---
title: "Wicker Toilet Paper Holder — $44K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/wicker-toilet-paper-holder"
last_updated: "2026-08-09T10:01:56.246Z"
locale: en
meta:
description: "Niche score 48/100 · $44K/yr market · 62K searches/yr · $27.18 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $44K/yr market · 62K searches/yr · $27.18 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Wicker Toilet Paper Holder — $44K/yr Amazon US Niche (2026) - Flapen"
---
# **wicker toilet paper holder**
**Skip it**
A small market ($44K/yr) — this niche doesn't clear our bar today.
Market size 11Growth 34Conversion 33Competition 59Returns 57Price range 85Avg price 95Brand share 75Review moat 86Quality gap 25
**Avg price**
**Incredible****$27.18**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****272.52**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****$11.73–$37.77**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****60%**
top-5 brand share — no brand owns this niche
**Competition**
**Good****50%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Good****2.7%**
return rate — above 5% kills the launch gate
**Growth**
**Okay****+7.4%**
90-day search growth — must beat 0% to launch
**Conversion**
**Okay****2.6%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$44K**
$44K/yr · 62K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, wicker toilet paper holder is a $44K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Jan–Jul–Sep. Verdict: Skip it — 48/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **wicker toilet paper holder market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$41K–$54K**
- units × avg price
- **Conversion rate**
- **2.6%**
- **Avg BSR**
- **#273**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **15.2%**
- **Avg brand age**
- **24 months**
- **Avg seller age**
- **219 days**
## **Competition & brand share**
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**21 **▼falling
**Sellers**
**25**
**Top-5 brand share**
**60%**
Top 20: 99%
**Top-5 click share**
**50%**
Top 20: 88%
**Open market**
**34%**
- PINXIURY22% - Coeusy16% - YANGQIHOME8% - efluky7% - Graciadeco6% - CubesLand6%
## **Demand & seasonality**
Weekly Amazon search volume, last 98 weeks — +7.4% search growth over the last 90 days.
4K3KBlack Friday '24Holiday '24Spike '25Prime Day '25Spike '26Prime Day '26 seasonDecMarJunAugNovMarMay
Peak months: Jan, Jul, Sep · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/wicker-toilet-paper-holder/trend)
## **Top wicker toilet paper holder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$4K20%$9K30%$13K40%$18K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**PINXIURY Water Hyacinth Paper Roll Holder Wicker Toilet Paper Holder Stand for Bathroom 3 Rolls of Toilet Paper Storage Toilet Roll Holder Stand for Bathroom and Under Sink**PINXIURY**$27.91**4.4★156 rev](https://www.amazon.com/dp/B0D3Z5TM5W) [2**Coeusy Toilet Paper Basket with Lid Wicker Basket for Bathroom Organizers and Storage Holds Up to 6 Mega Rolls Decorative Hand-Woven Rattan Bathroom Decor Accessories Natural Water Hyacinth**Coeusy**$32.14**4.6★422 rev](https://www.amazon.com/dp/B0DBBYYQ91) [3**YANGQIHOME Toilet Paper Storage Water Hyacinth Toilet Paper Storage with Lid Papers Container for up to 6 Mega Rolls Bathroom Basket Organizer**YANGQIHOME**$36.09**4.6★138 rev](https://www.amazon.com/dp/B0F21ZTX9P) [4**Graciadeco Stand Paper Storage with Lid Spare Extra 3 Rolls of Toilet Tissue Holder Free Standing Water Hyacinth Wciker Toilet Paper Organizer Basket for Bathroom**Graciadeco**$26.27**4.4★190 rev](https://www.amazon.com/dp/B0BMVHNWBW) [5**CubesLand Scalloped Toilet Paper Storage Basket W/Handle for Home Decor**CubesLand**$18.89**4.9★967 rev](https://www.amazon.com/dp/B0DQP9K8CD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Toilet Paper Storage Basket with Lid & Handles Natural Water Hyacinth Slim Toilet Paper Holder Holds Up to 6 Mega Rolls Decorative Hand-Woven Wicker Rattan Bathroom Dcor Organizer**CFGUK**$30.60**22 rev1w ago](https://www.amazon.com/dp/B0GZL3WMYW) [**Coeusy Toilet Paper Storage Basket with Lid Paper Rope Wicker Basket for Bathroom Organizers and Storage Toilet Paper Holder for Up to 6 Mega Rolls Boho Hand-Woven Decorative Decor Natural**Coeusy**$30.53**80 rev8mo ago](https://www.amazon.com/dp/B0FMXFT329) [**Freestanding Wicker Toilet Paper Holder with Lid&Storage-Holds 4 Rolls Handmade Woven Water Hyacinth Organizer Basket for Bathroom Boho Farmhouse Decor Tissue Stand with Storage Shelf**Alongscenery**$28.63**9 rev9mo ago](https://www.amazon.com/dp/B0FQSTXLZJ) [**Kriitools Wicker Bathroom Basket Organizer W/Scalloped for Toilet Paper**Kriitools**$19.07**52 rev10mo ago](https://www.amazon.com/dp/B0FM8RTV5Q) [**Handmade Cotton & Jute Toilet Paper Holder Woven Toilet Paper Stand & Storage Basket with Lid Freestanding Organizer for Bathroom Fits 3 Mega Rolls 14 x 7**PINXIURY**$29.09**131 rev11mo ago](https://www.amazon.com/dp/B0FHKZNRHM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Toilet Paper Storage Basket with Lid & Handles Natural Water Hyacinth Slim Toilet Paper Holder Holds Up to 6 Mega Rolls Decorative Hand-Woven Wicker Rattan Bathroom Dcor Organizer**CFGUK**$30.60**4.7★**▲ 267%**](https://www.amazon.com/dp/B0GZL3WMYW) [**WAOHANAZ Bamboo Toilet Paper Storage Basket with Lid & Handle - 10L Handwoven Bathroom Organizer for 4 Rolls - Sturdy Stand Holder for Toilet Paper Organization Natural**WAOHANAZ**$19.83**4.5★**▲ 257%**](https://www.amazon.com/dp/B0FG1CCYK1) [**Freestanding Wicker Toilet Paper Holder with Lid&Storage-Holds 4 Rolls Handmade Woven Water Hyacinth Organizer Basket for Bathroom Boho Farmhouse Decor Tissue Stand with Storage Shelf**Alongscenery**$28.63**4.7★**▲ 229%**](https://www.amazon.com/dp/B0FQSTXLZJ) [**FairyHaus Wicker Toilet Paper Storage Basket with Lid 3 Rolls Natural Water Hyacinth Toilet Paper Holder with Storage Handwoven Toilet Paper Holder Stand Basket for Bathroom**FairyHaus**$23.46**4.6★**▲ 128%**](https://www.amazon.com/dp/B0DBHSBQ82) [**Coeusy Toilet Paper Storage Basket with Lid Paper Rope Wicker Basket for Bathroom Organizers and Storage Toilet Paper Holder for Up to 6 Mega Rolls Boho Hand-Woven Decorative Decor Natural**Coeusy**$30.53**4.8★**▲ 120%**](https://www.amazon.com/dp/B0FMXFT329)
**~~View all trending →~~**
## **What buyers say about wicker toilet paper holder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**23%
*“Good quality, it is very sturdy”*
**Size-Overall**16%
*“Great fit”*
**Storage Capacity**12%
*“Attractive storage”*
**Design-Overall**12%
*“It is sleek”*
**Advertised Vs Actual Product**7%
*“Exactly as described”*
**Strength**6%
*“The Basket is sturdy”*
**Value For Money**4%
*“Worth your money”*
**Ease Of Use**3%
*“easy to use”*
**Shape/Style**1%
*“Holds 6 rolls, looks cute”*
**Organizing Capabilities**1%
*“Looks nice and makes it easy to organize”*
### **What buyers complain about **
**Size-Overall**27%
*“Too small”*
**Smell**9%
*“This basket smelled so bad”*
**Value For Money**8%
*“A bit too expensive”*
**Quality-Overall**5%
*“The price was a lot for this poor-quality basket”*
**Strength**3%
*“it is a bit wobbly”*
**Storage Capacity**2%
*“so storage is always a challenge”*
**Instructions/User Manual/Troubleshooting**2%
*“I had to smile at the instruction manual included”*
**Material Quality**2%
*“Hard to get soft material to stand up”*
**Functionality-Overall**2%
*“The pictures showing I can load 6 rolls and I can't close the lit so I just put 3 the seller needs to fix it”*
**Durability**2%
*“I feel like it could easily break”*
### **Top return reasons **
**Size-Overall**46%
**Color**18%
**Advertised Vs Actual Product**5%
**Quality-Overall**4%
**Defective Material/Parts**4%
**Value For Money**3%
**Material Quality**3%
**Smell**3%
**Shape/Style**2%
**Functionality-Overall**2%
## **Common questions**
- **Is wicker toilet paper holder profitable to sell on Amazon United States?**
- The niche generates $44K/yr across 29 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is +7.4%. Flapen's verdict: Skip it (48/100).
- **How competitive is the wicker toilet paper holder niche?**
- 21 brands and 25 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 60% of demand.
- **What do buyers complain about in wicker toilet paper holder?**
- Top complaints mined from reviews: Size-Overall, Smell, Value For Money. The return rate is 2.7%.
- **When does demand for wicker toilet paper holder peak?**
- Demand peaks in Jan–Jul–Sep; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the wicker toilet paper holder niche?**
- Listings span $11.73–$37.77; the average listing price is $27.18 (sweet spot $15–$100). The average incumbent carries 273 reviews — the moat a new listing must climb.
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