---
title: "Star Cutouts — $39K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/star-cutouts"
last_updated: "2026-08-09T23:24:25.445Z"
locale: en
meta:
description: "Niche score 56/100 · $39K/yr market · 73K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 56/100 · $39K/yr market · 73K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
"og:title": "Star Cutouts — $39K/yr Amazon US Niche (2026) - Flapen"
---
# **star cutouts**
**Worth a look**
Shows no brand lock-in (top 5 brands take 46% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 10Growth 74Conversion 66Competition 85Returns 65Price range 15Avg price 26Brand share 89Review moat 88Quality gap 19
**Brand share**
**Great****46%**
top-5 brand share — no brand owns this niche
**Review moat**
**Great****234.5**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****30%**
top-5 click share — an open shelf
**Growth**
**Good****+57.8%**
90-day search growth — must beat 0% to launch
**Conversion**
**Good****5.9%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Good****2.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Okay****$9.16**
avg listing price — sweet spot $15–$100
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Price range**
**Bad****$4.92–$16.73**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$39K**
$39K/yr · 73K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, star cutouts is a $39K/yr Amazon United States market (73K searches/yr). The top 5 brands hold 46% of demand. Demand peaks in Aug–Sep. Verdict: Worth a look — 56/100.
Data updated Aug 1, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **star cutouts market data**
- **Units sold / yr**
- **5K–6K**
- avg 0–100/product
- **Revenue / yr**
- **$46K–$55K**
- units × avg price
- **Conversion rate**
- **5.9%**
- **Avg BSR**
- **#218**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **96%**
- **Out of stock**
- **6.4%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **194 days**
## **Competition & brand share**
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.
**Brands**
**38 **▼falling
**Sellers**
**52**
**Top-5 brand share**
**46%**
Top 20: 87%
**Top-5 click share**
**30%**
Top 20: 73%
**Open market**
**49%**
- DP BOUTIQUE12% - BESARME11% - KEEPARTY9% - MixTeach7% - EnjoyView7% - Pengxiaomei5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +57.8% search growth over the last 90 days.
5K3KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep · busiest ÷ quietest = 3.0×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/star-cutouts/trend)
## **Top star cutouts search terms**
- **gold stars cutouts**13K/yr+49.4%7.4% conv. - **star cutouts for bulletin board**11K/yr+102.5%4.5% conv. - **stars for bulletin board**11K/yr+147.4%3.9% conv. - **gold star cutouts**8K/yr+14.9%7.8% conv. - **large star cutouts**6K/yr+20.4%1.9% conv. - **bulletin board stars**7K/yr+37.0%3.9% conv. - **cardboard stars**6K/yr+41.3%2.6% conv. - **star die cuts**5K/yr+35.5%2.9% conv. - **star bulletin board**4K/yr+163.0%0.8% conv. - **paper stars cutouts**3K/yr+188.0%3.8% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/star-cutouts/search-terms)
## **Top star cutouts products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$1K6%$2K9%$4K12%$5K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**DP BOUTIQUE 60 Pcs 6 Inch Gold Star Cutouts Double Printed**DP BOUTIQUE**$6.56**4.8★41 rev](https://www.amazon.com/dp/B0F3HQV32B) [2**100 Pcs 6 Inch Gold Star Cutouts Gold Star Decoration**BESARME**$8.92**4.7★170 rev](https://www.amazon.com/dp/B0CX4KPC9M) [3**MixTeach 200 Pcs Gold Star Cutouts 4 Inch Double-Sided Yellow Paper Stars Die-Cut Star Shapes for Bulletin Board Classroom Wall Decor School Craft Projects Party & Event Decorations**MixTeach**$10.07**4.6★123 rev](https://www.amazon.com/dp/B0CY8R2ZZW) [4**40 Pcs 11 Inch Large Gold Stars Cutouts Gold Stars Decoration**Pengxiaomei**$8.72**4.7★227 rev](https://www.amazon.com/dp/B0CH2CDW3X) [5**120 PCS Glitter Gold