---
title: "Search terms — stitch birthday decorations - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/stitch-birthday-decorations/search-terms"
last_updated: "2026-08-06T18:28:41.416Z"
locale: en
meta:
  description: "Niche score 66/100 · $2.8M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 66/100 · $2.8M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — stitch birthday decorations - Flapen"
---

# **stitch birthday decorations**

**Worth a look**

Shows a $2.8M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 96Growth 19Conversion 47Competition 88Returns 84Price range 59Avg price 80Brand share 92Review moat 75Quality gap 25

**Market size**

**Incredible****$2.8M**

$2.8M/yr · 4.4M searches

**Brand share**

**Great****43%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****27%**

top-5 click share — an open shelf

**Returns**

**Great****1.6%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$16.96**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****519.65**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$2.95–$32.20**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****3.8%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-11.4%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms