---
title: "Sun Balloon — $57K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/sun-balloon"
last_updated: "2026-08-06T21:26:11.540Z"
locale: en
meta:
description: "Niche score 57/100 · $57K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · $57K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Sun Balloon — $57K/yr Amazon US Niche (2026) - Flapen"
---
# **sun balloon**
**Worth a look**
Shows a thin review moat (92 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 14Growth 85Conversion 63Competition 70Returns 45Price range 34Avg price 36Brand share 63Review moat 95Quality gap 62
**Review moat**
**Incredible****91.62**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Great****+84.0%**
90-day search growth — must beat 0% to launch
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****5.5%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****67%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****3.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Okay****$10.36**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$6.06–$19.69**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$57K**
$57K/yr · 101K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, sun balloon is a $57K/yr Amazon United States market (101K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 57/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sun balloon market data**
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **$41K–$52K**
- units × avg price
- **Conversion rate**
- **5.5%**
- **Avg BSR**
- **#3,777**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **6.6%**
- **Avg brand age**
- **29 months**
- **Avg seller age**
- **162 days**
## **Competition & brand share**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**23 **▲rising
**Sellers**
**54**
**Top-5 brand share**
**67%**
Top 20: 98%
**Top-5 click share**
**43%**
Top 20: 90%
**Open market**
**27%**
- UY21% - OHLIGEI13% - Amscan12% - RS11% - Artisan Owl10% - HOLTIOCLAN6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +84.0% search growth over the last 90 days.
4K3KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul · busiest ÷ quietest = 7.6×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/sun-balloon/trend)
## **Top sun balloon search terms**
- **sun balloon**49K/yr+84.2%3.7% conv. - **sun balloons**27K/yr+84.3%4.5% conv. - **sunshine balloons**14K/yr+65.7%5.5% conv. - **sun foil balloon**6K/yr+109.0%3.7% conv. - **sunshine balloon**5K/yr+109.5%4.7% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/sun-balloon/search-terms)
## **Top sun balloon products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2K6%$3K9%$5K12%$7K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Anagram International 2451901 Sunshine Sun Shape Balloon Pack 29**Amscan**$7.17**4.6★467 rev](https://www.amazon.com/dp/B008KXBUYE) [2**5PCS 26inch Sun Flower Foil Balloons Sunshin Sun Aluminum Balloon Birthday Wedding Decoration Summer Themed Party Decoration**RS**$8.48**4.3★91 rev](https://www.amazon.com/dp/B0BG1SX8FK) [3**5PCS 30Inch Sun Foil Balloons Sun Mylar Balloons for Boys Girls Summer Themed Party Birthday Decorations**OHLIGEI**$7.64**5.0★4 rev](https://www.amazon.com/dp/B0FW9YGZMJ) [4**8PCS Sun Smil Foil Balloons Sunshin Aluminum Balloon Gold Summer Sun Helium Mylar Party Balloons for Birthday Baby Shower Christmas Party**UY**$9.65**4.0★96 rev](https://www.amazon.com/dp/B0BPMH1N5M) [5**8 Pcs Sun Foil Balloons 31 Inch Sunshine Mylar Balloons Gold Summer Party Balloon for Sun Themed Baby Shower Birthday Party Decorations**HOLTIOCLAN**$9.08**4.8★27 rev](https://www.amazon.com/dp/B0FDBBLNR1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Summer Foil Balloon Tropical Balloons Party Decorations Flamingo Pineapple Sun Pineapple Coconut Tree Beverage Cup Balloons for Birthday Hawaii Aloha Beach Pool Party Decorations**AobkDeco**$10.84**41 rev1mo ago](https://www.amazon.com/dp/B0GXV284MT) [**Jenaai Sun Number 1 Balloon First Trip Around the Sun Decorations 1st Boho Here Comes the Son Baby Shower Balloon Decor for First Birthday Anniversary Celebrations Sunny Party Decorations**Jenaai**$8.59**39 rev7mo