---
title: "Search terms — thanksgiving games - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/thanksgiving-games/search-terms"
last_updated: "2026-08-09T16:15:50.477Z"
locale: en
meta:
  description: "Niche score 62/100 · $212K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · $212K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — thanksgiving games - Flapen"
---

# **thanksgiving games**

**Worth a look**

Shows a sweet-spot price point ($19.87 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 41Growth 71Conversion 18Competition 65Returns 65Price range 60Avg price 87Brand share 80Review moat 76Quality gap 76

**Avg price**

**Great****$19.87**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****55%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Great****485.48**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Good****+53.8%**

90-day search growth — must beat 0% to launch

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Good****2.4%**

return rate — above 5% kills the launch gate

**Price range**

**Good****$6.13–$148.10**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$212K**

$212K/yr · 734K searches

**Conversion**

**Bad****1.5%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms