---
title: "Spongebob Plates — $79K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/spongebob-plates"
last_updated: "2026-08-06T16:21:30.568Z"
locale: en
meta:
description: "Niche score 57/100 · $79K/yr market · 79K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · $79K/yr market · 79K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Spongebob Plates — $79K/yr Amazon US Niche (2026) - Flapen"
---
# **spongebob plates**
**Worth a look**
Shows a thin review moat (76 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 20Growth 43Conversion 68Competition 75Returns 88Price range 64Avg price 79Brand share 68Review moat 96Quality gap 21
**Review moat**
**Incredible****75.61**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$16.42**
avg listing price — sweet spot $15–$100
**Competition**
**Great****40%**
top-5 click share — an open shelf
**Conversion**
**Good****6.1%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****64%**
top-5 brand share — brands hold most of the demand
**Price range**
**Good****$7.11–$29.05**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+14.1%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$79K**
$79K/yr · 79K searches
According to Flapen's Amazon United States niche tracking, spongebob plates is a $79K/yr Amazon United States market (79K searches/yr). The top 5 brands hold 64% of demand. Verdict: Worth a look — 57/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **spongebob plates market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **$66K–$82K**
- units × avg price
- **Conversion rate**
- **6.1%**
- **Avg BSR**
- **#2,033**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **97%**
- **Out of stock**
- **9.8%**
- **Avg brand age**
- **25 months**
- **Avg seller age**
- **168 days**
## **Competition & brand share**
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.
**Brands**
**20 **▲rising
**Sellers**
**31**
**Top-5 brand share**
**64%**
Top 20: 100%
**Top-5 click share**
**40%**
Top 20: 87%
**Open market**
**30%**
- Unique29% - JU XIN16% - Whaline7% - AILIMY6% - XUNYIPTY6% - Cogniplay6%
## **Demand & seasonality**
Weekly Amazon search volume, last 64 weeks — +14.1% search growth over the last 90 days.
2K2KPrime Day '25Spike '26 seasonMayJunJulAugSepOctNovDecJanFebMarAprMayJun
No pronounced peak months · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/spongebob-plates/trend)
## **Top spongebob plates search terms**
- **spongebob plates**39K/yr+16.5%4.1% conv. - **spongebob plates and napkins**14K/yr+19.4%4.8% conv. - **spongebob birthday plates**12K/yr+2.7%4.2% conv. - **spongebob party plates**9K/yr+15.6%3.7% conv. - **spongebob birthday plates and napkins**5K/yr+3.4%4.4% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/spongebob-plates/search-terms)
## **Top spongebob plates products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$3K8%$6K12%$9K16%$13K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**SpongeBob Plates and Napkins | SpongeBob Birthday Decorations for Party | Dinner and Dessert Plates and Napkins for 16 | Officially Licensed**Unique**$19.17**4.8★47 rev](https://www.amazon.com/dp/B0G455QHNS) [2**JU XIN 60Pcs Ocean Flower Bubble Party 7Plates Yellow Theme Party Supplies Under The Sea Disposable Plate Party Decorations**JU XIN**$13.08**4.6★11 rev](https://www.amazon.com/dp/B0G7J3G5G4) [3**Yellow Birthday Party Supplies 20 Plates and 20 Napkins Yellow for Kids Birthday Party Decorations**JU XIN**$10.21**4.6★109 rev](https://www.amazon.com/dp/B0DCVFMZ7C) [4**40Pcs Yellow Cartoon Sponge Party Decorations IM Ready Birthday Plates and Napkins Supplies Ocean Theme Sponge Party Decorations**AILIMY**$10.30**3.7★5 rev](https://www.amazon.com/dp/B0FJ895175) [5**Yellow Cartoon Happy Birthday Party Decorations Set - Yellow & Pink Cartoon Theme Plates Napkins Disposable Paper Cu1ps Tableware Set Birthday Sign Party Decor Supplies for Baby Summer Boys Girls**XUNYIPTY**$18.10**5.0★11 rev](https://www.amazon.com/dp/B0G395WV7T)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**iPartyFun 48pcs Flower Bubble Theme Paper Plates Under The Sea Birthday Party Tablewares for Yellow Cartoon Party Decoration Ocean Baby Shower Supplies**iPartyFun**$13.28**1 rev2mo ago](https://www.amazon.com/dp/B0GYVWYDKW) [**Cartoon Party Supplies for kids Cartoon Themed Birthday Party Peanuts Party Decorations Disposable Tableware Set With Plates Cups Napkins & Cutlery for 20 