---
title: "Trend — square pan - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/square-pan/trend"
last_updated: "2026-08-10T16:32:05.606Z"
locale: en
meta:
  description: "Niche score 57/100 · $240K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
  "og:description": "Niche score 57/100 · $240K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
  "og:title": "Trend — square pan - Flapen"
---

# **square pan**

**Worth a look**

Shows a sweet-spot price point ($31.39 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 45Growth 23Conversion 37Competition 80Returns 69Price range 64Avg price 95Brand share 86Review moat 55Quality gap 47

**Avg price**

**Incredible****$31.39**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****49%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****35%**

top-5 click share — an open shelf

**Returns**

**Good****2.3%**

return rate — above 5% kills the launch gate

**Price range**

**Good****$6.35–$140.12**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,314.24**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$240K**

$240K/yr · 260K searches

**Conversion**

**Okay****2.9%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-3.8%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend