---
title: "White Blackout Curtains — $787K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/white-blackout-curtains"
last_updated: "2026-08-07T23:01:06.646Z"
locale: en
meta:
description: "Niche score 52/100 · $787K/yr market · 1.1M searches/yr · $27.59 avg price. High returns (9.0%) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 52/100 · $787K/yr market · 1.1M searches/yr · $27.59 avg price. High returns (9.0%) keeps it on the watch list. Data updated Aug 2026."
"og:title": "White Blackout Curtains — $787K/yr Amazon US Niche (2026) - Flapen"
---
# **white blackout curtains**
**Worth a look**
Shows a sweet-spot price point ($27.59 avg), but high returns (9.0%) keeps it on the watch list.
Market size 72Growth 52Conversion 32Competition 65Returns 11Price range 83Avg price 95Brand share 71Review moat 23Quality gap 23
**Avg price**
**Incredible****$27.59**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$7.88–$53.70**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****$787K**
$787K/yr · 1.1M searches
**Brand share**
**Good****63%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Good****+23.9%**
90-day search growth — must beat 0% to launch
**Conversion**
**Okay****2.5%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****8,592.96**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Bad****9.0%**
return rate — above 5% kills the launch gate
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, white blackout curtains is a $787K/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Aug. Verdict: Worth a look — 52/100.
Data updated Aug 3, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **white blackout curtains market data**
- **Units sold / yr**
- **40K–50K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$1.1M–$1.4M**
- units × avg price
- **Conversion rate**
- **2.5%**
- **Avg BSR**
- **#228**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **93%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**19 **—flat
**Sellers**
**24**
**Top-5 brand share**
**63%**
Top 20: 100%
**Top-5 click share**
**46%**
Top 20: 91%
**Open market**
**32%**
- NICETOWN26% - BGment13% - Guken11% - Topfinel7% - MIULEE5% - XWZO5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +23.9% search growth over the last 90 days.
40K30KHoliday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/white-blackout-curtains/trend)
## **Top white blackout curtains search terms**
- **white blackout curtains**573K/yr+29.3%2.0% conv. - **white curtains blackout**118K/yr+10.6%1.5% conv. - **white blackout curtains 84 inches long**116K/yr+7.3%3.6% conv. - **white black out curtains**88K/yr+23.7%1.9% conv. - **blackout white curtains**32K/yr+28.5%1.9% conv. - **black out curtains white**21K/yr+47.1%2.3% conv. - **black out white curtains**21K/yr+23.9%1.7% conv. - **white black out curtains 84 inch length**23K/yr+6.8%4.0% conv. - **long white curtains**22K/yr+4.6%0.6% conv. - **white blackout curtains for bedroom**16K/yr+16.1%1.7% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/white-blackout-curtains/search-terms)
## **Top white blackout curtains products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$39K10%$79K15%$118K20%$157K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**NICETOWN 100% Blackout Window Curtain Panels Cold and Full Light Blocking Drapes with Black Liner for Nursery 84 inches Drop Thermal Insulated Draperies (White 2 Pieces 52 Wide Each Panel)**NICETOWN**$22.73**4.8★78,863 rev](https://www.amazon.com/dp/B077RPXSF3) [2**BGment White Blackout Curtains 63 Inch Long - Black Out Curtains for Bedroom Thermal Insulated Curtains for Summer Grommet Total Room Darkening Window Drapes 2 Panels 42 x 63 Inch**BGment**$22.52**4.8★16,042 rev](https://www.amazon.com/dp/B0928H4SL4) [3**Guken White 100% Blackout Linen Curtains 84 Inch Length 2 Panels Set for Living Room Bedroom Back Tab Thermal Insulated 100% Black Out Drapes Room Darkening Farmhouse Style for Bedroom Curtains 52x84**Guken**$28.01**4.6★2,320 rev](https://www.amazon.com/dp/B0CYLS1FCC) [4**NICETOWN 100% Blackout Window Curtain Panels Cold and Full Light Blocking Drapes with Black Liner for Nursery 84 Inches Drop Thermal Insulated Draperies (Pure White 2 Pieces 52 inches Wide)**NICETOWN**$21.69**4.7★2,923 rev](https://www.amazon.com/dp/B07W3T5N4C) [5**MIULEE White 100% Blackout Curtains for Bedroom 63 Inch Long 2 Thick Layers Thermal Insulated Black Out Window Curtains with Black Liner Noise Reducing Grommet Living Room Drapes 2 Panels Set**MIULEE**$20.32**4.7★217 rev](https://www.amazon.com/dp/B0G4GVH6H6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MIULEE White 100% Blackout Curtains for Bedroom 63 Inch Long 2 Thick Layers Thermal Insulated