---
title: "Bone Pla — $357K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/industrial-scientific/bone-pla"
last_updated: "2026-08-08T08:44:45.882Z"
locale: en
meta:
description: "Niche score 52/100 · $357K/yr market · 132K searches/yr · $19.77 avg price. Soft demand (-11.0% this quarter) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 52/100 · $357K/yr market · 132K searches/yr · $19.77 avg price. Soft demand (-11.0% this quarter) keeps it on the watch list. Data updated Aug 2026."
"og:title": "Bone Pla — $357K/yr Amazon US Niche (2026) - Flapen"
---
# **bone pla**
**Worth a look**
Shows searches that convert (13.7% search→purchase), but soft demand (-11.0% this quarter) keeps it on the watch list.
Market size 54Growth 20Conversion 96Competition 35Returns 96Price range 91Avg price 87Brand share 22Review moat 42Quality gap 35
**Conversion**
**Incredible****13.7%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$13.24–$46.36**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$19.77**
avg listing price — sweet spot $15–$100
**Market size**
**Good****$357K**
$357K/yr · 132K searches
**Review moat**
**Okay****2,271.06**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****64%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-11.0%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, bone pla is a $357K/yr Amazon United States market (132K searches/yr). The top 5 brands hold 91% of demand. Verdict: Worth a look — 52/100.
Data updated Aug 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bone pla market data**
- **Units sold / yr**
- **15K–20K**
- avg 750–1,000/product
- **Revenue / yr**
- **$297K–$395K**
- units × avg price
- **Conversion rate**
- **13.7%**
- **Avg BSR**
- **#78**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **78%**
- **Out of stock**
- **5.3%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **237 days**
## **Competition & brand share**
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▲rising
**Sellers**
**13**
**Top-5 brand share**
**91%**
Top 20: 100%
**Top-5 click share**
**64%**
Top 20: 100%
**Open market**
**4%**
- SUNLU40% - eSUN34% - Geeetech7% - 3DHoJor6% - YOOPAI5% - GIANTARM4% - Open — no brand owns it (2 brands, 4%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -11.0% search growth over the last 90 days.
3K2KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/industrial-scientific/bone-pla/trend)
## **Top bone pla search terms**
- **bone white pla**22K/yr-4.8%12.9% conv. - **bone filament**18K/yr-7.4%9.9% conv. - **bone pla**18K/yr-3.7%10.3% conv. - **bone white filament**12K/yr-8.8%9.9% conv. - **bone pla filament**11K/yr-26.8%13.4% conv. - **off white pla**5K/yr-21.6%8.9% conv. - **pla bone**5K/yr-4.3%9.1% conv. - **bone white pla filament**6K/yr-28.1%12.4% conv. - **bone filament pla**6K/yr-16.2%11.3% conv. - **pla bone white**5K/yr-26.0%13.5% conv. [**All search terms **](https://flapen.com/research/us/industrial-scientific/bone-pla/search-terms)
## **Top bone pla products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$18K10%$36K15%$54K20%$71K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**eSUN PLA+ Filament 1.75mm 3D Printer Filament PLA Plus Dimensional Accuracy +/- 0.03mm 1KG Spool (2.2 LBS) 3D Printing Filament for 3D Printers Bone White**eSUN**$17.95**4.5★9,523 rev](https://www.amazon.com/dp/B086GTG1D8) [2**SUNLU 1KG PLA Matte 3D Printer Filament 1.75mm Matte Bone White**SUNLU**$17.42**4.6★187 rev](https://www.amazon.com/dp/B0DLKPPDR7) [3**SUNLU PLA 3D Printer Filament Bone White 1KG**SUNLU**$17.51**4.4★119 rev](https://www.amazon.com/dp/B0DPFYCRBL) [4**eSUN PLA Basic Filament 1.75mm 3D Printer Filament High Speed PLA for Fast Printing 1KG Spool (2.2 LBS) 3D Printing Filament for High Speed 3D Printers Bone White**eSUN**$13.24**4.2★1,526 rev](https://www.amazon.com/dp/B0F8TK1GS9) [5**Geeetech PLA Filament 1.75mm Bone White 3D Printer Filament 1kg(2.2lbs) Neatly Wound Bone PLA Filament Dimensional Accuracy +/- 0.02 mm Fit Most FDM 3D Printers**Geeetech**$18.62**4.4★13,952 