---
title: "Yellow Mums — $9K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/yellow-mums"
last_updated: "2026-08-09T12:06:22.305Z"
locale: en
meta:
description: "Niche score 42/100 · $9K/yr market · 19K searches/yr · $14.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $9K/yr market · 19K searches/yr · $14.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Yellow Mums — $9K/yr Amazon US Niche (2026) - Flapen"
---
# **yellow mums**
**Skip it**
A small market ($9K/yr) — this niche doesn't clear our bar today.
Market size 2Growth 76Conversion 40Competition 15Returns 21Price range 44Avg price 68Brand share 38Review moat 89Quality gap 77
**Review moat**
**Great****224.14**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Growth**
**Great****+62.7%**
90-day search growth — must beat 0% to launch
**Avg price**
**Good****$14.14**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$7.76–$20.62**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****3.2%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Returns**
**Bad****6.1%**
return rate — above 5% kills the launch gate
**Competition**
**Bad****82%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$9K**
$9K/yr · 19K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, yellow mums is a $9K/yr Amazon United States market (19K searches/yr). The top 5 brands hold 82% of demand. Verdict: Skip it — 42/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **yellow mums market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **$11K–$14K**
- units × avg price
- **Conversion rate**
- **3.2%**
- **Avg BSR**
- **#4,175**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **21.3%**
- **Avg brand age**
- **19 months**
- **Avg seller age**
- **317 days**
## **Competition & brand share**
The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▲rising
**Sellers**
**9**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**82%**
Top 20: 100%
**Open market**
**9%**
- Kimura's Cabin24% - SITUMEIZI20% - dybyss15% - OFIGAS13% - silllule11% - Kinisty9% - Open — no brand owns it (1 brand, 9%)
## **Demand**
Weekly Amazon search volume, last 43 weeks — +62.7% search growth over the last 90 days.
2K1KSpike '26Prime Day '26Oct '25Nov '25Jan '26Mar '26Apr '26Jun '26
[**Open Trend **](https://flapen.com/research/us/home-kitchen/yellow-mums/trend)
## **Top yellow mums search terms**
- **yellow mums**8K/yr+54.3%1.6% conv. - **fake yellow mums**4K/yr+40.2%0.0% conv. - **yellow mums artificial flowers outdoor**7K/yr+185.4%1.7% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/yellow-mums/search-terms)
## **Top yellow mums products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$86120%$2K30%$3K40%$3K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Kimuras Cabin 20pcs Fake Chrysanthemum Artificial Flowers Faux Silk Mums with Stem Balls Flowers for Vase Fillers Easter Home Table Floral Arrangements Wedding Party DIY Decoration(Yellow)**Kimura's Cabin**$16.91**4.6★451 rev](https://www.amazon.com/dp/B0BW88GQXG) [2**SITUMEIZI 12 Pcs Yellow Artificial Chrysanthemums Flowers Ball Flower Fake Mums Silk for Fall Thanksgiving Day Wedding Home Kitchen Decoration Floral Arrangement**SITUMEIZI**$13.43**4.1★235 rev](https://www.amazon.com/dp/B0F638961N) [3**dybyss 10 Bunches Artificial Sunset Mums Artificial Outdoor Sunset Flowers UV Resistant Waterproof Windproof Look Real Fall Vibrant for Sunsets Flowers Outside Decoration (Yellow)**dybyss**$12.31**3.7★29 rev](https://www.amazon.com/dp/B0FWBYS8GH) [4**OFIGAS 5PCS Funsdecor Artificial Sunset Mums Waterproof & Windproof Fake Flowers for Outdoor Fall Decor Realistic Daisy with Eucalyptus Full & Vibrant Look (Yellow)**OFIGAS**$10.85**4.5★14 rev](https://www.amazon.com/dp/B0FNRZ8DQW) [5**10Pcs Yellow Stemless Chrysanthemums Balls Fake Flowers Pompom Mums**silllule**$7.76**3.9★67 rev](https://www.amazon.com/dp/B0D41RBCLD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**dybyss 10 Bunches Artificial Sunset Mums Artificial Outdoor Sunset Flowers UV Resistant Waterproof Windproof Look Real Fall Vibrant for Sunsets Flowers Outside Decoration (Yellow)**dybyss**$12.31**29 