---
title: "Small Roaster Pan with Lid — $127K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/small-roaster-pan-with-lid"
last_updated: "2026-08-09T22:14:03.315Z"
locale: en
meta:
description: "Niche score 43/100 · $127K/yr market · 138K searches/yr · $35.30 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:description": "Niche score 43/100 · $127K/yr market · 138K searches/yr · $35.30 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:title": "Small Roaster Pan with Lid — $127K/yr Amazon US Niche (2026) - Flapen"
---
# **small roaster pan with lid**
**Skip it**
Soft demand (-24.2% this quarter) — this niche doesn't clear our bar today.
Market size 29Growth 13Conversion 33Competition 60Returns 23Price range 88Avg price 95Brand share 62Review moat 45Quality gap 48
**Avg price**
**Incredible****$35.30**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$21.15–$107.00**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****68%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,032.33**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****2.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****$127K**
$127K/yr · 138K searches
**Returns**
**Bad****5.6%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-24.2%**
90-day search growth — must beat 0% to launch
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, small roaster pan with lid is a $127K/yr Amazon United States market (138K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Aug 5, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **small roaster pan with lid market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$106K–$141K**
- units × avg price
- **Conversion rate**
- **2.6%**
- **Avg BSR**
- **#56**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **73%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**20 **▼falling
**Sellers**
**62**
**Top-5 brand share**
**68%**
Top 20: 100%
**Top-5 click share**
**49%**
Top 20: 94%
**Open market**
**27%**
- Granite Ware35% - VANKUTL10% - Kendane8% - Granite bowl8% - JY COOKMENT8% - DIMESHY6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -24.2% search growth over the last 90 days.
7K5KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.8×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/small-roaster-pan-with-lid/trend)
## **Top small roaster pan with lid search terms**
- **small roasting pan with lid**28K/yr-4.1%2.7% conv. - **enamel roasting pan with lid**12K/yr-44.9%2.2% conv. - **small roaster pan with lid**11K/yr-21.4%3.4% conv. - **small roaster**9K/yr-11.3%2.3% conv. - **granite ware roasting pan**9K/yr-45.9%3.1% conv. - **mini roasting pan with lid**3K/yr+2.7%1.2% conv. - **oval roaster pan with lid**8K/yr-23.3%2.2% conv. - **roast pot**5K/yr-12.6%0.6% conv. - **oval roaster**6K/yr-17.0%1.4% conv. - **enamel roaster**5K/yr-21.7%0.7% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/small-roaster-pan-with-lid/search-terms)
## **Top small roaster pan with lid products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$5K8%$10K12%$15K16%$20K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Granite Ware 13 Oval Roaster with Lid Enameled Steel Oven Safe to 932F Ideal for Roasting Baking & Sourdough Bread Self-Basting Cover Dishwasher Safe 7 lb Capacity**Granite Ware**$24.09**4.5★13,950 rev](https://www.amazon.com/dp/B000QRAMMS) [2**Granite Ware Round Covered Roaster 3 lb - Speckled Black**Granite Ware**$21.50**4.5★13,950 rev](https://www.amazon.com/dp/B00OFUB64U) [3**JY COOKMENT Granite Roaster Pan Small 13 Enameled Roasting Pan with Domed Lid. Oval Turkey Roaster Pot Broiler Pan Great for Small Chicken Lamb. Dishwasher Safe Cookware Fit for 7Lb Bird**JY COOKMENT**$21.15**4.4★1,207 rev](https://www.amazon.com/dp/B09QHR79SS) [4**13 Granite Roasting Pan Enameled Oval Roasting Pan with Domed Lid Oval Turkey Roaster Pot Broiler Pan Great - For Roasted Turkey Chicken Lamb Vegetables 2026 Update**Kendane**$22.20**4.5★1,196 rev](https://www.amazon.com/dp/B0B4334YDX) [5**DIMESHY 13Inch Roasting Pan Enamel on Steel Black Covered Oval Roaster Pan with Lid Small Cookware for Turkey Small Chicken Roast Baking Pan.