rev](https://www.amazon.com/dp/B0CRP9SD2Z)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SUNLU PLA+2.0 Filament 1.75mm Upgraded Tougher & Stronger PLA Plus for 3D Printers Smooth & Neatly Wound 0.02mm Accuracy 1KG Spool (2.2lbs) Bone White**YOOPAI**$18.21**1,305 rev10mo ago](https://www.amazon.com/dp/B0FR99B4LB) [**eSUN PLA Basic Filament 1.75mm 3D Printer Filament High Speed PLA for Fast Printing 1KG Spool (2.2 LBS) 3D Printing Filament for High Speed 3D Printers Bone White**eSUN**$13.24**1,526 rev1y ago](https://www.amazon.com/dp/B0F8TK1GS9) [**SUNLU Matte PLA Filament 1.75mm 1KG (2.2LBS) Bone White**YOOPAI**$17.13**33 rev1y ago](https://www.amazon.com/dp/B0F6Y9XD9S) [**SUNLU PLA+2.0 3D Printer Filament Bone White 1KG**SUNLU**$18.08**2,627 rev1y ago](https://www.amazon.com/dp/B0F6CBBQVS) [**JAYO Matte PLA 3D Printer Filament 1.75mm 1.1kg Bone White**JAYO**$15.76**1,776 rev1y ago](https://www.amazon.com/dp/B0F3X57SCP)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**eSUN PLA Basic Filament 1.75mm 3D Printer Filament High Speed PLA for Fast Printing 1KG Spool (2.2 LBS) 3D Printing Filament for High Speed 3D Printers Bone White**eSUN**$13.24**4.2★**▲ 247%**](https://www.amazon.com/dp/B0F8TK1GS9) [**eSUN PLA+ Filament 1.75mm 3D Printer Filament(2 Pack Bone White)**eSUN**$29.10**4.7★**▲ 112%**](https://www.amazon.com/dp/B0DLJMLSMZ) [**SUNLU PLA+2.0 Filament 1.75mm Upgraded Tougher & Stronger PLA Plus for 3D Printers Smooth & Neatly Wound 0.02mm Accuracy 1KG Spool (2.2lbs) Bone White**YOOPAI**$18.21**4.4★**▲ 94%**](https://www.amazon.com/dp/B0FR99B4LB) [**SUNLU PLA+2.0 3D Printer Filament Multicolor 4-Pack (4KG)**SUNLU**$46.36**4.6★**▲ 44%**](https://www.amazon.com/dp/B0F6CMZK6D) [**SUNLU 1KG PLA Matte 3D Printer Filament 1.75mm Matte Bone White**SUNLU**$17.42**4.6★**▲ 34%**](https://www.amazon.com/dp/B0DLKPPDR7)
**~~View all trending →~~**
## **What buyers say about bone pla**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**45%
*“Good color”*
**Quality-Overall**20%
*“Good high quality filament”*
**Value For Money**7%
*“affordable”*
**Material Quality**4%
*“Good filament”*
**Advertised Vs Actual Product**3%
*“As described”*
**Compatibility-Overall**3%
*“works great in Banbu Kabs P1S”*
**Efficiency**2%
*“Works great”*
**Adhesion/Stickiness**2%
*“great adhesion”*
**Ease Of Cleaning**1%
*“Clean pla”*
**Strength**1%
*“Feels solid”*
### **What buyers complain about **
**Color**20%
*“the color just wasn't right”*
**Quality-Overall**13%
*“Poor Quality”*
**Print Quality**10%
*“Horrible filament - Avoid - Will Not Print”*
**Functionality-Overall**9%
*“the spool wrap is not consistent”*
**Adhesion/Stickiness**6%
*“it wont stick to the plate”*
**Durability**6%
*“breaks if your not careful”*
**Size-Overall**6%
*“Smaller than BL spools”*
**Strength**3%
*“breaks if your not careful”*
**Grip**3%
*“slipped in AMS due to cardboard roll”*
**Advertised Vs Actual Product**3%
*“not bone white as advertised”*
### **Top return reasons **
**Color**49%
**Advertised Vs Actual Product**8%
**Functionality-Overall**8%
**Value For Money**6%
**Print Quality**6%
**Size-Overall**5%
**Product Condition**4%
**Defective Material/Parts**3%
**Material Quality**2%
**Compatibility-Overall**2%
## **Common questions**
- **Is bone pla profitable to sell on Amazon United States?**
- The niche generates $357K/yr across 18 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -11.0%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the bone pla niche?**
- 8 brands and 13 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 91% of demand.
- **What do buyers complain about in bone pla?**
- Top complaints mined from reviews: Color, Quality-Overall, Print Quality. The return rate is 0.7%.
- **When does demand for bone pla peak?**
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- **What does it cost to enter the bone pla niche?**
- Listings span $13.24–$46.36; the average listing price is $19.77 (sweet spot $15–$100). The average incumbent carries 2,271 reviews — the moat a new listing must climb.
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