---
title: "Yellow Balloons — $239K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/yellow-balloons"
last_updated: "2026-08-09T06:57:11.949Z"
locale: en
meta:
description: "Niche score 51/100 · $239K/yr market · 337K searches/yr. Prices mostly outside the sweet spot ($4.37–$9.90) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $239K/yr market · 337K searches/yr. Prices mostly outside the sweet spot ($4.37–$9.90) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Yellow Balloons — $239K/yr Amazon US Niche (2026) - Flapen"
---
# **yellow balloons**
**Worth a look**
Shows searches that convert (9.6% search→purchase), but prices mostly outside the sweet spot ($4.37–$9.90) keeps it on the watch list.
Market size 45Growth 71Conversion 86Competition 67Returns 53Price range 0Avg price 21Brand share 42Review moat 33Quality gap 24
**Conversion**
**Great****9.6%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Good****+54.0%**
90-day search growth — must beat 0% to launch
**Competition**
**Good****45%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Good****2.9%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$239K**
$239K/yr · 337K searches
**Brand share**
**Okay****80%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****3,196**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****$7.38**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****$4.37–$9.90**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, yellow balloons is a $239K/yr Amazon United States market (337K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 51/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **yellow balloons market data**
- **Units sold / yr**
- **40K–50K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **$295K–$369K**
- units × avg price
- **Conversion rate**
- **9.6%**
- **Avg BSR**
- **#124**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **97%**
- **Out of stock**
- **3.2%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **191 days**
## **Competition & brand share**
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▼falling
**Sellers**
**22**
**Top-5 brand share**
**80%**
Top 20: 100%
**Top-5 click share**
**45%**
Top 20: 89%
**Open market**
**17%**
- PartyWoo37% - awenztech16% - FOTIOMRG13% - Bezente7% - rubfac6% - EMART4% - Open — no brand owns it (11 brands, 17%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +54.0% search growth over the last 90 days.
10K6KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun · busiest ÷ quietest = 3.7×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/yellow-balloons/trend)
## **Top yellow balloons search terms**
- **yellow balloons**241K/yr+54.3%9.8% conv. - **globos amarillos**27K/yr+40.6%6.1% conv. - **yellow ballons**11K/yr+40.5%7.1% conv. - **yellow balloon**9K/yr+38.0%4.9% conv. - **balloons yellow**8K/yr+86.1%8.3% conv. - **yellow balloons 12 inch**7K/yr+40.2%12.6% conv. - **yellow balloons different sizes**8K/yr+39.2%9.2% conv. - **party woo yellow balloons**5K/yr+103.1%12.0% conv. - **yellow latex balloons**4K/yr+87.2%11.2% conv. - **neon yellow balloons**4K/yr+100.3%3.0% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/yellow-balloons/search-terms)
## **Top yellow balloons products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$10K8%$19K12%$29K16%$38K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**PartyWoo Yellow Balloons 140pcs Different Sizes of 18 12 10 5 Inch Matte Yellow Latex Balloon Arch Kit Garland for Easter Bee Baby Shower Sunflower Birthday Graduation Party Decorations Yellow-Y55**PartyWoo**$9.59**4.5★8,983 rev](https://www.amazon.com/dp/B0BDQZ8GLZ) [2**FOTIOMRG Yellow Balloons 12 inch 50 Pack Yellow Party Balloons Good Quality for Birthday Graduation Baby Shower Wedding Sunflower Bee Party Decorations (with Yellow Ribbon)**FOTIOMRG**$6.24**4.7★2,153 rev](https://www.amazon.com/dp/B0BV2VFNTR) [3**Bezente Yellow Balloons Latex Party Balloons - 100 Pack 12 inch Round Helium Yellow Balloons for Birthday Sunflower Party Decorations**Bezente**$8.40**4.6★13,546 rev](https://www.amazon.com/dp/B09ST9PFGJ) [4**Pastel Yellow balloons 12 inch Light Yellow Latex Balloons 50pcs Party Balloon for Gender Reveal Baby Shower Birthday Party Decorations**awenztech**$6.09**4.7★1,946 rev](https://www.amazon.com/dp/B0F32F2L4Q) [5**PartyWoo Yellow Balloons 50pcs 12 Inch Latex Helium Balloon for Birthday Baby Shower Graduation Sunflower Anniversary Engagement Bee Hawaiian Beach Lemon Theme Party Decorations Yellow-Y55**PartyWoo**$6.54**4.5★12,045 rev](https://www.amazon.com/dp/B09KZ5N1JT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**RUBFAC 154pcs Pastel Yellow Balloons Different Sizes 18 12 10 5 Inches Light Yellow Balloons Garland Arch for Easter Birthday Wedding Anniversary Baby