**DIMESHY**$21.60**4.4★1,047 rev](https://www.amazon.com/dp/B0B5XBK9S6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**13 Inch Roasting Pan with Lid and Rack Enamel Carbon Steel Roaster Pan High Temperature Resistance and Dishwasher Safe Small Cookware for Small Poultry & Vegetables**VANKUTL**$22.28**16 rev3mo ago](https://www.amazon.com/dp/B0GX9Z1SZY) [**13 Porcelain Enameled Steel Oval Roasting Pan with Domed Lid Oven-Safe for Small Turkey Chicken Vegetable Lamb Sourdough Bread**Hongsummit**$21.84**3 rev4mo ago](https://www.amazon.com/dp/B0GSVN6TCR) [**bajindan 13 Inch Enamel Roasting Pan with Lid & Rack Oven & Dishwasher Safe Turkey Roaster 932F Heat Resistant Includes Silicone Handles & Cleaning Sponges**bajindan**$21.94**25 rev6mo ago](https://www.amazon.com/dp/B0GK997JVN) [**13 Roasting Pan Turkey Roasting Pan Small Oval Roaster Pan With Lid For Turkey Chicken Lamb Beef Deep Baking Pan for Sourdough Bread Vegetable Casserole Lasagna**KifonMetals**$22.33**37 rev8mo ago](https://www.amazon.com/dp/B0G2LKYC2T) [**13 Roasting Pans for Ovens Porcelain Enameled Steel Oval Roaster Pan with Domed Lid for Small Turkey Chicken Vegetable Lamb Sourdough Bread**Webonbake**$23.34**36 rev8mo ago](https://www.amazon.com/dp/B0G2L4RTZF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**13 Inch Roasting Pan with Lid and Rack Enamel Carbon Steel Roaster Pan High Temperature Resistance and Dishwasher Safe Small Cookware for Small Poultry & Vegetables**VANKUTL**$22.28**4.7★**▲ 502%**](https://www.amazon.com/dp/B0GX9Z1SZY) [**13 Porcelain Enameled Steel Oval Roasting Pan with Domed Lid Oven-Safe for Small Turkey Chicken Vegetable Lamb Sourdough Bread**Hongsummit**$21.84**5.0★**▲ 491%**](https://www.amazon.com/dp/B0GSVN6TCR) [**bajindan 13 Inch Enamel Roasting Pan with Lid & Rack Oven & Dishwasher Safe Turkey Roaster 932F Heat Resistant Includes Silicone Handles & Cleaning Sponges**bajindan**$21.94**4.3★**▲ 413%**](https://www.amazon.com/dp/B0GK997JVN) [**13 Roasting Pan Turkey Roasting Pan Small Oval Roaster Pan With Lid For Turkey Chicken Lamb Beef Deep Baking Pan for Sourdough Bread Vegetable Casserole Lasagna**KifonMetals**$22.33**4.3★**▲ 261%**](https://www.amazon.com/dp/B0G2LKYC2T) [**13 Inch Small Roasting Pan with Lid - Covered Oval Roaster - Enamel Carbon Steel Roaster Pot - Excellent Heat Distribution and Non-sticky - for Turkey Chicken Meat & Vegetables**VANKUTL**$23.23**4.5★**▲ 73%**](https://www.amazon.com/dp/B0CGKPDYR8)
**~~View all trending →~~**
## **What buyers say about small roaster pan with lid**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**19%
*“Great size”*
**Toasting**15%
*“Perfect for my new toaster oven”*
**Quality-Overall**12%
*“Great quality and multifunctional”*
**Ease Of Cleaning**7%
*“Cleans up easily”*
**Cooking Experience**7%
*“Cooks everything to perfection”*
**Weight Light**6%
*“I like the weight of the pan”*
**Advertised Vs Actual Product**5%
*“Just as advertised great product”*
**Baking**4%
*“perfect for my baking”*
**Durability**3%
*“Very nice and durable”*
**Strength**3%
*“Its very sturdy”*
### **What buyers complain about **
**Size-Overall**33%
*“even though I measured it it still didnt fit”*
**Quality-Overall**11%
*“Flimsy product and very poor quality”*
**Thickness**3%
*“it is not very deep”*
**Strength**3%
*“bent pretty badly”*
**Heating**3%
*“in my experience it heats up a bit slower”*
**Cooking Experience**3%
*“I'm also not able to negotiate away some aspects of desired cooking results”*
**Adhesion/Stickiness**2%
*“stuck to the tape”*
**Advertised Vs Actual Product**2%
*“size deception”*
**Ease Of Use**2%
*“frustrating to use”*
**Ease Of Cleaning**2%
*“they DO NOT clean well”*
### **Top return reasons **
**Size-Overall**68%
**Advertised Vs Actual Product**5%
**Paint Quality**4%
**Functionality-Overall**2%
**Value For Money**2%
**Quality-Overall**2%
**Engraving/Paint/Sublimation**2%
**Rusts/Corrodes**2%
**Scratch Resistance**1%
**Toasting**1%
## **Common questions**
- **Is small roaster pan with lid profitable to sell on Amazon United States?**
- The niche generates $127K/yr across 30 tracked products. 4 of 7 products launched in the last 360 days are still selling. 90-day search growth is -24.2%. Flapen's verdict: Skip it (43/100).
- **How competitive is the small roaster pan with lid niche?**
- 20 brands and 62 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 68% of demand.
- **What do buyers complain about in small roaster pan with lid?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 5.6% — above our launch gate.
- **When does demand for small roaster pan with lid peak?**
- Demand peaks in Jan–Nov–Dec; the busiest month runs 3.8× the quietest.
- **What does it cost to enter the small roaster pan with lid niche?**
- Listings span $21.15–$107.00; the average listing price is $35.30 (sweet spot $15–$100). The average incumbent carries 2,032 reviews — the moat a new listing must climb.
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