---
title: "Wicked Balloons — $53K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/wicked-balloons"
last_updated: "2026-08-09T12:06:13.269Z"
locale: en
meta:
description: "Niche score 45/100 · $53K/yr market · 83K searches/yr · $11.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $53K/yr market · 83K searches/yr · $11.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Wicked Balloons — $53K/yr Amazon US Niche (2026) - Flapen"
---
# **wicked balloons**
**Skip it**
Soft demand (-48.4% this quarter) — this niche doesn't clear our bar today.
Market size 13Growth 1Conversion 62Competition 74Returns 30Price range 25Avg price 47Brand share 90Review moat 91Quality gap 55
**Review moat**
**Great****185.88**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Great****45%**
top-5 brand share — no brand owns this niche
**Competition**
**Good****41%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****5.4%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****$11.66**
avg listing price — sweet spot $15–$100
**Returns**
**Okay****4.6%**
return rate — above 5% kills the launch gate
**Price range**
**Okay****$6.82–$17.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$53K**
$53K/yr · 83K searches
**Growth**
**Bad****-48.4%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, wicked balloons is a $53K/yr Amazon United States market (83K searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Jan–Oct–Nov. Verdict: Skip it — 45/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **wicked balloons market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **$47K–$58K**
- units × avg price
- **Conversion rate**
- **5.4%**
- **Avg BSR**
- **#4,396**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **85%**
- **Out of stock**
- **22.6%**
- **Avg brand age**
- **16 months**
- **Avg seller age**
- **149 days**
## **Competition & brand share**
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**25 **▼falling
**Sellers**
**41**
**Top-5 brand share**
**45%**
Top 20: 97%
**Top-5 click share**
**41%**
Top 20: 88%
**Open market**
**48%**
- Haolongfa10% - WENTIYA10% - xo, Fetti9% - Enimapod9% - Anagram7% - Jobkoo7%
## **Demand & seasonality**
Weekly Amazon search volume, last 64 weeks — -48.4% search growth over the last 90 days.
5K4KSpike '25Black Friday '25Spike '26 seasonMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jan, Oct, Nov · busiest ÷ quietest = 4.2×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/wicked-balloons/trend)
## **Top wicked balloons search terms**
- **wicked balloons**69K/yr-48.9%3.8% conv. - **wicked birthday balloons**8K/yr-50.1%2.5% conv. - **wicked balloon**6K/yr-39.6%2.9% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/wicked-balloons/search-terms)
## **Top wicked balloons products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2K6%$3K9%$5K12%$6K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**xo Fetti Pink + Green Witch Latex Balloons - 24 pk 12 | Birthday Decorations Wizard Decor Bachelorette Supplies Girls Party Favor**xo, Fetti**$12.84**4.8★71 rev](https://www.amazon.com/dp/B0F38HRDNC) [2**Pink and Green Balloon Garland Arch Kit - Witch Balloon Arch Kit Pink Green Balloons and Foil Fringe Curtains Witch Hat Crown Exploding Star Broom Balloons for Birthday Witch Themed Party Decor**Haolongfa**$16.40**4.5★258 rev](https://www.amazon.com/dp/B0F8B7JV2W) [3**Wickd Party Balloons Green Pink Fairy Witch Balloon Sparklers Broom Balloons Wizard Decorations Wickd Birthday Party Decorations Magic Themed Decor Witch Themed Party Halloween Supplies**Enimapod**$16.33**4.1★20 rev](https://www.amazon.com/dp/B0FL245TBG) [4**Jobkoo Pink and Green Balloons 12 Inch Dark Green Light Pale Pink Printed Birthday Latex Balloons for Girls Wizard Decor Baby Shower Bachelorette Party Decorations Supplies**Jobkoo**$9.48**4.7★857 rev](https://www.amazon.com/dp/B0GC5HHQJD) [5**We Moment 12 inch Pink and Green Balloons for Pink Green Theme Party Birthday Wedding Decoration 50pcs**We Moment**$11.38**4.7★642 rev](https://www.amazon.com/dp/B0F53QTF3K)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Jobkoo Pink and Green Balloons 12 Inch Dark Green Light Pale Pink Printed Birthday Latex Balloons for Girls Wizard Decor Baby Shower Bachelorette Party Decorations Supplies**Jobkoo**$9.48**857 rev6mo ago](https://www.amazon.com/dp/B0GC5HHQJD) [**Junyaoii 40inch 0-9 Digital bow aluminum foil balloon36pcs 12 Pink and Green Witch Latex BalloonsBirthday Decorations Kids Wizard Decor Girls Party Favor (Pink 1)**Junyaoii**$12.05**10 