---
title: "Yummi Candles — $33K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/yummi-candles"
last_updated: "2026-08-09T07:43:16.142Z"
locale: en
meta:
description: "Niche score 30/100 · $33K/yr market · 24K searches/yr · $83.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 30/100 · $33K/yr market · 24K searches/yr · $83.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Yummi Candles — $33K/yr Amazon US Niche (2026) - Flapen"
---
# **yummi candles**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 8Growth 21Conversion 20Competition 30Returns 37Price range 39Avg price 81Brand share 0Review moat 73Quality gap 57
**Avg price**
**Great****$83.81**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****572.33**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****$13.16–$228.82**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****4.1%**
return rate — above 5% kills the launch gate
**Competition**
**Okay****67%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-7.9%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$33K**
$33K/yr · 24K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, yummi candles is a $33K/yr Amazon United States market (24K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 30/100.
Data updated Jul 31, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **yummi candles market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$42K–$63K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#167**
- **Page quality**
- **0%**
- **Prime**
- **20%**
- **Sponsored**
- **100%**
- **Out of stock**
- **1.0%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **164 days**
## **Competition & brand share**
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**4 **▼falling
**Sellers**
**7**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**67%**
Top 20: 100%
**Open market**
**0%**
- yummi91% - flamecan4% - Homjoy3% - Shihanee2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 102 weeks — -7.9% search growth over the last 90 days.
1K600Spike '25Prime Day '25Black Friday '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/yummi-candles/trend)
## **Top yummi candles products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$3K20%$7K30%$10K40%$13K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Yummi Set of 36 Slim Pillars and Cylinder Vases - White**yummi**$228.82**4.6★224 rev](https://www.amazon.com/dp/B07JKF1W1S) [2**yummi Ivory Taper Candles -12 inch - 12 per Pack**yummi**$31.11**4.4★401 rev](https://www.amazon.com/dp/B00I4BISP6) [3**yummi Ivory Taper Candles -10 inch - 12 per Pack**yummi**$28.56**4.4★401 rev](https://www.amazon.com/dp/B00I66QRS4) [4**yummi Set of 12 Slim Pillars and Cylinder Vases - Ivory**yummi**$108.57**4.6★224 rev](https://www.amazon.com/dp/B07JKH28Y6) [5**Yummi Set of 72 10hr Votive Candles & Glass Votive Holders Clear**yummi**$56.53**4.7★394 rev](https://www.amazon.com/dp/B00FRIR01M)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**36 PCS Ivory White Pillar Candles with Glass Candle Holders Clear Hurricane Candle Holders Glass Cylinder Vases for Centerpieces Wedding Party Event Home Office (18 Candles+18 Candle Hoders)**Homjoy**$115.55**130 rev1y ago](https://www.amazon.com/dp/B0F98N1JB7) [**Shihanee 36 Pcs Pillar Candles and Glass Cylinder Vases Tall Cylinder Holders for Pillar Candles Wedding Centerpieces Total 18 Sets(2.6 X 4.7 5.9 7.9 Clear White)**Shihanee**$131.78**89 rev3y ago](https://www.amazon.com/dp/B0BY2N699R) [**flamecan Ivory Taper Candles Set of 20 Unscented and Smokeless 10 Inch Taper Candles Long Burning Paraffin Wax with Cotton Wicks for Burning Approxinately 7-8 Hours Time**flamecan**$13.16**2,062 rev3y ago](https://www.amazon.com/dp/B0BYYHSMHS) [**Yummi Set of 12 Taper Candles Chimney and Taper Holders - White**yummi**$184.09**21 rev4y ago](https://www.amazon.com/dp/B09LF6BVCK) [**yummi Set of 36 Floating Candles and Cylinder Vases - White**yummi**$183.98**33 rev6y ago](https://www.amazon.com/dp/B085DHRY99)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**36 PCS Ivory White Pillar Candles with Glass Candle Holders Clear Hurricane Candle Holders Glass Cylinder Vases for Centerpieces Wedding Party Event Home Office (18 Candles+18 Candle Hoders)**Homjoy**$115.55**4.2★**▲ 288%**](https://www.amazon.com/dp/B0F98N1JB7) [**yummi Green Tea Taper Candles -12 inch - 12 per Pack**yummi**$30.75**4.4★**▲ 225%**](https://www.amazon.com/dp/B00I670A7C) [**flamecan Ivory Taper Candles Set of 20 Unscented and Smokeless 10 Inch Taper Candles Long Burning Paraffin Wax with Cotton Wicks for Burning Approxinately 7-8 Hours Time**flamecan**$13.16**4.5★**▲ 78%**](https://www.amazon.com/dp/B0BYYHSMHS) [**yummi 3 x 10 White Round Pillar Candles - 3 per Pack**yummi**$38.19**4.4★**▲ 58%**](https://www.amazon.com/dp/B014G6RBGY) [**yummi Ivory Taper Candles -10 inch - 12 per Pack**yummi**$28.56**4.4★**▲ 29%**](https://www.amazon.com/dp/B00I66QRS4)
**~~View all trending →~~**
## **What buyers say about yummi candles**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**29%
*“The best candles with quantity and quality and price always buy from here”*
**Value For Money**18%
*“Good value for price”*
**Brightness/Shine/Glow**17%
*“Great Candles”*
**Advertised Vs Actual Product**7%
*“Gets the job done”*
**Size-Overall**7%
*“The candles are perfect for fit and droplets and work well in my candle holders”*
**Design-Overall**4%
*“Very simple and elegant for anything”*
**Shape/Style**3%
*“great shape”*
**Functionality-Overall**3%
*“Work ok must keep them straight at all times”*
**Color**3%
*“The color is the same as the photo”*
**Durability**2%
*“Lasted over 7 hours”*
### **What buyers complain about **
**Size-Overall**17%
*“Small size”*
**Leak-Proof**15%
*“Did drip slightly”*
**Color**13%
*“also the drips were gray”*
**Value For Money**11%
*“They are cheap”*
**Flammable**11%
*“caused firealarm to go off”*
**Product Condition**8%
*“6 of the candles were already used when I opened the box”*
**Durability**4%
*“They dont last very long”*
**Advertised Vs Actual Product**4%
*“These candles were advertised as smokeless but unfortunately that was incorrect”*
**Safety Standards**4%
*“Not smokeless”*
**Ease Of Cleaning**3%
*“not clean”*
### **Top return reasons **
**Size-Overall**45%
**Color**17%
**Value For Money**12%
**Advertised Vs Actual Product**7%
**Quality-Overall**4%
**Functionality-Overall**2%
**Thin**2%
**Defective Material/Parts**2%
**Product Condition**2%
**Flammable**1%
## **Common questions**
- **Is yummi candles profitable to sell on Amazon United States?**
- The niche generates $33K/yr across 15 tracked products. 90-day search growth is -7.9%. Flapen's verdict: Skip it (30/100).
- **How competitive is the yummi candles niche?**
- 4 brands and 7 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in yummi candles?**
- Top complaints mined from reviews: Size-Overall, Leak-Proof, Color. The return rate is 4.1%.
- **When does demand for yummi candles peak?**
- Demand peaks in Sep–Oct–Nov; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the yummi candles niche?**
- Listings span $13.16–$228.82; the average listing price is $83.81 (sweet spot $15–$100). The average incumbent carries 572 reviews — the moat a new listing must climb.
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