---
title: "Walnut Side Table — $167K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/walnut-side-table"
last_updated: "2026-08-09T11:52:46.150Z"
locale: en
meta:
description: "Niche score 56/100 · $167K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 56/100 · $167K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Walnut Side Table — $167K/yr Amazon US Niche (2026) - Flapen"
---
# **walnut side table**
**Worth a look**
Shows no brand lock-in (top 5 brands take 43% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 35Growth 45Conversion 11Competition 90Returns 48Price range 58Avg price 85Brand share 92Review moat 59Quality gap 50
**Brand share**
**Great****43%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****25%**
top-5 click share — an open shelf
**Avg price**
**Great****$72.30**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****1,157.82**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$16.71–$160.40**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****3.1%**
return rate — above 5% kills the launch gate
**Growth**
**Okay****+16.2%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$167K**
$167K/yr · 265K searches
**Conversion**
**Bad****0.9%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, walnut side table is a $167K/yr Amazon United States market (265K searches/yr). The top 5 brands hold 43% of demand. Verdict: Worth a look — 56/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **walnut side table market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$108K–$145K**
- units × avg price
- **Conversion rate**
- **0.9%**
- **Avg BSR**
- **#735**
- **Page quality**
- **0%**
- **Prime**
- **67%**
- **Sponsored**
- **96%**
- **Out of stock**
- **8.5%**
- **Avg brand age**
- **24 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.
**Brands**
**59 **▲rising
**Sellers**
**88**
**Top-5 brand share**
**43%**
Top 20: 77%
**Top-5 click share**
**25%**
Top 20: 57%
**Open market**
**54%**
- VASAGLE18% - AWASEN9% - MAHYIZYI6% - MaxSmeo6% - DURISEN4% - Huuger3%
## **Demand & seasonality**
Weekly Amazon search volume, last 102 weeks — +16.2% search growth over the last 90 days.
7K5KHoliday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/walnut-side-table/trend)
## **Top walnut side table search terms**
- **walnut side table**116K/yr+17.3%0.5% conv. - **walnut end table**78K/yr+9.1%0.5% conv. - **walnut end tables**23K/yr+24.5%0.3% conv. - **side table walnut**14K/yr+43.8%0.8% conv. - **dark walnut side table**12K/yr+25.0%0.3% conv. - **end table walnut**9K/yr+28.6%0.7% conv. - **mid century modern accent table**7K/yr-11.7%0.2% conv. - **mid century accent table**5K/yr-7.2%0.4% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/walnut-side-table/search-terms)
## **Top walnut side table products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$3K4%$7K6%$10K8%$13K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**VASAGLE Round Side End Table 2-Tier Boho Bedside Table with Rattan-Look Storage Shelf Nightstand for Small Spaces for Living Room Bedroom Home Office Black Walnut ULET296K01**VASAGLE**$42.66**4.6★709 rev](https://www.amazon.com/dp/B0DT3XVGGB) [2**MaxSmeo Side Table 3-Tier Small End Table Modern Oval Night Stand Accent Table for Living Room Bedroom Rustic Brown**MaxSmeo**$39.49**4.5★408 rev](https://www.amazon.com/dp/B0F6WCS6XQ) [3**VASAGLE MAEZO Collection - Side Table 2-Tier Small Round End Table Nightstand with Tapered Legs Curved Transitions for Small Spaces Living Room Bedroom Honey Brown ULET283T41**VASAGLE**$36.79**4.6★3,149 rev](https://www.amazon.com/dp/B0B18NB7ZF) [4**MAHYIZYI Round Fluted End Table 17.7 Mid Century Modern Side Table Circle Bedside Tables Drink Table Wood Nightstand for Small Spaces Living Room (Walnut-1PCS)**MAHYIZYI**$68.45**4.3★64 rev](https://www.amazon.com/dp/B0GJS1BYHP) [5**DURISEN 3-Tier Round Side Table 23.6 Tall End Table with Storage Shelves**DURISEN**$102.90**3.3★5 rev](https://www.amazon.com/dp/B0GL5ZMK71)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Yoobure Small Round Side Table - 3-Tier End Table with Storage Shelf Narrow Bedside Table Nightstand for Bedroom Accent End Tables Living Room