rev7mo ago](https://www.amazon.com/dp/B0G7WHN1MC) [**Wickd Party Balloons Green Pink Fairy Witch Balloon Sparklers Broom Balloons Wizard Decorations Wickd Birthday Party Decorations Magic Themed Decor Witch Themed Party Halloween Supplies**Enimapod**$16.33**20 rev11mo ago](https://www.amazon.com/dp/B0FL245TBG) [**Pink Green and Black Balloons 12 Inch Hot Light Pink Dark Green Black with Confetti Balloon for Birthday Baby Shower Princess Witch Party Decorations**FunHot**$8.29**301 rev11mo ago](https://www.amazon.com/dp/B0FL2CHMCK) [**Wicked Balloon Set 18Pcs Witch Party Decorations 40 Large Emerald Number 8 Balloons for Magic Witch Theme Birthday Party Celebrations Supplies**WENTIYA**$11.53**119 rev11mo ago](https://www.amazon.com/dp/B0FHNVGL4R)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Junyaoii 40inch 0-9 Digital bow aluminum foil balloon36pcs 12 Pink and Green Witch Latex BalloonsBirthday Decorations Kids Wizard Decor Girls Party Favor (Pink 1)**Junyaoii**$12.05**4.4★**▲ 618%**](https://www.amazon.com/dp/B0G7WHN1MC) [**Jobkoo Pink and Green Balloons 12 Inch Dark Green Light Pale Pink Printed Birthday Latex Balloons for Girls Wizard Decor Baby Shower Bachelorette Party Decorations Supplies**Jobkoo**$9.48**4.7★**▲ 478%**](https://www.amazon.com/dp/B0GC5HHQJD) [**WICKED Birthday Decorations 13pcs Pink Green Fairy Witch Balloons Set 40 Inch Green Number 8 Balloon for Magic Witch Theme Birthday Party Celebrations Supplies**Generic**$9.92**4.3★**▲ 385%**](https://www.amazon.com/dp/B0FBS9T9WY) [**Pink Green and Black Balloons 12 Inch Hot Light Pink Dark Green Black with Confetti Balloon for Birthday Baby Shower Princess Witch Party Decorations**FunHot**$8.29**4.7★**▲ 314%**](https://www.amazon.com/dp/B0FL2CHMCK) [**10Pcs Witch Party Party Balloons/Green Pink Bow Crown Sparklers Wizard Hat Broom Foil Balloons/Wick*ed Birthday Party Supplies/Magic Wizard Birthday Enchanted Fantasy Magical Celebration**baoonworlld**$15.66**3.9★**▲ 184%**](https://www.amazon.com/dp/B0G2RVDFLN)
**~~View all trending →~~**
## **What buyers say about wicked balloons**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**18%
*“Clear quality and they hold air so good they dont dilate and held up for hours”*
**Color**17%
*“Vibrant colors”*
**Fun/Entertainment Experience**9%
*“they definitely add a fun”*
**Advertised Vs Actual Product**9%
*“As pictured”*
**Gifting Purpose**7%
*“Granddaughter loves this gift”*
**Design-Overall**6%
*“great design”*
**Inflation/Deflation**4%
*“Air retention was great”*
**Value For Money**4%
*“Price was reasonable”*
**Assembly/Installation**4%
*“This was easy to assemble”*
**Ease Of Use**2%
*“Easy and fast”*
### **What buyers complain about **
**Inflation/Deflation**23%
*“Deflates”*
**Quality-Overall**19%
*“Low quality”*
**Advertised Vs Actual Product**11%
*“Not as pictured”*
**Strength**5%
*“The backdrop is sooo flimsy”*
**Durability**5%
*“I had seen in the comments that they do not last”*
**Material Quality**4%
*“Such cheap material”*
**Value For Money**3%
*“Waste of money”*
**Functionality-Overall**3%
*“I wasted money on a helium tank because the balloons never floated”*
**Instructions/User Manual/Troubleshooting**3%
*“Arch. Instructions not included we couldnt figure out the broom”*
**Weight Heavy**2%
*“They were just too heavy”*
### **Top return reasons **
**Inflation/Deflation**19%
**Value For Money**15%
**Size-Overall**13%
**Color**9%
**Advertised Vs Actual Product**8%
**Functionality-Overall**7%
**Quality-Overall**7%
**Product Condition**4%
**Shape/Style**3%
**Defective Material/Parts**3%
## **Common questions**
- **Is wicked balloons profitable to sell on Amazon United States?**
- The niche generates $53K/yr across 33 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -48.4%. Flapen's verdict: Skip it (45/100).
- **How competitive is the wicked balloons niche?**
- 25 brands and 41 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 45% of demand.
- **What do buyers complain about in wicked balloons?**
- Top complaints mined from reviews: Inflation/Deflation, Quality-Overall, Advertised Vs Actual Product. The return rate is 4.6%.
- **When does demand for wicked balloons peak?**
- Demand peaks in Jan–Oct–Nov; the busiest month runs 4.2× the quietest.
- **What does it cost to enter the wicked balloons niche?**
- Listings span $6.82–$17.67; the average listing price is $11.66 (sweet spot $15–$100). The average incumbent carries 186 reviews — the moat a new listing must climb.
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