---
title: "Trend — smores decor - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/smores-decor/trend"
last_updated: "2026-08-10T07:47:13.719Z"
locale: en
meta:
  description: "Niche score 62/100 · $26K/yr market · 79K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
  "og:description": "Niche score 62/100 · $26K/yr market · 79K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
  "og:title": "Trend — smores decor - Flapen"
---

# **smores decor**

**Worth a look**

Shows no brand lock-in (top 5 brands take 37% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 7Growth 94Conversion 34Competition 94Returns 83Price range 62Avg price 52Brand share 95Review moat 81Quality gap 23

**Brand share**

**Incredible****37%**

top-5 brand share — no brand owns this niche

**Growth**

**Great****+106.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Great****21%**

top-5 click share — an open shelf

**Returns**

**Great****1.6%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****381.1**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$4.11–$32.77**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$12.20**

avg listing price — sweet spot $15–$100

**Conversion**

**Okay****2.7%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$26K**

$26K/yr · 79K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Trend