Five Star Cutouts Paper Star Cutouts Gold Star Cutouts for Bulletin Board Stars Classroom Wall Party Decoration Supply 3 Sizes 3.1inch 4.7inch 6.2inch**KEEPARTY**$9.76**4.8★194 rev](https://www.amazon.com/dp/B0BX2SJYQ6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BESARME 120 Pcs Paper Stars Confetti Star Cutouts for Bulletin Board**BESARME**$9.17**23 rev7mo ago](https://www.amazon.com/dp/B0G6YX1VRC) [**DP BOUTIQUE 100 Pcs 6 Inch Gold Star Cutouts Double Printed**DP BOUTIQUE**$8.21**41 rev7mo ago](https://www.amazon.com/dp/B0G64XG9WZ) [**EnioyView 48 PCS 11 Inch Large Gold Star Cutouts Double Printed**EnjoyView**$9.90**50 rev8mo ago](https://www.amazon.com/dp/B0G39F2HKC) [**DP BOUTIQUE 60 Pcs 6 Inch Gold Star Cutouts Double Printed**DP BOUTIQUE**$6.56**41 rev1y ago](https://www.amazon.com/dp/B0F3HQV32B) [**EnioyView Gold Star Cutouts 11 Inch 15 Pcs Double Printed Paper Stars**EnjoyView**$6.15**50 rev1y ago](https://www.amazon.com/dp/B0F3HVGR9W)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**DP BOUTIQUE 100 Pcs 6 Inch Gold Star Cutouts Double Printed**DP BOUTIQUE**$8.21**4.8★**▲ 228%**](https://www.amazon.com/dp/B0G64XG9WZ) [**EnioyView 48 PCS 11 Inch Large Gold Star Cutouts Double Printed**EnjoyView**$9.90**4.8★**▲ 176%**](https://www.amazon.com/dp/B0G39F2HKC) [**60 Pcs Patriotic Star Cutouts Double Printed Paper Star Confetti Cutouts for 4th of July Decoration Bulletin Board Classroom Wall Decoration 6 Inches (Red Blue Silver)**Sereliy**$9.86**4.6★**▲ 118%**](https://www.amazon.com/dp/B0CZ42DRH1) [**BESARME 120 Pcs Paper Stars Confetti Star Cutouts for Bulletin Board**BESARME**$9.17**4.6★**▲ 107%**](https://www.amazon.com/dp/B0G6YX1VRC) [**48 Pcs 6 Inch Gold Star Cutouts Gold Star Decoration**BESARME**$6.59**4.7★**▲ 79%**](https://www.amazon.com/dp/B0CX552PHP)
**~~View all trending →~~**
## **What buyers say about star cutouts**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**21%
*“Good quality”*
**Size-Overall**12%
*“Perfect size and a great value for the price”*
**Advertised Vs Actual Product**11%
*“Just what I need”*
**Value For Money**9%
*“Great value”*
**Color**8%
*“The colors are bright”*
**Strength**6%
*“They're not flimsy”*
**Brightness/Shine/Glow**5%
*“Bright Illumination”*
**Ease Of Use**3%
*“Useful”*
**Embellishment/Embroidery Quality**3%
*“Perfect Star decorations”*
**Fun/Entertainment Experience**3%
*“Fun”*
### **What buyers complain about **
**Size-Overall**26%
*“large”*
**Durability**6%
*“These wont hold up”*
**Adhesion/Stickiness**6%
*“wont tape to wall”*
**Weight Heavy**6%
*“I thought they would be heavier weight”*
**Strength**6%
*“Very flimsy, not sturdy”*
**Thin**6%
*“Very thin”*
**Thickness**6%
*“The paper is thicker”*
**Ease Of Use**3%
*“difficult to poke through”*
**Paper Quality**3%
*“I wish the paper were a little thicker”*
### **Top return reasons **
**Size-Overall**71%
**Advertised Vs Actual Product**7%
**Color**4%
**Value For Money**4%
**Wood Quality**2%
**Thin**2%
**Material Quality**1%
**Quality-Overall**1%
**Strength**1%
**Functionality-Overall**1%
## **Common questions**
- **Is star cutouts profitable to sell on Amazon United States?**
- The niche generates $39K/yr across 54 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is +57.8%. Flapen's verdict: Worth a look (56/100).
- **How competitive is the star cutouts niche?**
- 38 brands and 52 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 46% of demand.
- **What do buyers complain about in star cutouts?**
- Top complaints mined from reviews: Size-Overall, Durability, Adhesion/Stickiness. The return rate is 2.4%.
- **When does demand for star cutouts peak?**
- Demand peaks in Aug–Sep; the busiest month runs 3.0× the quietest.
- **What does it cost to enter the star cutouts niche?**
- Listings span $4.92–$16.73; the average listing price is $9.16 (sweet spot $15–$100). The average incumbent carries 235 reviews — the moat a new listing must climb.
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