---
title: "Search terms — toothbrush holders - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/toothbrush-holders/search-terms"
last_updated: "2026-07-21T06:52:10.666Z"
locale: en
meta:
  description: "toothbrush holders shows a $5.8M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "toothbrush holders shows a $5.8M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — toothbrush holders - Flapen"
---

# **toothbrush holders**

**Worth a look**

Shows a $5.8M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 98Growth 19Conversion 43Competition 88Returns 71Price range 69Avg price 59Brand share 87Review moat 35Quality gap 42

**Market size**

**Incredible****$5.8M**

$5.8M/yr · 12.8M searches

**Competition**

**Great****27%**

top-5 click share — an open shelf

**Brand share**

**Great****48%**

top-5 brand share — no brand owns this niche

**Returns**

**Good****2.1%**

return rate — above 6% kills the launch gate

**Price range**

**Good****$5.24–$37.11**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$13.07**

avg listing price — sweet spot $15–$100

**Conversion**

**Okay****3.5%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,955**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-12.4%**

90-day search growth — must beat 0% to launch