ago](https://www.amazon.com/dp/B0G3P6PVQ6) [**FYSUIMU 32Pcs Boho Sun Balloons Yellow Sunshine Latex Balloon for First Trip Around The Sun Birthday Baby Shower Party Favor Supplies 12 Inch**FYSUIMU**$14.45**2 rev8mo ago](https://www.amazon.com/dp/B0FXWS7GMZ) [**5PCS 30Inch Sun Foil Balloons Sun Mylar Balloons for Boys Girls Summer Themed Party Birthday Decorations**OHLIGEI**$7.64**4 rev8mo ago](https://www.amazon.com/dp/B0FW9YGZMJ) [**10PCS Sun Foil Balloons Set Sunshine Balloons for Summer Party Wedding Birthday Sunny Theme Party Decorations**OHLIGEI**$8.46**4 rev8mo ago](https://www.amazon.com/dp/B0FWBSL418)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**FYSUIMU 32Pcs Boho Sun Balloons Yellow Sunshine Latex Balloon for First Trip Around The Sun Birthday Baby Shower Party Favor Supplies 12 Inch**FYSUIMU**$14.45**5.0★**▲ 122%**](https://www.amazon.com/dp/B0FXWS7GMZ) [**Summer Foil Balloon Tropical Balloons Party Decorations Flamingo Pineapple Sun Pineapple Coconut Tree Beverage Cup Balloons for Birthday Hawaii Aloha Beach Pool Party Decorations**AobkDeco**$10.84**4.1★**▲ 121%**](https://www.amazon.com/dp/B0GXV284MT) [**5PCS 30Inch Sun Foil Balloons Sun Mylar Balloons for Boys Girls Summer Themed Party Birthday Decorations**OHLIGEI**$7.64**5.0★**▲ 84%**](https://www.amazon.com/dp/B0FW9YGZMJ) [**10PCS Sun Foil Balloons Set Sunshine Balloons for Summer Party Wedding Birthday Sunny Theme Party Decorations**OHLIGEI**$8.46**3.4★**▲ 63%**](https://www.amazon.com/dp/B0FWBSL418) [**6PCS Sunshine Mylar Balloons Sun Smil Foil Balloonsfor Summer Party Wedding Birthday Sunny Theme Party Decorations**OHLIGEI**$8.01**5.0★**▲ 54%**](https://www.amazon.com/dp/B0FWBDWW5W)
**~~View all trending →~~**
## **What buyers say about sun balloon**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“Great quality for three price”*
**Advertised Vs Actual Product**15%
*“The way that I expected”*
**Size-Overall**12%
*“Great and big”*
**Color**10%
*“the color was as pictured”*
**Inflation/Deflation**9%
*“Inflated well and stayed inflated”*
**Value For Money**8%
*“Great value”*
**Durability**7%
*“Durable”*
**Brightness/Shine/Glow**4%
*“They will brighten up anyones day”*
**Display-Overall**4%
*“These worked really well for our display”*
**Fun/Entertainment Experience**4%
*“Fun Sun Balloons”*
### **What buyers complain about **
**Inflation/Deflation**30%
*“Deflated balloons”*
**Quality-Overall**24%
*“Not very good quality balloons as they seemed”*
**Color**17%
*“Colors are more brown than in the pictures”*
**Compatibility-Overall**4%
*“Balloons not for Helium use”*
**Value For Money**3%
*“Not worth the price”*
**Durability**2%
*“2 broke before I finished filling”*
**Size-Overall**2%
*“The balloons are very large”*
**Shape/Style**2%
*“which wasn't the look I was aiming for”*
**Thickness**2%
*“The balloon was very thin”*
**Adhesion/Stickiness**2%
*“feels sticky even packaging had a sticky substantiated on it”*
### **Top return reasons **
**Color**36%
**Size-Overall**14%
**Advertised Vs Actual Product**13%
**Value For Money**9%
**Inflation/Deflation**8%
**Functionality-Overall**5%
**Quality-Overall**4%
**Design-Overall**2%
**Defective Material/Parts**1%
**Leak-Proof**1%
## **Common questions**
- **Is sun balloon profitable to sell on Amazon United States?**
- The niche generates $57K/yr across 34 tracked products. 2 of 8 products launched in the last 360 days are still selling. 90-day search growth is +84.0%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the sun balloon niche?**
- 23 brands and 54 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 67% of demand.
- **What do buyers complain about in sun balloon?**
- Top complaints mined from reviews: Inflation/Deflation, Quality-Overall, Color. The return rate is 3.4%.
- **When does demand for sun balloon peak?**
- Demand peaks in May–Jun–Jul; the busiest month runs 7.6× the quietest.
- **What does it cost to enter the sun balloon niche?**
- Listings span $6.06–$19.69; the average listing price is $10.36 (sweet spot $15–$100). The average incumbent carries 92 reviews — the moat a new listing must climb.
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