Shower Party Decoration**rubfac**$8.68**831 rev7mo ago](https://www.amazon.com/dp/B0G33HDKTK) [**RUBFAC Yellow Balloons 65pcs 12 Inch Party Balloon with Ribbons for Birthday Baby Shower Masquerade Party Decorations**rubfac**$4.37**2,832 rev8mo ago](https://www.amazon.com/dp/B0G1H1JH48) [**Patimate Yellow Balloons 100 Pack 12 inch Round Yellow Latex Party Balloons for Birthday Graduation Baby Shower Wedding Sunflower Bee Hawaiian Beach Lemon Theme Party Decorations Arch Garland**Patimate**$6.33**287 rev9mo ago](https://www.amazon.com/dp/B0FVDK779G) [**KAWKALSH Yellow Balloon 110pcs 12 Inch Thickened Latex Party Balloons Helium Bright Color for Birthday Baby Shower Wedding Party Supplies Arch Garland Decoration**KAWKALSH**$7.73**1,473 rev1y ago](https://www.amazon.com/dp/B0F59BYXXB) [**Yellow Balloon 12 inch 100 Pack Latex Party Balloons Round Helium Yellow Balloons for Birthday Sunflower Party Decorations**ASIYUHY**$7.58**2,903 rev1y ago](https://www.amazon.com/dp/B0F3CBGNFZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**RUBFAC Yellow Balloons 65pcs 12 Inch Party Balloon with Ribbons for Birthday Baby Shower Masquerade Party Decorations**rubfac**$4.37**4.7★**▲ 149%**](https://www.amazon.com/dp/B0G1H1JH48) [**RUBFAC 154pcs Pastel Yellow Balloons Different Sizes 18 12 10 5 Inches Light Yellow Balloons Garland Arch for Easter Birthday Wedding Anniversary Baby Shower Party Decoration**rubfac**$8.68**4.5★**▲ 145%**](https://www.amazon.com/dp/B0G33HDKTK) [**PartyWoo Mustard Yellow Balloons 120pcs Different Sizes of 18 12 10 5 Inch Boho Netural Fall Balloon Arch Kit for Birthday Baby Shower Sunflower Little Cutie Thanksgiving Party Decorations Yellow-F57**PartyWoo**$8.18**4.6★**▲ 93%**](https://www.amazon.com/dp/B0CQXD6BSG) [**Patimate Yellow Balloons 100 Pack 12 inch Round Yellow Latex Party Balloons for Birthday Graduation Baby Shower Wedding Sunflower Bee Hawaiian Beach Lemon Theme Party Decorations Arch Garland**Patimate**$6.33**4.6★**▲ 84%**](https://www.amazon.com/dp/B0FVDK779G) [**PartyWoo Yellow Balloons 145pcs Different Sizes of 18 12 10 5 Inch Matte Yellow Latex Balloon Arch Kit Garland for Easter Bee Baby Shower Sunflower Birthday Graduation Party Decorations Yellow-Y55**PartyWoo**$8.66**4.6★**▲ 78%**](https://www.amazon.com/dp/B0DP4J3M34)
**~~View all trending →~~**
## **What buyers say about yellow balloons**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**31%
*“The colors are bright”*
**Quality-Overall**22%
*“They are very well made”*
**Advertised Vs Actual Product**9%
*“It does what it is supposed to”*
**Durability**9%
*“They are durable and look wonderful”*
**Value For Money**5%
*“Good value”*
**Inflation/Deflation**3%
*“were easy to inflate”*
**Soft Feel**2%
*“Soft and muted”*
**Strength**2%
*“Very sturdy”*
**Thickness**2%
*“the balloons had a great thickness”*
**Ease Of Use**2%
*“easy to work with”*
### **What buyers complain about **
**Quality-Overall**32%
*“Poor quality, many defective, boo”*
**Color**9%
*“So, disappointed too many orange balloons, and the yellows were not a pretty color as the picture shown”*
**Inflation/Deflation**9%
*“Most of these balloons popped while inflating”*
**Adhesion/Stickiness**7%
*“They were sticking to each other”*
**Strength**5%
*“They were too stuck together to blow up”*
**Stretchability/Expandability/Elasticity**2%
*“They aren't very soft/stretchy”*
**Size-Overall**2%
*“It's lost some size”*
**Durability**2%
*“Didnt held up”*
**Assembly/Installation**2%
*“Oh my goodness this was the most stressful install I've done”*
**Noise Level**2%
*“it was so loud”*
### **Top return reasons **
**Color**49%
**Value For Money**15%
**Inflation/Deflation**8%
**Quality-Overall**7%
**Size-Overall**7%
**Advertised Vs Actual Product**4%
**Functionality-Overall**2%
**Thin**1%
**Material Quality**1%
**Brightness/Shine/Glow**1%
## **Common questions**
- **Is yellow balloons profitable to sell on Amazon United States?**
- The niche generates $239K/yr across 31 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is +54.0%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the yellow balloons niche?**
- 17 brands and 22 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 80% of demand.
- **What do buyers complain about in yellow balloons?**
- Top complaints mined from reviews: Quality-Overall, Color, Inflation/Deflation. The return rate is 2.9%.
- **When does demand for yellow balloons peak?**
- Demand peaks in May–Jun; the busiest month runs 3.7× the quietest.
- **What does it cost to enter the yellow balloons niche?**
- Listings span $4.37–$9.90; the average listing price is $7.38 (sweet spot $15–$100). The average incumbent carries 3,196 reviews — the moat a new listing must climb.
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