---
title: "Wingback Dining Chair — $61K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/wingback-dining-chair"
last_updated: "2026-08-09T07:45:07.725Z"
locale: en
meta:
  description: "Niche score 46/100 · $61K/yr market · 110K searches/yr · $222.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · $61K/yr market · 110K searches/yr · $222.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Wingback Dining Chair — $61K/yr Amazon US Niche (2026) - Flapen"
---

# **wingback dining chair**

**Skip it**

Weak search conversion (0.3%) — this niche doesn't clear our bar today.

Market size 15Growth 22Conversion 3Competition 96Returns 43Price range 7Avg price 43Brand share 95Review moat 76Quality gap 57

**Competition**

**Incredible****14%**

top-5 click share — an open shelf

**Brand share**

**Incredible****38%**

top-5 brand share — no brand owns this niche

**Review moat**

**Great****475.89**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****3.6%**

return rate — above 5% kills the launch gate

**Avg price**

**Okay****$222.32**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-6.1%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$61K**

$61K/yr · 110K searches

**Price range**

**Bad****$64.72–$565.32**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Bad****0.3%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, wingback dining chair is a $61K/yr Amazon United States market (110K searches/yr). The top 5 brands hold 38% of demand. Demand peaks in Nov. Verdict: Skip it — 46/100.

Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **wingback dining chair market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**250–500**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$56K–$111K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.3%**</dd>

<dt>**Avg BSR**</dt><dd>**#1,583**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**46%**</dd>

<dt>**Sponsored**</dt><dd>**91%**</dd>

<dt>**Out of stock**</dt><dd>**12.6%**</dd>

<dt>**Avg brand age**</dt><dd>**30 months**</dd>

<dt>**Avg seller age**</dt><dd>**185 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.

**Brands**

**59 **▼falling

**Sellers**

**100**

**Top-5 brand share**

**38%**

Top 20: 79%

**Top-5 click share**

**14%**

Top 20: 38%

**Open market**

**58%**

- COLAMY12% - HomePop10% - Modway7% - DUMOS5% - Joysoul4% - OSP Home Furnishings4%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -6.1% search growth over the last 90 days.

3K2KSpike '24Black Friday '24Holiday '24Prime Day '25Black Friday '25 seasonSepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.5×

[**Open Trend **](https://flapen.com/research/us/home-kitchen/wingback-dining-chair/trend)

## **Top wingback dining chair search terms**

- **parsons chair**23K/yr-8.7%0.1% conv. - **parsons chairs set of 2**14K/yr+1.2%0.2% conv. - **grey dining chairs set of 6**13K/yr+3.1%0.1% conv. - **wingback dining chair**17K/yr-26.0%0.0% conv. - **parson chair**12K/yr-13.0%0.3% conv. - **farmhouse chairs set of 6**10K/yr+5.1%0.0% conv. - **faux leather dining chairs set of 6**5K/yr-3.0%0.2% conv. - **tufted dining chair**4K/yr+17.4%0.1% conv. - **dining table chairs for 6**4K/yr+7.7%0.0% conv. - **tufted dining chairs set of 6**5K/yr-7.4%0.0% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/wingback-dining-chair/search-terms)

## **Top wingback dining chair products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$6092%$1K3%$2K4%$2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![East West Furniture ABPNT35 Abbott Classic Parson Chairs - Doeskin Linen Fabric Padded Dining Chairs Set of 2 Natural](https://m.media-amazon.com/images/I/31JfwReA9ML.jpg)**East West Furniture ABPNT35 Abbott Classic Parson Chairs - Doeskin Linen Fabric Padded Dining Chairs Set of 2 Natural**East West Furniture**$123.25**4.4★169 rev](https://www.amazon.com/dp/B08L6WRKS7) [2![Joysoul Dining Chairs Set of 2 Upholstered Parsons Style](https://m.media-amazon.com/images/I/412k06koYcL.jpg)**Joysoul Dining Chairs Set of 2 Upholstered Parsons Style**Joysoul**$110.38**5.0★3 rev](https://www.amazon.com/dp/B0FVXD6WBX) [3![OSP Home Furnishings Dakota Upholstered Parsons Dining Chair with Espresso Finish Wood Legs Gabrielle Sky](https://m.media-amazon.com/images/I/41FEwIHbwbL.jpg)**OSP Home Furnishings Dakota Upholstered Parsons Dining Chair with Espresso Finish Wood Legs Gabrielle Sky**OSP Home Furnishings**$86.65**4.4★277 rev](https://www.amazon.com/dp/B00EPOJXE6) [4![Modway MO- Duchess Modern Tufted Button Upholstered Fabric Parsons Dining Chair Gray](https://m.media-amazon.com/images/I/41Yct6dW9+L.jpg)**Modway MO- Duchess Modern Tufted Button Upholstered Fabric Parsons Dining Chair Gray**Modway**$67.95**4.3★240 rev](https://www.amazon.com/dp/B01N0OAHY9) [5![Homepop Scalloped Detail Dining Chair|Upholstered Parsons Dining Chairs |Decorative Home Furniture Cream Textured Woven (Set of 2)](https://m.media-amazon.com/images/I/31FPDmj+xyL.jpg)**Homepop Scalloped Detail Dining Chair|Upholstered Parsons Dining Chairs |Decorative Home Furniture Cream Textured Woven (Set of 2)**HomePop**$143.23**4.2★1,781 rev](https://www.amazon.com/dp/B0CJ5Y3XC3)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![COLAMY Upholstered Parsons Dining Chairs Set of 2 Fabric Dining Room Kitchen Side Chair with Nailhead Trim and Wood Legs - Beige](https://m.media-amazon.com/images/I/41TudfGqrRL.jpg)**COLAMY Upholstered Parsons Dining Chairs Set of 2 Fabric Dining Room Kitchen Side Chair with Nailhead Trim and Wood Legs - Beige**COLAMY**$123.44**892 rev3mo ago](https://www.amazon.com/dp/B0GY7HDYFX) [![HomePop Classic Parsons Dining Chair -Denim Jacobean Print (Set of 2)](https://m.media-amazon.com/images/I/51VX6m0wbiL.jpg)**HomePop Classic Parsons Dining Chair -Denim Jacobean Print (Set of 2)**HomePop**$151.29**1,781 rev4mo ago](https://www.amazon.com/dp/B0GV1F1QZJ) [![chairus Slipcovered Parsons Dining Chairs Set of 4 Upholstered Dining Room Chairs with Washable Linen Cover & High Back Modern Farmhouse Wooden Side Kitchen Chairs Cream White](https://m.media-amazon.com/images/I/51lV-gi9A7L.jpg)**chairus Slipcovered Parsons Dining Chairs Set of 4 Upholstered Dining Room Chairs with Washable Linen Cover & High Back Modern Farmhouse Wooden Side Kitchen Chairs Cream White**chairus**$403.36**19 rev7mo ago](https://www.amazon.com/dp/B0G5P8C3HD) [![Joysoul Dining Chairs Set of 2 Upholstered Parsons Style](https://m.media-amazon.com/images/I/412k06koYcL.jpg)**Joysoul Dining Chairs Set of 2 Upholstered Parsons Style**Joysoul**$110.38**3 rev9mo ago](https://www.amazon.com/dp/B0FVXD6WBX) [![COLAMY Fabric Side Dining Chairs Set of 4 Wingback Upholstered Dining Room Chairs with Tufted Button Living Room Chairs for Home Kitchen Beige](https://m.media-amazon.com/images/I/51GSiiUP4pL.jpg)**COLAMY Fabric Side Dining Chairs Set of 4 Wingback Upholstered Dining Room Chairs with Tufted Button Living Room Chairs for Home Kitchen Beige**COLAMY**$317.55**60 rev1y ago](https://www.amazon.com/dp/B0FDKKD9KL)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![COLAMY Upholstered Parsons Dining Chairs Set of 2 Fabric Dining Room Kitchen Side Chair with Nailhead Trim and Wood Legs - Beige](https://m.media-amazon.com/images/I/41TudfGqrRL.jpg)**COLAMY Upholstered Parsons Dining Chairs Set of 2 Fabric Dining Room Kitchen Side Chair with Nailhead Trim and Wood Legs - Beige**COLAMY**$123.44**4.3★**▲ 233%**](https://www.amazon.com/dp/B0GY7HDYFX) [![HomePop Classic Parsons Dining Chair -Denim Jacobean Print (Set of 2)](https://m.media-amazon.com/images/I/51VX6m0wbiL.jpg)**HomePop Classic Parsons Dining Chair -Denim Jacobean Print (Set of 2)**HomePop**$151.29**4.2★**▲ 228%**](https://www.amazon.com/dp/B0GV1F1QZJ) [![chairus Slipcovered Parsons Dining Chairs Set of 4 Upholstered Dining Room Chairs with Washable Linen Cover & High Back Modern Farmhouse Wooden Side Kitchen Chairs Cream White](https://m.media-amazon.com/images/I/51lV-gi9A7L.jpg)**chairus Slipcovered Parsons Dining Chairs Set of 4 Upholstered Dining Room Chairs with Washable Linen Cover & High Back Modern Farmhouse Wooden Side Kitchen Chairs Cream White**chairus**$403.36**4.5★**▲ 184%**](https://www.amazon.com/dp/B0G5P8C3HD) [![COLAMY Upholstered Parsons Dining Chairs Set of 2 Fabric Dining Room Kitchen Side Chair with Nailhead Trim and Wood Legs - Blue/White Flower](https://m.media-amazon.com/images/I/41KiI-neaFL.jpg)**COLAMY Upholstered Parsons Dining Chairs Set of 2 Fabric Dining Room Kitchen Side Chair with Nailhead Trim and Wood Legs - Blue/White Flower**COLAMY**$153.11**4.3★**▲ 121%**](https://www.amazon.com/dp/B0CNPTGQG2) [![OSP Home Furnishings Dakota Upholstered Parsons Dining Chair with Espresso Finish Wood Legs Gabrielle Sky](https://m.media-amazon.com/images/I/41FEwIHbwbL.jpg)**OSP Home Furnishings Dakota Upholstered Parsons Dining Chair with Espresso Finish Wood Legs Gabrielle Sky**OSP Home Furnishings**$86.65**4.4★**▲ 92%**](https://www.amazon.com/dp/B00EPOJXE6)

**~~View all trending →~~**

## **What buyers say about wingback dining chair**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Assembly/Installation**18%

*“Easy enough to assemble”*

**Quality-Overall**18%

*“They are good quality too and are sturdy”*

**Comfort-Overall**14%

*“Beautiful and comfortable”*

**Strength**12%

*“Beautiful chairs nice and sturdy”*

**Value For Money**7%

*“Money well spent”*

**Color**4%

*“Great neutral color”*

**Cushion**4%

*“Very satisfied with the chairs, easy to assemble and good cushioning”*

**Advertised Vs Actual Product**2%

*“Just as described”*

**Size-Overall**2%

*“Fits the table perfectly”*

**Design-Overall**2%

*“I am in love with the pattern especially”*

### **What buyers complain about **

**Assembly/Installation**16%

*“Impossible to assemble”*

**Size-Overall**9%

*“a little short”*

**Quality-Overall**7%

*“These chairs are not of the quality I expected”*

**Color**5%

*“Color not as shown”*

**Durability**5%

*“Breaks Easily”*

**Cushion**4%

*“Need More Padding in the Cushion”*

**Strength**3%

*“and now it wobbles and isnt sturdy”*

**Comfort-Overall**3%

*“Not comfortable”*

**Value For Money**3%

*“Cheap price”*

**Height**2%

*“Dont be fooled on the height”*

### **Top return reasons **

**Color**22%

**Size-Overall**20%

**Advertised Vs Actual Product**7%

**Defective Material/Parts**7%

**Material Quality**5%

**Quality-Overall**5%

**Height**4%

**Comfort-Overall**4%

**Value For Money**4%

**Cushion**3%

## **Common questions**

<dl>

<dt>**Is wingback dining chair profitable to sell on Amazon United States?**</dt><dd>The niche generates $61K/yr across 137 tracked products. 25 of 51 products launched in the last 360 days are still selling. 90-day search growth is -6.1%. Flapen's verdict: Skip it (46/100).</dd>

<dt>**How competitive is the wingback dining chair niche?**</dt><dd>59 brands and 100 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 38% of demand.</dd>

<dt>**What do buyers complain about in wingback dining chair?**</dt><dd>Top complaints mined from reviews: Assembly/Installation, Size-Overall, Quality-Overall. The return rate is 3.6%.</dd>

<dt>**When does demand for wingback dining chair peak?**</dt><dd>Demand peaks in Nov; the busiest month runs 1.5× the quietest.</dd>

<dt>**What does it cost to enter the wingback dining chair niche?**</dt><dd>Listings span $64.72–$565.32; the average listing price is $222.32 (sweet spot $15–$100). The average incumbent carries 476 reviews — the moat a new listing must climb.</dd>

</dl>

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