rev9mo ago](https://www.amazon.com/dp/B0FWBYS8GH) [**OFIGAS 5PCS Funsdecor Artificial Sunset Mums Waterproof & Windproof Fake Flowers for Outdoor Fall Decor Realistic Daisy with Eucalyptus Full & Vibrant Look (Yellow)**OFIGAS**$10.85**14 rev11mo ago](https://www.amazon.com/dp/B0FNRZ8DQW) [**DuHouse 6pcs Artificial Flowers Faux Silk Pompon Mum Silk Small Mini Chrysanthemum Ball with Stems for DIY Wedding Bouquets Centerpieces Vase Home Table Kitchen Decorations**DuHouse**$20.62**399 rev1y ago](https://www.amazon.com/dp/B0FH6V6DYV) [**SITUMEIZI 12 Pcs Yellow Artificial Chrysanthemums Flowers Ball Flower Fake Mums Silk for Fall Thanksgiving Day Wedding Home Kitchen Decoration Floral Arrangement**SITUMEIZI**$13.43**235 rev1y ago](https://www.amazon.com/dp/B0F638961N) [**10Pcs Yellow Stemless Chrysanthemums Balls Fake Flowers Pompom Mums**silllule**$7.76**67 rev2y ago](https://www.amazon.com/dp/B0D41RBCLD)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**dybyss 10 Bunches Artificial Sunset Mums Artificial Outdoor Sunset Flowers UV Resistant Waterproof Windproof Look Real Fall Vibrant for Sunsets Flowers Outside Decoration (Yellow)**dybyss**$12.31**3.7★**▲ 789%**](https://www.amazon.com/dp/B0FWBYS8GH) [**DuHouse 6pcs Artificial Flowers Faux Silk Pompon Mum Silk Small Mini Chrysanthemum Ball with Stems for DIY Wedding Bouquets Centerpieces Vase Home Table Kitchen Decorations**DuHouse**$20.62**4.7★**▲ 469%**](https://www.amazon.com/dp/B0FH6V6DYV) [**10Pcs Yellow Stemless Chrysanthemums Balls Fake Flowers Pompom Mums**silllule**$7.76**3.9★**▲ 374%**](https://www.amazon.com/dp/B0D41RBCLD) [**OFIGAS 5PCS Funsdecor Artificial Sunset Mums Waterproof & Windproof Fake Flowers for Outdoor Fall Decor Realistic Daisy with Eucalyptus Full & Vibrant Look (Yellow)**OFIGAS**$10.85**4.5★**▲ 337%**](https://www.amazon.com/dp/B0FNRZ8DQW) [**SITUMEIZI 12 Pcs Yellow Artificial Chrysanthemums Flowers Ball Flower Fake Mums Silk for Fall Thanksgiving Day Wedding Home Kitchen Decoration Floral Arrangement**SITUMEIZI**$13.43**4.1★**▲ 105%**](https://www.amazon.com/dp/B0F638961N)
**~~View all trending →~~**
## **What buyers say about yellow mums**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**27%
*“The colors are nice”*
**Value For Money**23%
*“Excellent value for money”*
**Quality-Overall**17%
*“Simply they are beautiful”*
**Brightness/Shine/Glow**8%
*“Bright and pretty”*
**Durability**7%
*“Long lasting fade resistant”*
**Maintenance And Repair**3%
*“These are maintenance free so I didn't have to do anything else”*
**Suitable For Indoor**2%
*“I am using mine indoors”*
**Assembly/Installation**2%
*“I placed in a wreath Im making so they are quite easy to assemble”*
**Size-Overall**2%
*“they fit perfectly”*
### **What buyers complain about **
**Size-Overall**21%
*“Too small not as expected”*
**Quality-Overall**17%
*“The product looks very Cheap”*
**Brightness/Shine/Glow**17%
*“They are not very bright or pretty”*
**Advertised Vs Actual Product**8%
*“The flowers look nothing like the Pictures”*
**Water Resistance**6%
*“not easy to water”*
### **Top return reasons **
**Size-Overall**39%
**Color**19%
**Advertised Vs Actual Product**11%
**Quality-Overall**9%
**Value For Money**6%
**Display Colors**5%
**Material Quality**4%
**Strength**2%
**Durability**1%
**Defective Material/Parts**1%
## **Common questions**
- **Is yellow mums profitable to sell on Amazon United States?**
- The niche generates $9K/yr across 7 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +62.7%. Flapen's verdict: Skip it (42/100).
- **How competitive is the yellow mums niche?**
- 7 brands and 9 sellers compete. The top 5 products take 82% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in yellow mums?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Brightness/Shine/Glow. The return rate is 6.1% — above our launch gate.
- **What does it cost to enter the yellow mums niche?**
- Listings span $7.76–$20.62; the average listing price is $14.14 (sweet spot $15–$100). The average incumbent carries 224 reviews — the moat a new listing must climb.
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