---
title: "Yellowstone Blanket — $10K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/yellowstone-blanket"
last_updated: "2026-08-09T08:40:03.898Z"
locale: en
meta:
description: "Niche score 42/100 · $10K/yr market · 19K searches/yr · $32.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $10K/yr market · 19K searches/yr · $32.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Yellowstone Blanket — $10K/yr Amazon US Niche (2026) - Flapen"
---
# **yellowstone blanket**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 2Growth 24Conversion 20Competition 60Returns 88Price range 95Avg price 95Brand share 0Review moat 78Quality gap 43
**Avg price**
**Incredible****$32.95**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$18.50–$47.62**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****435.47**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-2.7%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$10K**
$10K/yr · 19K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, yellowstone blanket is a $10K/yr Amazon United States market (19K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **yellowstone blanket market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$8K–$16K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#6,237**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **82%**
- **Out of stock**
- **9.3%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**5 **▼falling
**Sellers**
**10**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**49%**
Top 20: 100%
**Open market**
**0%**
- Northwest58% - LOGOVISION16% - Wrangler16% - Silver Buffalo8% - Paramount2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -2.7% search growth over the last 90 days.
9K7KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 15.4×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/yellowstone-blanket/trend)
## **Top yellowstone blanket search terms**
- **yellowstone blanket**16K/yr-3.8%0.8% conv. - **yellowstone throw blanket**2K/yr+4.7%0.5% conv. - **yellowstone blanket throw**62/yr+0.0%0.0% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/yellowstone-blanket/search-terms)
## **Top yellowstone blanket products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$3978%$79312%$1K16%$2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Northwest Yellowstone Silk Touch Throw Blanket 46 x 60 Whiskey Label**Northwest**$18.51**4.6★692 rev](https://www.amazon.com/dp/B0BHZZ2L61) [2**Northwest Yellowstone Silk Touch Throw Blanket 46 x 60 Protect The Family**Northwest**$18.69**4.6★692 rev](https://www.amazon.com/dp/B0BJ1379Z2) [3**Wrangler - Sherpa Throw Blanket for Couch 50x60 Ultra Soft Plush Fleece Blanket Americana Decor Lightweight Warm Cozy Throw Perfect for Sofa Bed Living Room (Jesse Brown)**Wrangler**$24.33**4.8★1,623 rev](https://www.amazon.com/dp/B0DC21TM6Y) [4**Yellowstone Dutton Ranch Raschel Fleece Throw Blanket | Plush Cover for Sofa or Bed | 45 x 60 Inches**Silver Buffalo**$23.46**4.4★20 rev](https://www.amazon.com/dp/B0CP2SJBK1) [5**Northwest Yellowstone Silk Touch Throw Blanket 50 x 60 Ranch Hand**Northwest**$38.67**4.6★692 rev](https://www.amazon.com/dp/B0C4QF29TG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Paramount Yellowstone Blanket 2 Pack - Bundle with 2 Dutton Ranch Fleece Blankets Plus Stickers for Kids Adults Teens | Cozy Yellowstone Throw Blankets 46 x 60**Paramount**$26.85**0 rev3mo ago](https://www.amazon.com/dp/B0GTWYMJM3) [**Wrangler - Blanket Super Soft Bedding with Sherpa Reverse Yellowstone Inspired Throw Blanket for Couch or Bed (Mountain Fog Brown 50 x 70)**Wrangler**$32.04**41 rev11mo ago](https://www.amazon.com/dp/B0FML9JZ7L) [**Wrangler - Sherpa Throw Blanket for Couch 50x60 Ultra Soft Plush Fleece Blanket Americana Decor Lightweight Warm Cozy Throw Perfect for Sofa Bed Living Room (Jesse Brown)**Wrangler**$24.33**1,623 rev1y ago](https://www.amazon.com/dp/B0DC21TM6Y) [**Yellowstone Dutton Ranch Raschel Fleece Throw Blanket | Plush Cover for Sofa or Bed | 45 x 60 Inches**Silver Buffalo**$23.46**20 rev2y ago](https://www.amazon.com/dp/B0CP2SJBK1) [**Northwest Yellowstone Silk Touch Sherpa Throw Blanket 60 x 80 Train Station**Northwest**$38.08**289 rev3y ago](https://www.amazon.com/dp/B0CB9BD7DK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Wrangler - Blanket Super Soft Bedding with Sherpa Reverse Yellowstone Inspired Throw Blanket for Couch or Bed (Mountain Fog Brown 50 x 70)**Wrangler**$32.04**4.7★**▲ 561%**](https://www.amazon.com/dp/B0FML9JZ7L) [**Wrangler - Throw Blanket with Sherpa Reverse Super Soft Plush Bedding Yellowstone-Inspired Dorm Room Essentials 50x60 Coyote Sands Ivory**Wrangler**$18.50**4.8★**▲ 561%**](https://www.amazon.com/dp/B0C8BZV84T) [**Paramount Yellowstone Blanket 2 Pack - Bundle with 2 Dutton Ranch Fleece Blankets Plus Stickers for Kids Adults Teens | Cozy Yellowstone Throw Blankets 46 x 60**Paramount**$26.85**0.0★**▲ 560%**](https://www.amazon.com/dp/B0GTWYMJM3) [**Yellowstone Blanket 36x58 Yellowstone You Do It for Me Pattern Silky Touch Super Soft Throw Blanket**LOGOVISION**$38.98**4.1★**▲ 234%**](https://www.amazon.com/dp/B09VC68YY5) [**Northwest Yellowstone Silk Touch Throw Blanket 50 x 60 On The Ranch**Northwest**$42.15**4.6★**▲ 174%**](https://www.amazon.com/dp/B0C4QD4RY7)
**~~View all trending →~~**
## **What buyers say about yellowstone blanket**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Soft Feel**40%
*“its very soft”*
**Quality-Overall**18%
*“Excellent quality and the cutest pattern”*
**Warmth**12%
*“keeps you warm and comfy”*
**Print Quality**4%
*“The print is exactly as pictured and its breathable”*
**Gifting Purpose**4%
*“a great present”*
**Color**4%
*“The color is beautiful”*
**Comfort-Overall**3%
*“Super snuggly”*
**Size-Overall**3%
*“Its a great size”*
**Durability**2%
*“It seems to hold up well”*
**Value For Money**2%
*“Well worth the money”*
### **What buyers complain about **
**Size-Overall**36%
*“the sizing is definitely wrong”*
**Thickness**21%
*“Nice blanket, wish it would have been a bit thicker”*
**Value For Money**11%
*“Not worth the money”*
**Thin**7%
*“Very thin”*
**Warmth**7%
*“not real warm”*
**Quality-Overall**4%
*“Quality is over price”*
### **Top return reasons **
**Size-Overall**34%
**Color**16%
**Thin**13%
**Thickness**10%
**Material Quality**9%
**Value For Money**6%
**Stitch/Finish/Polish**4%
**Display Colors**3%
**Advertised Vs Actual Product**2%
**Design-Overall**2%
## **Common questions**
- **Is yellowstone blanket profitable to sell on Amazon United States?**
- The niche generates $10K/yr across 17 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -2.7%. Flapen's verdict: Skip it (42/100).
- **How competitive is the yellowstone blanket niche?**
- 5 brands and 10 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in yellowstone blanket?**
- Top complaints mined from reviews: Size-Overall, Thickness, Value For Money. The return rate is 1.4%.
- **When does demand for yellowstone blanket peak?**
- Demand peaks in Nov–Dec; the busiest month runs 15.4× the quietest.
- **What does it cost to enter the yellowstone blanket niche?**
- Listings span $18.50–$47.62; the average listing price is $32.95 (sweet spot $15–$100). The average incumbent carries 435 reviews — the moat a new listing must climb.
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