---
title: "Sunflower Blanket — $105K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/sunflower-blanket"
last_updated: "2026-08-10T06:35:02.897Z"
locale: en
meta:
description: "Niche score 62/100 · $105K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 62/100 · $105K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Sunflower Blanket — $105K/yr Amazon US Niche (2026) - Flapen"
---
# **sunflower blanket**
**Worth a look**
Shows a sweet-spot price point ($24.41 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 26Growth 43Conversion 35Competition 90Returns 79Price range 87Avg price 95Brand share 94Review moat 75Quality gap 50
**Avg price**
**Incredible****$24.41**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****41%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****25%**
top-5 click share — an open shelf
**Price range**
**Great****$9.90–$62.86**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.8%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****511.56**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+14.2%**
90-day search growth — must beat 0% to launch
**Conversion**
**Okay****2.8%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****$105K**
$105K/yr · 155K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, sunflower blanket is a $105K/yr Amazon United States market (155K searches/yr). The top 5 brands hold 41% of demand. Demand peaks in Dec. Verdict: Worth a look — 62/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sunflower blanket market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **$98K–$122K**
- units × avg price
- **Conversion rate**
- **2.8%**
- **Avg BSR**
- **#2,365**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **97%**
- **Out of stock**
- **6.0%**
- **Avg brand age**
- **23 months**
- **Avg seller age**
- **201 days**
## **Competition & brand share**
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.
**Brands**
**52 **▼falling
**Sellers**
**67**
**Top-5 brand share**
**41%**
Top 20: 81%
**Top-5 click share**
**25%**
Top 20: 64%
**Open market**
**55%**
- Horaldaily13% - Jekeno8% - Belperan8% - SoffMoiis6% - HommomH6% - Longhui bedding4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +14.2% search growth over the last 90 days.
8K6KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 3.2×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/sunflower-blanket/trend)
## **Top sunflower blanket search terms**
- **sunflower blanket**86K/yr+3.6%2.0% conv. - **sunflower throw blanket**34K/yr+29.7%1.8% conv. - **sunflower blanket throw**18K/yr+40.7%2.4% conv. - **sunflower throw**10K/yr+43.6%1.7% conv. - **sunflower blankets for women**7K/yr-18.3%2.0% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/sunflower-blanket/search-terms)
## **Top sunflower blanket products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$2K4%$4K6%$6K8%$8K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Sunflower Sherpa Throw Blanket - Soft Warm Dual-Sided Milk Fleece Floral Blanket for Couch Sofa Bed - Yellow Farmhouse Home Decor Cozy Gifts for Women Mom Grandma 50 x 60**Belperan**$21.39**4.5★154 rev](https://www.amazon.com/dp/B0BQBGMMJ5) [2**Horaldaily Spring Summer Blanket Throw Yellow Sunflower Soft Fuzzy Plush Faux Fur Cozy Blankets for Couch Sofa Bed Lounging Ideal Gifts for Kids Adults Wife Self 50x60**Horaldaily**$24.17**3.8★63 rev](https://www.amazon.com/dp/B0FPKHXH7J) [3**Jekeno Sunflower Gifts Blanket for Women Girls Sunflowers Decor Gifts for Sunflower Lovers Adult Kids Cute Throw Decoration for Home Living Room Bed Couch**Jekeno**$17.81**4.7★5,168 rev](https://www.amazon.com/dp/B07T23VXVJ) [4**Longhui bedding Crochet Flower Bouquet Throw Blanket Handmade Knitted Blanket with Sunflower Cute Romantic Gift for Her Girlfriend Mom Mothers Day Valentine Wedding Anniversary Birthday 40 Inches**Longhui bedding**$39.90**4.6★426 rev](https://www.amazon.com/dp/B0FDK5KX6N) [5**MACEVIA Sunflower Blankets Gifts for Women Flannel Fleece Sunflower Gift Floral Throw Blanket for Couch Bed Sofa Soft Cozy Warm Lightweight Blankets for Travel Camping 260GSM (50x60)**MACEVIA**$18.51**4.7★2,203 rev](https://www.amazon.com/dp/B0D1MPR27N)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Knitted Flower Throw Floral Bouquet Blanket 43inch Handmade Crochet Blanket with Sunflowers Cute Romantic Gift for Her Girlfriend Mom Mothers Day Valentine Wedding Anniversary Birthday Yellow**Ivydale**$40.09**30 rev4mo ago](https://www.amazon.com/dp/B0GS8XKXXH) [**Horaldaily Spring Summer Flannel Blanket Throw Yellow Sunflower