---
title: "Products — supima cotton sheets king - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/supima-cotton-sheets-king/products"
last_updated: "2026-08-10T04:19:42.631Z"
locale: en
meta:
  description: "Niche score 39/100 · $118K/yr market · 117K searches/yr · $57.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 39/100 · $118K/yr market · 117K searches/yr · $57.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — supima cotton sheets king - Flapen"
---

# **supima cotton sheets king**

**Skip it**

Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.

Market size 28Growth 55Conversion 22Competition 21Returns 43Price range 82Avg price 90Brand share 10Review moat 19Quality gap 63

**Avg price**

**Great****$57.67**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$29.95–$114.06**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+28.6%**

90-day search growth — must beat 0% to launch

**Returns**

**Okay****3.6%**

return rate — above 5% kills the launch gate

**Market size**

**Okay****$118K**

$118K/yr · 117K searches

**Conversion**

**Bad****1.7%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Bad****74%**

top-5 click share — a locked-up shelf

**Review moat**

**Bad****15,158.07**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Products