---
title: "Stanley Snack Tray — $14K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/stanley-snack-tray"
last_updated: "2026-08-09T19:50:17.613Z"
locale: en
meta:
description: "Niche score 31/100 · $14K/yr market · 61K searches/yr · $13.25 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:description": "Niche score 31/100 · $14K/yr market · 61K searches/yr · $13.25 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:title": "Stanley Snack Tray — $14K/yr Amazon US Niche (2026) - Flapen"
---
# **stanley snack tray**
**Skip it**
A small market ($14K/yr) — this niche doesn't clear our bar today.
Market size 3Growth 23Conversion 21Competition 37Returns 31Price range 32Avg price 60Brand share 15Review moat 78Quality gap 63
**Review moat**
**Great****442.32**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Good****$13.25**
avg listing price — sweet spot $15–$100
**Competition**
**Okay****63%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Okay****$9.46–$17.60**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****4.6%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-4.6%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.7%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$14K**
$14K/yr · 61K searches
According to Flapen's Amazon United States niche tracking, stanley snack tray is a $14K/yr Amazon United States market (61K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Sep–Nov–Dec. Verdict: Skip it — 31/100.
Data updated Aug 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **stanley snack tray market data**
- **Units sold / yr**
- **2K–2K**
- avg 100–250/product
- **Revenue / yr**
- **$20K–$27K**
- units × avg price
- **Conversion rate**
- **1.7%**
- **Avg BSR**
- **#231**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **58%**
- **Out of stock**
- **11.8%**
- **Avg brand age**
- **22 months**
- **Avg seller age**
- **154 days**
## **Competition & brand share**
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▼falling
**Sellers**
**9**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**63%**
Top 20: 100%
**Open market**
**3%**
- insefocc46% - Zonyee29% - Incolumitas10% - ELIZAHOME4% - Good Haus4% - Charlux4% - Open — no brand owns it (1 brand, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -4.6% search growth over the last 90 days.
10K6KHoliday '24Prime Day '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Nov, Dec · busiest ÷ quietest = 5.1×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/stanley-snack-tray/trend)
## **Top stanley snack tray search terms**
- **stanley snack tray**20K/yr+4.7%1.4% conv. - **stanley cup snack tray**12K/yr-7.2%1.4% conv. - **tumbler snack tray**3K/yr+51.2%1.1% conv. - **stanley snack holder**6K/yr-19.4%1.1% conv. - **stanley snack tray 30 oz**3K/yr+0.2%2.2% conv. - **stanley snack tray 40 oz**3K/yr-8.6%2.1% conv. - **snack bowl for stanley cup**4K/yr-31.2%3.1% conv. - **stanley tray**2K/yr-16.2%2.6% conv. - **stanley snack bowl**3K/yr+14.9%1.8% conv. - **stanley cup tray**2K/yr-30.3%1.5% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/stanley-snack-tray/search-terms)
## **Top stanley snack tray products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$1K20%$3K30%$4K40%$5K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Snack Bowl for Stanley Cup 30 oz with Handle-Perfectly Compatible with Stanley Quencher H2.0 Tumbler 30 oz with Handle Reusable Silicone Snack Tray Stanley cup accessories (Cream Snack Bowl)**insefocc**$13.33**4.5★1,973 rev](https://www.amazon.com/dp/B0CJLSRS6V) [2**Snack Bowl for Stanley Cup 40 oz with Handle-Perfectly Compatible with Stanley Quencher H2.0 Tumbler 40 oz with Handle Reusable Silicone Snack Tray Stanley cup accessories (Cream Snack Bowl)**insefocc**$11.70**4.5★1,973 rev](https://www.amazon.com/dp/B0CJ6SQHMH) [3**Zonyee Snack Bowl with Lid for Stanley 30 oz Tumbler with Handle Silicone Snack Tray Snack Ring for Stanley Cup Accessories Suitable for Car Cup Holder or Outdoor Rose Quartz**Zonyee**$14.94**4.4★297 rev](https://www.amazon.com/dp/B0CRD42XVT) [4**Zonyee Snack Bowl with Lid for Stanley 40oz Tumbler with Handle Silicone Reusable Snack Tray Snack Ring for Stanley Cup Accessories Peony**Zonyee**$14.69**4.4★94 rev](https://www.amazon.com/dp/B0DDKX4FXR) [5**Zonyee Snack Bowl with Lid for Stanley 30 oz Tumbler with Handle Silicone Snack Tray Snack Ring for Stanley Cup Accessories Suitable for Car Cup Holder or Outdoor Cream**Zonyee**$14.79**4.4★297 rev](https://www.amazon.com/dp/B0CRD4289Z)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Zonyee Snack Bowl with Lid for Stanley 40oz Tumbler with Handle Silicone Reusable Snack Tray Snack Ring for Stanley Cup Accessories Peony**Zonyee**$14.69**94 rev1y ago](https://www.amazon.com/dp/B0DDKX4FXR) [**Zonyee Snack Bowl with Lid for Stanley 40oz Tumbler with Handle Silicone Reusable Snack Tray Snack Ring for Stanley Cup Accessories Almond Rose**Zonyee**$14.71**94 rev1y ago](https://www.amazon.com/dp/B0DDKZNVY2) [**Zonyee Snack Bowl with Lid for Stanley 40oz Tumbler with Handle Silicone Reusable Snack Tray Snack Ring for Stanley Cup Accessories Rose Quartz**Zonyee**$15.07**94 rev1y ago](https://www.amazon.com/dp/B0DDL2P51Q) [**Incolumitas Stanley Accessories 30 oz Snack Tray for Stanley with Handle Food Grade Silicone Snack Bowl for Stanley Cup Accessories with Straws Cover Snack Bowl (Pink 30 oz)**Incolumitas**$11.00**210 rev2y ago](https://www.amazon.com/dp/B0D8BZKMVP) [**Incolumitas Stanley Snack Tray Food Grade Silicone Snack Bowl for Stanley Cup 30 oz Accessories with Straws Cover Stanley Accessories 30 oz Snack Bowl for Stanley Tumbler Accessories (Black)**Incolumitas**$11.66**210 rev2y ago](https://www.amazon.com/dp/B0CX24H383)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**WVNWVN Snack Bowl for Stanley Cup Silicone Snack Tray with Lid Compatible with Stanley Cup 40 oz Reusable Snack Ring Suitable for Car Cup Holder (1Pcs Blue)**WVNWVN**$10.51**4.2★**▲ 195%**](https://www.amazon.com/dp/B0CJX21NTC) [**Zonyee Snack Bowl with Lid for Stanley 40oz Tumbler with Handle Silicone Reusable Snack Tray Snack Ring for Stanley Cup Accessories Almond Rose**Zonyee**$14.71**4.4★**▲ 135%**](https://www.amazon.com/dp/B0DDKZNVY2) [**Zonyee Snack Bowl with Lid for Stanley 30 oz Tumbler with Handle Silicone Snack Tray Snack Ring for Stanley Cup Accessories Suitable for Car Cup Holder or Outdoor Orchid**Zonyee**$14.92**4.4★**▲ 133%**](https://www.amazon.com/dp/B0CRDGNFFW) [**ELIZAHOME Stanley Snack Tray with Lid and Straw Covers CapCompatible with Stanley Cup 40 oz Stanley Cup Accessories for Car Cup Holder Home Party OutdoorSilicone Snack Bowl Purple**ELIZAHOME**$9.46**4.5★**▲ 85%**](https://www.amazon.com/dp/B0CPJRX274) [**Incolumitas Stanley Snack Tray Food Grade Silicone Snack Bowl for Stanley Cup 30 oz Accessories with Straws Cover Stanley Accessories 30 oz Snack Bowl for Stanley Tumbler Accessories (Black)**Incolumitas**$11.66**4.2★**▲ 73%**](https://www.amazon.com/dp/B0CX24H383)
**~~View all trending →~~**
## **What buyers say about stanley snack tray**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Use**40%
*“Very handy during movie nights”*
**Strength**20%
*“is sturdier once you have put it on the Stanley cup”*
**Durability**20%
*“Solid durable silicone”*
**Ease Of Cleaning**20%
*“easy to clean”*
### **What buyers complain about **
**Size-Overall**25%
*“didn't fit my cup”*
**Ease Of Cleaning**25%
*“just had to rinse it off”*
**Value For Money**25%
*“Waste of money”*
**Strength**13%
*“Flimsy cover”*
**Advertised Vs Actual Product**13%
*“False advertisement”*
### **Top return reasons **
**Size-Overall**63%
**Color**8%
**Strength**8%
**Advertised Vs Actual Product**5%
**Compatibility-Overall**3%
**Value For Money**2%
**Functionality-Overall**2%
**Mechanism Issues**2%
**Product Condition**2%
**Weight Heavy**2%
## **Common questions**
- **Is stanley snack tray profitable to sell on Amazon United States?**
- The niche generates $14K/yr across 19 tracked products. 90-day search growth is -4.6%. Flapen's verdict: Skip it (31/100).
- **How competitive is the stanley snack tray niche?**
- 7 brands and 9 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 94% of demand.
- **What do buyers complain about in stanley snack tray?**
- Top complaints mined from reviews: Size-Overall, Ease Of Cleaning, Value For Money. The return rate is 4.6%.
- **When does demand for stanley snack tray peak?**
- Demand peaks in Sep–Nov–Dec; the busiest month runs 5.1× the quietest.
- **What does it cost to enter the stanley snack tray niche?**
- Listings span $9.46–$17.60; the average listing price is $13.25 (sweet spot $15–$100). The average incumbent carries 442 reviews — the moat a new listing must climb.
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