Bumble Bee Black Fall Soft Fuzzy Plush Cozy Fleece Blankets for Couch Sofa Bed Lounging Ideal Gifts for Kids Adults Self 50x60**Horaldaily**$16.62**8 rev6mo ago](https://www.amazon.com/dp/B0GD154DCV) [**Horaldaily Spring Summer Flannel Blanket Throw Yellow Sunflower Bumble Bee White Fall Soft Fuzzy Plush Cozy Fleece Blankets for Couch Sofa Bed Lounging Ideal Gifts for Kids Adults Self 50x60**Horaldaily**$19.06**8 rev6mo ago](https://www.amazon.com/dp/B0GCZNGPFV) [**Horaldaily Spring Summer Blanket Throw Yellow Sunflower Soft Fuzzy Plush Faux Fur Cozy Blankets for Couch Sofa Bed Lounging Ideal Gifts for Kids Adults Wife Self 50x60**Horaldaily**$24.17**63 rev10mo ago](https://www.amazon.com/dp/B0FPKHXH7J) [**Horaldaily Spring Summer Blanket Throw Beige Sunflower Soft Fuzzy Plush Faux Fur Cozy Blankets for Couch Sofa Bed Lounging Ideal Gifts for Kids Adults Wife Self 50x60**Horaldaily**$22.45**63 rev10mo ago](https://www.amazon.com/dp/B0FPKB7DJM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Knitted Flower Throw Floral Bouquet Blanket 43inch Handmade Crochet Blanket with Sunflowers Cute Romantic Gift for Her Girlfriend Mom Mothers Day Valentine Wedding Anniversary Birthday Yellow**Ivydale**$40.09**4.6★**▲ 294%**](https://www.amazon.com/dp/B0GS8XKXXH) [**Horaldaily Spring Summer Flannel Blanket Throw Yellow Sunflower Bumble Bee Black Fall Soft Fuzzy Plush Cozy Fleece Blankets for Couch Sofa Bed Lounging Ideal Gifts for Kids Adults Self 50x60**Horaldaily**$16.62**4.3★**▲ 269%**](https://www.amazon.com/dp/B0GD154DCV) [**Horaldaily Spring Summer Blanket Throw Beige Sunflower Soft Fuzzy Plush Faux Fur Cozy Blankets for Couch Sofa Bed Lounging Ideal Gifts for Kids Adults Wife Self 50x60**Horaldaily**$22.45**3.8★**▲ 255%**](https://www.amazon.com/dp/B0FPKB7DJM) [**Horaldaily Spring Summer Flannel Blanket Throw Yellow Sunflower Bumble Bee White Fall Soft Fuzzy Plush Cozy Fleece Blankets for Couch Sofa Bed Lounging Ideal Gifts for Kids Adults Self 50x60**Horaldaily**$19.06**4.3★**▲ 194%**](https://www.amazon.com/dp/B0GCZNGPFV) [**Anforsun Sending Sunshine Sunflower Thinking of You Care Package Unique Gift Baskets for Women Best Friend Birthday and Get Well Soon**Anforsun**$38.92**4.8★**▲ 178%**](https://www.amazon.com/dp/B0DRW3HM8V)
**~~View all trending →~~**
## **What buyers say about sunflower blanket**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gifting Purpose**27%
*“Beautiful Gift”*
**Soft Feel**24%
*“It's very soft”*
**Quality-Overall**11%
*“Sof quality and perfect size”*
**Color**6%
*“Beautiful color”*
**Warmth**5%
*“Very warm”*
**Advertised Vs Actual Product**4%
*“Picture Perfect”*
**Size-Overall**3%
*“perfect size”*
**Comfort-Overall**3%
*“Very comfortable”*
**Design-Overall**3%
*“The concept is genuinely clever”*
**Value For Money**2%
*“Definitely worth the buy”*
### **What buyers complain about **
**Size-Overall**19%
*“Its also big”*
**Thickness**12%
*“Was hoping it was thicker”*
**Quality-Overall**9%
*“Im disappointed in the quality of the blanket”*
**Advertised Vs Actual Product**7%
*“Picture is deceiving”*
**Color**4%
*“color not consistent throughout the item”*
**Thin**4%
*“Very thin”*
**Durability**3%
*“seems like it won't hold up to long term handling”*
**Value For Money**3%
*“definitely not for the price”*
**Smell**3%
*“Risk of unpleasant scents”*
**Heating**2%
*“It's not warm”*
### **Top return reasons **
**Size-Overall**36%
**Color**24%
**Advertised Vs Actual Product**7%
**Material Quality**6%
**Thin**6%
**Quality-Overall**5%
**Display Colors**3%
**Value For Money**3%
**Soft Feel**1%
**Shape/Style**1%
## **Common questions**
- **Is sunflower blanket profitable to sell on Amazon United States?**
- The niche generates $105K/yr across 68 tracked products. 2 of 25 products launched in the last 360 days are still selling. 90-day search growth is +14.2%. Flapen's verdict: Worth a look (62/100).
- **How competitive is the sunflower blanket niche?**
- 52 brands and 67 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 41% of demand.
- **What do buyers complain about in sunflower blanket?**
- Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 1.8%.
- **When does demand for sunflower blanket peak?**
- Demand peaks in Dec; the busiest month runs 3.2× the quietest.
- **What does it cost to enter the sunflower blanket niche?**
- Listings span $9.90–$62.86; the average listing price is $24.41 (sweet spot $15–$100). The average incumbent carries 512 reviews — the moat a new listing must climb.
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