Black Out Window Curtains with Black Liner Noise Reducing Grommet Living Room Drapes 2 Panels Set**MIULEE**$20.32**217 rev4mo ago](https://www.amazon.com/dp/B0G4GVH6H6) [**Topfinel 84 Inch Natural Blackout Curtains Dual Layer White Linen Panels Farmhouse Back Tab Pinch Pleated Drapes for Track System Neutral Linen Ambiance & Privacy Drapes Natural 52 W*84 L**Topfinel**$53.70**85 rev9mo ago](https://www.amazon.com/dp/B0FVXD4PRV) [**Topfinel Cream Linen Blackout Curtains 84 Inch Long for Bedroom Living Room Ivory Pinch Pleat Back Tab Full Blackout Drapes Farmhouse Boho Curtains for Window White Neutral Curtains 52 X 84 7 FT**Topfinel**$30.06**1,441 rev1y ago](https://www.amazon.com/dp/B0DFWPKBG1) [**MYSKY HOME 100% White Blackout Curtains for Living Room Bedroom 84 Inches Long Total Light Blocking Drapes for Girls Room Thermal Insulated Curtains with Pom Pom Sheer Grommet Set of 2 52W x 84L**MYSKY HOME**$48.70**434 rev2y ago](https://www.amazon.com/dp/B0D3ZZRFR2) [**Guken White 100% Blackout Linen Curtains 84 Inch Length 2 Panels Set for Living Room Bedroom Back Tab Thermal Insulated 100% Black Out Drapes Room Darkening Farmhouse Style for Bedroom Curtains 52x84**Guken**$28.01**2,320 rev2y ago](https://www.amazon.com/dp/B0CYLS1FCC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**MIULEE White 100% Blackout Curtains for Bedroom 63 Inch Long 2 Thick Layers Thermal Insulated Black Out Window Curtains with Black Liner Noise Reducing Grommet Living Room Drapes 2 Panels Set**MIULEE**$20.32**4.7★**▲ 188%**](https://www.amazon.com/dp/B0G4GVH6H6) [**Topfinel 84 Inch Natural Blackout Curtains Dual Layer White Linen Panels Farmhouse Back Tab Pinch Pleated Drapes for Track System Neutral Linen Ambiance & Privacy Drapes Natural 52 W*84 L**Topfinel**$53.70**4.6★**▲ 157%**](https://www.amazon.com/dp/B0FVXD4PRV) [**StangH White Ruffle Curtains 52x84 Long 2 Panels Premium Silky Satin Cottagecore Shabby Chic Curtains for Bedroom/Living Room Light Filtering Privacy Romantic Vintage Window Drapes**StangH**$26.88**4.7★**▲ 107%**](https://www.amazon.com/dp/B08QVBKJ96) [**Guken Cream Linen Blackout Curtains 84 Inch Length 2 Panels Set for Living Room Bedroom Back Tab Thermal Insulated 100% Black Out Drapes Room Darkening Window Curtain Ivory Natural Beige**Guken**$18.35**4.6★**▲ 91%**](https://www.amazon.com/dp/B0CYLS2C62) [**ChrisDown White Blackout Curtains 63 Inches Long 2 Panels for Bedroom**ChrisDowa**$30.39**4.6★**▲ 86%**](https://www.amazon.com/dp/B0CFZPZKW3)
**~~View all trending →~~**
## **What buyers say about white blackout curtains**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**26%
*“Amazing quality”*
**Value For Money**10%
*“Good for the price”*
**Color**7%
*“The color is stunning”*
**Upholstery/Fabric Quality**7%
*“Good quality fabric”*
**Material Quality**7%
*“soft material”*
**Advertised Vs Actual Product**4%
*“Better than expected”*
**Thickness**4%
*“Nice and thick”*
**Size-Overall**3%
*“Fit well”*
**Design-Overall**3%
*“Stylish”*
**Weight Heavy**2%
*“Heavy duty”*
### **What buyers complain about **
**Color**10%
*“Color inaccurate”*
**Quality-Overall**9%
*“Cheaply made”*
**Thickness**8%
*“Thick but”*
**Size-Overall**6%
*“they ended up too big”*
**Advertised Vs Actual Product**6%
*“Description is misleading”*
**Weight Heavy**6%
*“Very heavy”*
**Material Quality**6%
*“Thin material”*
**Stain Resistance**4%
*“Arrived dirty and stained”*
**Heating**2%
*“Heat out”*
**Functionality-Overall**2%
*“that doesn't work”*
### **Top return reasons **
**Size-Overall**33%
**Color**31%
**Material Quality**9%
**Advertised Vs Actual Product**6%
**Weight Heavy**3%
**Display Colors**3%
**Quality-Overall**2%
**Value For Money**2%
**Functionality-Overall**2%
**Thin**1%
## **Common questions**
- **Is white blackout curtains profitable to sell on Amazon United States?**
- The niche generates $787K/yr across 28 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +23.9%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the white blackout curtains niche?**
- 19 brands and 24 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 63% of demand.
- **What do buyers complain about in white blackout curtains?**
- Top complaints mined from reviews: Color, Quality-Overall, Thickness. The return rate is 9.0% — above our launch gate.
- **When does demand for white blackout curtains peak?**
- Demand peaks in Aug; the busiest month runs 1.5× the quietest.
- **What does it cost to enter the white blackout curtains niche?**
- Listings span $7.88–$53.70; the average listing price is $27.59 (sweet spot $15–$100). The average incumbent carries 8,593 reviews — the moat a new listing must climb.
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