---
title: "Orange Pla — $850K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/industrial-scientific/orange-pla"
last_updated: "2026-08-08T12:19:07.385Z"
locale: en
meta:
description: "Niche score 58/100 · $850K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 58/100 · $850K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
"og:title": "Orange Pla — $850K/yr Amazon US Niche (2026) - Flapen"
---
# **orange pla**
**Worth a look**
Shows searches that convert (15.6% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 75Growth 24Conversion 97Competition 53Returns 96Price range 61Avg price 78Brand share 28Review moat 51Quality gap 32
**Conversion**
**Incredible****15.6%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$16.38**
avg listing price — sweet spot $15–$100
**Market size**
**Good****$850K**
$850K/yr · 332K searches
**Price range**
**Good****$11.14–$21.08**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****53%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****1,453.05**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****88%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-1.8%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, orange pla is a $850K/yr Amazon United States market (332K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 58/100.
Data updated Aug 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **orange pla market data**
- **Units sold / yr**
- **50K–60K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$819K–$983K**
- units × avg price
- **Conversion rate**
- **15.6%**
- **Avg BSR**
- **#69**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **82%**
- **Out of stock**
- **0.8%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **121 days**
## **Competition & brand share**
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▼falling
**Sellers**
**15**
**Top-5 brand share**
**88%**
Top 20: 100%
**Top-5 click share**
**53%**
Top 20: 97%
**Open market**
**8%**
- SUNLU27% - eSUN26% - ELEGOO17% - 3DHoJor12% - Miailuy6% - OVERTURE4% - Open — no brand owns it (4 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -1.8% search growth over the last 90 days.
12K8KSpike '24Prime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/us/industrial-scientific/orange-pla/trend)
## **Top orange pla search terms**
- **orange pla**108K/yr-1.0%14.6% conv. - **orange filament**58K/yr+12.0%10.2% conv. - **orange pla filament**47K/yr-15.7%12.3% conv. - **orange filament pla**26K/yr+0.2%13.3% conv. - **pla orange**20K/yr-4.7%10.6% conv. - **pla filament orange**19K/yr-7.5%10.1% conv. - **filament orange**9K/yr+10.7%9.3% conv. - **3d printer filament orange**8K/yr-1.3%7.9% conv. - **sunlu orange pla**6K/yr-8.8%14.0% conv. - **pla orange filament**6K/yr-5.6%14.3% conv. [**All search terms **](https://flapen.com/research/us/industrial-scientific/orange-pla/search-terms)
## **Top orange pla products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$85K20%$170K30%$255K40%$340K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**eSUN PLA Basic Filament 1.75mm 3D Printer Filament High Speed PLA for Fast Printing 1KG Spool (2.2 LBS) 3D Printing Filament for High Speed 3D Printers Orange**eSUN**$11.14**4.2★1,526 rev](https://www.amazon.com/dp/B0CX1D7DW4) [2**SUNLU PLA+2.0 3D Printer Filament Sunny Orange 1KG**SUNLU**$18.72**4.6★2,627 rev](https://www.amazon.com/dp/B0F6CJN3RJ) [3**SUNLU High Speed PLA Filament 1.75mm 1KG Orange**SUNLU**$16.73**4.6★2,126 rev](https://www.amazon.com/dp/B0CR17LB3Z) [4**ELEGOO PLA Filament 1.75mm Orange 1KG 3D Printer Filament Dimensional Accuracy +/- 0.02mm 1kg Cardboard Spool(2.2lbs) 3D Printing Filament Fits for Most FDM 3D Printers**ELEGOO**$17.66**4.6★241 rev](https://www.amazon.com/dp/B0BS6T5LCH) [5**SUNLU PLA 3D Printer Filament Sunny Orange 1KG**SUNLU**$18.03**4.9★38 rev](https://www.amazon.com/dp/B0FKMF9N2P)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Miailuy PLA+ Filament 1.75mm Orange 1kg Dimensional Accuracy +/- 0.02mm**Miailuy**$15.82**281 rev11mo ago](https://www.amazon.com/dp/B0FN46ZXRB) [**Miailuy Silk PLA Filament 1.75mm+/-0.02mm 1kg (2.2lbs)/Spool SilkOrange**Miailuy**$15.23**177 rev11mo ago](https://www.amazon.com/dp/B0FN46ZC2H) [**CHCKX PLA 3D Printer Filament 1kg Spool (2.2lbs) Orange**CHCKX**$12.13**334 rev12mo ago](https://www.amazon.com/dp/B0FLJZM49C) [**eSUN PLA Basic Filament 1.75mm Orange 1KG Spool (2.2 LBS)**eSUN**$14.66**1,066 rev1y ago](https://www.amazon.com/dp/B0F6LGT9KP) [**SUNLU PLA+2.0 3D Printer Filament Sunny Orange 1KG**SUNLU**$18.72**2,627 rev1y ago](https://www.amazon.com/dp/B0F6CJN3RJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SUNLU 1KG PLA Matte 3D Printer Filament 1.75mm Matte Orange**SUNLU**$16.28**4.9★**▲ 217%**](https://www.amazon.com/dp/B0FXV36488) [**Miailuy PLA+ Filament 1.75mm Orange 1kg Dimensional Accuracy +/- 0.02mm**Miailuy**$15.82**4.2★**▲ 155%**](https://www.amazon.com/dp/B0FN46ZXRB) [**Miailuy Silk PLA Filament 1.75mm+/-0.02mm 1kg (2.2lbs)/Spool SilkOrange**Miailuy**$15.23**4.5★**▲ 152%**](https://www.amazon.com/dp/B0FN46ZC2H) [**CHCKX PLA 3D Printer Filament 1kg Spool (2.2lbs) Orange**CHCKX**$12.13**4.4★**▲ 91%**](https://www.amazon.com/dp/B0FLJZM49C) [**SUNLU PLA+2.0 3D Printer Filament Sunny Orange 1KG**SUNLU**$18.72**4.6★**▲ 88%**](https://www.amazon.com/dp/B0F6CJN3RJ)
**~~View all trending →~~**
## **What buyers say about orange pla**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**35%
*“Very vibrant colors”*
**Quality-Overall**15%
*“No flaws”*
**Advertised Vs Actual Product**9%
*“As advertised”*
**Material Quality**7%
*“Material is good”*
**Value For Money**5%
*“decent price”*
**Efficiency**4%
*“Works perfectly”*
**Compatibility-Overall**4%
*“It worked great with my A1 printer”*
**Adhesion/Stickiness**3%
*“Adhesion was perfect”*
**Durability**2%
*“The performance has been excellent so far — reliable, efficient, and consistent in everyday use”*
**Brightness/Shine/Glow**2%
*“glows under UV”*
### **What buyers complain about **
**Color**25%
*“It even looks darker”*
**Print Quality**11%
*“its still printed bad”*
**Functionality-Overall**9%
*“issue I am having with it is that I cannot let the printer do any work unattended”*
**Product Condition**8%
*“Amazon said it was NEW however this was clearly a return”*
**Adhesion/Stickiness**8%
*“Hit or miss on whether it will run smooth or stick”*
**Material Quality**7%
*“Not great plastic either”*
**Quality-Overall**5%
*“There is a reason its cheap”*
**Thickness**4%
*“found its thickness inconsistent”*
**Ease Of Use**4%
*“I couldn't use it”*
**Storage Capacity**3%
*“Great except no storage bag”*
### **Top return reasons **
**Color**45%
**Value For Money**10%
**Advertised Vs Actual Product**7%
**Print Quality**7%
**Size-Overall**6%
**Functionality-Overall**5%
**Material Quality**4%
**Adhesion/Stickiness**4%
**Compatibility-Overall**3%
**Product Condition**2%
## **Common questions**
- **Is orange pla profitable to sell on Amazon United States?**
- The niche generates $850K/yr across 22 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -1.8%. Flapen's verdict: Worth a look (58/100).
- **How competitive is the orange pla niche?**
- 10 brands and 15 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 88% of demand.
- **What do buyers complain about in orange pla?**
- Top complaints mined from reviews: Color, Print Quality, Functionality-Overall. The return rate is 0.8%.
- **When does demand for orange pla peak?**
- Demand peaks in Sep–Oct; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the orange pla niche?**
- Listings span $11.14–$21.08; the average listing price is $16.38 (sweet spot $15–$100). The average incumbent carries 1,453 reviews — the moat a new listing must climb.
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