Wood Side Tables for Small Spaces Office Walnut**Yoobure**$35.74**47 rev2mo ago](https://www.amazon.com/dp/B0GS8BN49Z) [**Small Side Table Mid Century Modern End Tables Living Room Wood Accent Bed Side Table with Solid Wood for Bedroom Office Small Spaces Walnut Brown**AWASEN**$20.75**901 rev4mo ago](https://www.amazon.com/dp/B0GRZVVGTM) [**VASAGLE Mariel Collection - Side Table Accent Nightstand for Small Spaces Rectangular End Table with Shelf Solid Wood Legs Mid-Century Modern Living Room Bedroom Chestnut Walnut ULET294KX01S**VASAGLE**$37.24**3,076 rev4mo ago](https://www.amazon.com/dp/B0GR9HFVJH) [**DURISEN 3-Tier Round Side Table 23.6 Tall End Table with Storage Shelves**DURISEN**$102.90**5 rev5mo ago](https://www.amazon.com/dp/B0GL5ZMK71) [**DURISEN Small Round Side Table-17.7 Cute End Table with 2-Tier Storage**DURISEN**$71.41**1 rev5mo ago](https://www.amazon.com/dp/B0GL6GGX88)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Small Side Table Mid Century Modern End Tables Living Room Wood Accent Bed Side Table with Solid Wood for Bedroom Office Small Spaces Walnut Brown**AWASEN**$20.75**4.6★**▲ 187%**](https://www.amazon.com/dp/B0GRZVVGTM) [**Yoobure Small Round Side Table - 3-Tier End Table with Storage Shelf Narrow Bedside Table Nightstand for Bedroom Accent End Tables Living Room Wood Side Tables for Small Spaces Office Walnut**Yoobure**$35.74**4.3★**▲ 186%**](https://www.amazon.com/dp/B0GS8BN49Z) [**DURISEN 3-Tier Round Side Table 23.6 Tall End Table with Storage Shelves**DURISEN**$102.90**3.3★**▲ 175%**](https://www.amazon.com/dp/B0GL5ZMK71) [**Modern One-of-a-Kind Twisted End Table Farmhouse Side Table Farmhouse Living Room Bedroom Accent Table Contemporary Architectural Designed - Walnut**Albany Living**$94.19**4.2★**▲ 172%**](https://www.amazon.com/dp/B0G54SQVQ9) [**DURISEN Small Round Side Table-17.7 Cute End Table with 2-Tier Storage**DURISEN**$71.41**5.0★**▲ 169%**](https://www.amazon.com/dp/B0GL6GGX88)
**~~View all trending →~~**
## **What buyers say about walnut side table**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Assembly/Installation**22%
*“Easy Assembly”*
**Quality-Overall**12%
*“Beautiful quality”*
**Strength**11%
*“Nice, sturdy stool”*
**Value For Money**7%
*“Great deal”*
**Size-Overall**7%
*“Fits perfectly”*
**Design-Overall**7%
*“Beautiful Design”*
**Wood Quality**3%
*“Solid wood”*
**Advertised Vs Actual Product**3%
*“Looks exactly as pictured”*
**Storage Capacity**3%
*“storage to be useful”*
**Color**3%
*“color is accurate”*
### **What buyers complain about **
**Size-Overall**15%
*“Really small”*
**Quality-Overall**10%
*“Disappointed quality”*
**Assembly/Installation**10%
*“bad assembly”*
**Strength**5%
*“Not sturdy”*
**Wood Quality**4%
*“Not wood”*
**Durability**4%
*“Broke super easily”*
**Value For Money**4%
*“The price-point isn't the cheapest”*
**Color**3%
*“Its darker than I expected”*
**Material Quality**3%
*“Material is awful”*
**Alignment**2%
*“Some holes didn't line up”*
### **Top return reasons **
**Size-Overall**27%
**Color**24%
**Defective Material/Parts**8%
**Quality-Overall**6%
**Wood Quality**5%
**Advertised Vs Actual Product**5%
**Assembly/Installation**5%
**Material Quality**3%
**Height**2%
**Strength**2%
## **Common questions**
- **Is walnut side table profitable to sell on Amazon United States?**
- The niche generates $167K/yr across 84 tracked products. 31 of 46 products launched in the last 360 days are still selling. 90-day search growth is +16.2%. Flapen's verdict: Worth a look (56/100).
- **How competitive is the walnut side table niche?**
- 59 brands and 88 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 43% of demand.
- **What do buyers complain about in walnut side table?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Assembly/Installation. The return rate is 3.1%.
- **When does demand for walnut side table peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the walnut side table niche?**
- Listings span $16.71–$160.40; the average listing price is $72.30 (sweet spot $15–$100). The average incumbent carries 1,158 reviews — the moat a new listing must climb.
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