---
title: "Lyre — $97K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/musical-instruments/lyre"
last_updated: "2026-08-11T04:19:26.654Z"
locale: en
meta:
description: "Niche score 55/100 · $97K/yr market · 204K searches/yr · $49.95 avg price. Weak search conversion (0.9%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · $97K/yr market · 204K searches/yr · $49.95 avg price. Weak search conversion (0.9%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Lyre — $97K/yr Amazon US Niche (2026) - Flapen"
---
# **lyre**
**Worth a look**
Shows low returns (0.9%), but weak search conversion (0.9%) keeps it on the watch list.
Market size 24Growth 23Conversion 12Competition 72Returns 96Price range 95Avg price 93Brand share 69Review moat 83Quality gap 63
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Price range**
**Incredible****$14.83–$74.12**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$49.95**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****333.48**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****64%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$97K**
$97K/yr · 204K searches
**Growth**
**Bad****-4.2%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.9%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, lyre is a $97K/yr Amazon United States market (204K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Dec. Verdict: Worth a look — 55/100.
Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lyre market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$125K–$150K**
- units × avg price
- **Conversion rate**
- **0.9%**
- **Avg BSR**
- **#20**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **91%**
- **Out of stock**
- **12.9%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**20 **▲rising
**Sellers**
**28**
**Top-5 brand share**
**64%**
Top 20: 100%
**Top-5 click share**
**42%**
Top 20: 91%
**Open market**
**31%**
- VixxNoxx19% - AKLOT18% - LIEKE12% - Mulucky8% - INKNOTE7% - Donner5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -4.2% search growth over the last 90 days.
5K3KHoliday '24Spike '25Prime Day '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/musical-instruments/lyre/trend)
## **Top lyre search terms**
- **lyre**103K/yr-0.1%1.1% conv. - **lyre harp**81K/yr-14.4%1.1% conv. - **lyre instrument**9K/yr+7.6%0.9% conv. - **lyre harp 16 strings**5K/yr-7.0%1.7% conv. - **instrument lyre**3K/yr+112.2%0.4% conv. - **kinnor harp**3K/yr+2.3%0.5% conv. [**All search terms **](https://flapen.com/research/us/musical-instruments/lyre/search-terms)
## **Top lyre products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$3K6%$6K9%$9K12%$12K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**VixxNoxx Lyre Harp 16-String Mahogany Lyra Harp Kit Stringed Musical Instruments with Tuning Wrench Bag Instructions Extra Strings for Beginners Adults**VixxNoxx**$63.52**4.5★106 rev](https://www.amazon.com/dp/B0C77PDQBM) [2**Lyre Harp AKLOT 16 Metal Strings Mahogany Body Lyra Harp with Maple Saddle Carved Note Tuning Wrench Pickup Strings and Black Gig Bag**AKLOT**$69.88**4.3★1,108 rev](https://www.amazon.com/dp/B089W7YNTF) [3**VixxNoxx Lyre Harp 19-String Mahogany Lyra Harp Kit Stringed Musical Instruments with Tuning Wrench Bag Instructions Extra Strings for Beginners Adults**VixxNoxx**$66.89**4.6★125 rev](https://www.amazon.com/dp/B0C77PQWWK) [4**INKNOTE Lyre Harp Mahogany with Tuning Wrench and 16 Pcs Metal Spare String Set Manual Picks Black Gig Bag for Instrument Kids Adult Professional Beginner Music Lovers Gift**INKNOTE**$69.82**4.5★79 rev](https://www.amazon.com/dp/B0BXPDZ5LS) [5**Lyre Harp Mulucky 7 Metal Lyre Steel String Bone Saddle Mahogany Lyre Instrument with Tuning Wrench and Black Gig Bag - MLH701**Mulucky**$37.00**4.5★189 rev](https://www.amazon.com/dp/B09CKSZ8Y8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Goghost Lyre Harp 7 String DIY Kit Wooden Instrument Kit Handmade with Basswood Body Strings Tuning Wrench Saddle Bridge Pins Easy Assembly for Beginners and DIY Enthusiasts**GOGHOST**$15.33**45 rev11mo ago](https://www.amazon.com/dp/B0FD9N35Y6) [**GUEYYSAN 16 Strings Harp Mahogany Harp with Plectrums Wood Color Lyre with Tuner for Children Adults Beginners Music Lovers**GUEYYSAN**$33.70**7 rev11mo ago](https://www.amazon.com/dp/B0FJ8H6PL4) [**wfljl 19-String Lyre Harp Kit - Ergonomic Lap Harp Instrument with Tuner& Picks | Moon Design Traditional Classic Stringed Instruments (Brown)**wfljl**$60.52**23 rev1y ago](https://www.amazon.com/dp/B0FGTLK4LR) [**BGMUSER Lyre Harp 7 Strings with Bag Tuning Wrench Metal Strings Mahogany Body and Bone Saddle Mini Harp Instrument for Beginner**BGMUSER**$35.28**41 rev1y ago](https://www.amazon.com/dp/B0F62VP4BQ) [**LIEKE Lyre Harp 16 Metal Strings Mahogany Body and Copper Saddle Mini Harp instrument Gift with Bag Tuning Wrench for Beginner Musician**LIEKE**$65.04**131 rev1y ago](https://www.amazon.com/dp/B0DNLSD5MV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**7 String Lyre Harp AKLOT 7 Metal Strings Lye Harp Bone Saddle Mahogany with Tuning Wrench and Black Gig Bag**AKLOT**$37.43**4.3★**▲ 135%**](https://www.amazon.com/dp/B07QKBCDC2) [**VixxNoxx Lyre Harp 19-String Mahogany Lyra Harp Kit Stringed Musical Instruments with Tuning Wrench Bag Instructions Extra Strings for Beginners Adults**VixxNoxx**$66.89**4.6★**▲ 102%**](https://www.amazon.com/dp/B0C77PQWWK) [**Goghost Lyre Harp 7 String DIY Kit Wooden Instrument Kit Handmade with Basswood Body Strings Tuning Wrench Saddle Bridge Pins Easy Assembly for Beginners and DIY Enthusiasts**GOGHOST**$15.33**4.1★**▲ 68%**](https://www.amazon.com/dp/B0FD9N35Y6) [**VixxNoxx Lyre Harp 16-String Mahogany Lyra Harp Kit Stringed Musical Instruments with Tuning Wrench Bag Instructions Extra Strings for Beginners Adults**VixxNoxx**$63.52**4.5★**▲ 52%**](https://www.amazon.com/dp/B0C77PDQBM) [**Lyre Harp 16 Strings Mahogany Wood Lyre Harp with Extra Strings Picks Tuning Lever Black Gig Bag Beginners Manual for Lyre**tipatyard**$58.70**4.5★**▲ 43%**](https://www.amazon.com/dp/B0DLMQK1RS)
**~~View all trending →~~**
## **What buyers say about lyre**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**14%
*“Tastes uniquely amazing”*
**Alcohol Flavor**11%
*“So good for a non alcoholic alternative”*
**Tune Retention**11%
*“Easy to tune”*
**Quality-Overall**10%
*“Strong in quality”*
**Audio Quality**8%
*“Sounds Great”*
**Ease Of Use**5%
*“easy to use”*
**Value For Money**4%
*“Good value for the price”*
**Wood Quality**4%
*“Beautiful wood”*
**Flavor**3%
*“I enjoy the flavor”*
**Size-Overall**3%
*“Its perfect size”*
### **What buyers complain about **
**Taste-Overall**20%
*“Tastes weird”*
**Tune Retention**18%
*“Impossible to tune”*
**Strap/String Quality**8%
*“I still have a couple of strings that tend to be stubborn”*
**Sweetness**5%
*“Artificial sweetness”*
**Value For Money**3%
*“too expensive”*
**Size-Overall**3%
*“Smaller than I thought”*
**Alcohol Content**3%
*“are giving up or reducing your alcohol, try this”*
**Noise Level**3%
*“It doesnt have a very loud sound”*
**Wood Quality**2%
*“It came from the company with the box literary torn apart exposing the wood of the instrument”*
**Defective Material/Parts**1%
*“the transducer cable is awol”*
### **Top return reasons **
**Tune Retention**24%
**Strap/String Quality**23%
**Audio Quality**10%
**Size-Overall**8%
**Defective Material/Parts**8%
**Functionality-Overall**5%
**Advertised Vs Actual Product**5%
**Quality-Overall**4%
**Wood Quality**3%
**Ease Of Use**2%
## **Common questions**
- **Is lyre profitable to sell on Amazon United States?**
- The niche generates $97K/yr across 33 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -4.2%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the lyre niche?**
- 20 brands and 28 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 64% of demand.
- **What do buyers complain about in lyre?**
- Top complaints mined from reviews: Taste-Overall, Tune Retention, Strap/String Quality. The return rate is 0.9%.
- **When does demand for lyre peak?**
- Demand peaks in Dec; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the lyre niche?**
- Listings span $14.83–$74.12; the average listing price is $49.95 (sweet spot $15–$100). The average incumbent carries 333 reviews — the moat a new listing must climb.
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