Guests**FFMYPTY**$17.46**1 rev5mo ago](https://www.amazon.com/dp/B0GKYP171Q) [**JU XIN 60Pcs Ocean Flower Bubble Party 7Plates Yellow Theme Party Supplies Under The Sea Disposable Plate Party Decorations**JU XIN**$13.08**11 rev7mo ago](https://www.amazon.com/dp/B0G7J3G5G4) [**SpongeBob Plates and Napkins | SpongeBob Birthday Decorations for Party | Dinner and Dessert Plates and Napkins for 16 | Officially Licensed**Unique**$19.17**47 rev7mo ago](https://www.amazon.com/dp/B0G455QHNS) [**Photken 72 Pieces Ocean Birthday Party Tableware Set Under the Sea Disposable Plates and Napkins in 3 Designs for Birthdays Classroom Celebrations Family Parties and Outdoor Events Serves 24**Photken**$11.88**9 rev7mo ago](https://www.amazon.com/dp/B0G4MLZL21)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**iPartyFun 48pcs Flower Bubble Theme Paper Plates Under The Sea Birthday Party Tablewares for Yellow Cartoon Party Decoration Ocean Baby Shower Supplies**iPartyFun**$13.28**5.0★**▲ 186%**](https://www.amazon.com/dp/B0GYVWYDKW) [**Cartoon Party Supplies for kids Cartoon Themed Birthday Party Peanuts Party Decorations Disposable Tableware Set With Plates Cups Napkins & Cutlery for 20 Guests**FFMYPTY**$17.46**5.0★**▲ 185%**](https://www.amazon.com/dp/B0GKYP171Q) [**JU XIN 60Pcs Ocean Flower Bubble Party 7Plates Yellow Theme Party Supplies Under The Sea Disposable Plate Party Decorations**JU XIN**$13.08**4.6★**▲ 114%**](https://www.amazon.com/dp/B0G7J3G5G4) [**40Pcs Yellow Cartoon Sponge Party Decorations IM Ready Birthday Plates and Napkins Supplies Ocean Theme Sponge Party Decorations**AILIMY**$10.30**3.7★**▲ 88%**](https://www.amazon.com/dp/B0FJ895175) [**Yellow Cartoon Happy Birthday Party Decorations Set - Yellow & Pink Cartoon Theme Plates Napkins Disposable Paper Cu1ps Tableware Set Birthday Sign Party Decor Supplies for Baby Summer Boys Girls**XUNYIPTY**$18.10**5.0★**▲ 79%**](https://www.amazon.com/dp/B0G395WV7T)
**~~View all trending →~~**
## **What buyers say about spongebob plates**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**33%
*“Good quality”*
**Value For Money**12%
*“the cost was reasonable”*
**Color**9%
*“Colors are perfect”*
**Advertised Vs Actual Product**7%
*“Description was clear”*
**Durability**5%
*“Forks and spoons are very durable too”*
**Strength**3%
*“The plates also feel sturdy”*
**Assembly/Installation**3%
*“It was well put together and it w. It came in a timely manner it was easy to install my son loved it we ended up putting it all in his room after the party”*
**Fun/Entertainment Experience**3%
*“SpongeBob fun for everyone”*
**Material Quality**3%
*“Great material”*
**Design-Overall**2%
*“The kid friendly designs are beautifully made”*
### **What buyers complain about **
**Size-Overall**30%
*“The cups are a little small”*
**Value For Money**11%
*“Cheap yet expensive”*
**Quality-Overall**9%
*“Cheap”*
**Strength**7%
*“They were a little on the flimsy side”*
**Color**6%
*“But the color was off”*
**Thickness**5%
*“Thin”*
**Advertised Vs Actual Product**2%
*“Not what I expected from a Nickelodeon trademarked product”*
**Adhesion/Stickiness**2%
*“All the letters for the banner were majorly stuck together with strong adhesive”*
**Durability**2%
*“ripped when trying to take them apart”*
### **Top return reasons **
**Size-Overall**50%
**Advertised Vs Actual Product**12%
**Value For Money**9%
**Quality-Overall**8%
**Color**4%
**Defective Material/Parts**4%
**Strength**4%
**Product Condition**3%
**Thin**2%
**Wrinkles**1%
## **Common questions**
- **Is spongebob plates profitable to sell on Amazon United States?**
- The niche generates $79K/yr across 31 tracked products. 3 of 15 products launched in the last 360 days are still selling. 90-day search growth is +14.1%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the spongebob plates niche?**
- 20 brands and 31 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 64% of demand.
- **What do buyers complain about in spongebob plates?**
- Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 1.3%.
- **When does demand for spongebob plates peak?**
- Demand is steady year-round — the busiest month runs 2.0× the quietest.
- **What does it cost to enter the spongebob plates niche?**
- Listings span $7.11–$29.05; the average listing price is $16.42 (sweet spot $15–$100). The average incumbent carries 76 reviews — the moat a new listing must climb.
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