---
title: "Silicone Microwave Cover — $167K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/silicone-microwave-cover"
last_updated: "2026-08-10T01:55:45.437Z"
locale: en
meta:
description: "Niche score 50/100 · $167K/yr market · 148K searches/yr. A deep review moat (16,084 avg reviews) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 50/100 · $167K/yr market · 148K searches/yr. A deep review moat (16,084 avg reviews) keeps it on the watch list. Data updated Aug 2026."
"og:title": "Silicone Microwave Cover — $167K/yr Amazon US Niche (2026) - Flapen"
---
# **silicone microwave cover**
**Worth a look**
Shows low returns (1.8%), but a deep review moat (16,084 avg reviews) keeps it on the watch list.
Market size 35Growth 25Conversion 73Competition 50Returns 80Price range 72Avg price 79Brand share 62Review moat 18Quality gap 38
**Returns**
**Great****1.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$16.66**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****6.8%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$7.53–$34.31**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****68%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****55%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$167K**
$167K/yr · 148K searches
**Growth**
**Bad****-0.2%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****16,083.54**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, silicone microwave cover is a $167K/yr Amazon United States market (148K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Jan. Verdict: Worth a look — 50/100.
Data updated Aug 5, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **silicone microwave cover market data**
- **Units sold / yr**
- **8K–10K**
- avg 250–500/product
- **Revenue / yr**
- **$133K–$167K**
- units × avg price
- **Conversion rate**
- **6.8%**
- **Avg BSR**
- **#262**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **96%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▼falling
**Sellers**
**28**
**Top-5 brand share**
**68%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 94%
**Open market**
**27%**
- Tovolo35% - LSR LORESO12% - GLOU-GLOU GOOSE GGG9% - Guvvie6% - Kichwit6% - EZY ACTIVE5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -0.2% search growth over the last 90 days.
6K4KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/silicone-microwave-cover/trend)
## **Top silicone microwave cover search terms**
- **silicone microwave splatter cover**39K/yr+54.3%4.9% conv. - **silicone microwave cover**49K/yr-24.1%3.7% conv. - **microwave splatter cover silicone**21K/yr+0.3%4.1% conv. - **microwave silicone cover**5K/yr-2.7%6.4% conv. - **microwave cover silicone**6K/yr-10.4%5.1% conv. - **silicone covers for microwave**3K/yr+28.3%4.8% conv. - **silicone microwave plate cover**4K/yr+29.0%2.3% conv. - **silicone splatter cover for microwave**6K/yr-10.5%4.3% conv. - **silicone microwave cover for food**3K/yr+6.7%4.7% conv. - **silicone microwave food cover**3K/yr+10.3%2.7% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/silicone-microwave-cover/search-terms)
## **Top silicone microwave cover products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$17K20%$33K30%$50K40%$67K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Tovolo Collapsible Microwave Splatter Cover Charcoal Gray Medium 10.5 in**Tovolo**$10.03**4.6★83,631 rev](https://www.amazon.com/dp/B07GTC4NCV) [2**Microwave Food Splatter Cover Guard Glass Silicone Collapsible BPA-Free**LSR LORESO**$23.84**4.6★810 rev](https://www.amazon.com/dp/B09KG1X46R) [3**Tovolo Microwave Splatter Cover for Food Medium Blue Haze Dishwasher Safe Collapsible Reusable Cover for Food in Microwave Uses BPA Free Safe Silicone 10 inch Vented Microwave Cover**Tovolo**$9.31**4.6★83,631 rev](https://www.amazon.com/dp/B0FH5LL8R2) [4**Guvvie Silicone lids - 5 Pack Heat Resistant Microwave Splatter Cover Reusable silicone Suction lids for food storage Fits Bowls Cups Skillets Plates Pots Pans StoveTop Oven Fridge Safe**Guvvie**$9.91**4.5★6,230 rev](https://www.amazon.com/dp/B01DFG8RUK) [5**Collapsible Microwave Cover for Food - Silicone and Glass Splatter Guard Lid for 6-12 inch Plates & Bowls Dishwasher Safe Heat Resistant BPA-Free Black**EZY ACTIVE**$34.31**4.6★3,453 rev](https://www.amazon.com/dp/B087D41C4T)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**haakaa Collapsible Silicone Microwave Splatter Cover for Food 11.5 Inch Vented Microwave Plate Cover with Easy-Lift Grip Dishwasher Safe Heat Resistant**haakaa**$17.80**33 rev5mo ago](https://www.amazon.com/dp/B0GQ9T4K5C) [**Silicone Lids for Bowl 3 Pack Microwave Splatter Cover with 3 Sizes Reusable Heat Resistant Lids Fits Bowls Plates Pots Pans Skillets Stove Top Oven Fridge Dishwasher Safe**GUANCI**$9.83**4,269 rev7mo ago](https://www.amazon.com/dp/B0G6D4278W) [**Tovolo Microwave Splatter Cover for Food Medium Blue Haze Dishwasher Safe Collapsible Reusable Cover for Food in Microwave Uses BPA Free Safe Silicone 10 inch Vented Microwave Cover**Tovolo**$9.31**83,631 rev1y ago](https://www.amazon.com/dp/B0FH5LL8R2) [**Tovolo 3-Piece Silicone Microwave Splatter Lid Set Blue Haze Small Medium Large Set of 3 Collapsible Dishwasher Safe BPA Free Vented Silicone Microwave Splatter Cover Set for Food Reheating**Tovolo**$25.08**83,631 rev1y ago](https://www.amazon.com/dp/B0FH5L9JS2) [**VEVOR Microwave Splatter Cover & Mat 10.8 Collapsible Microwave Lid for Food 500F Heat-Resistant Silicone & Tempered Glass Splatter Guard for Plate Dish Multi-Purpose Kitchen Gadget with Handle**VEVOR**$19.41**342 rev1y ago](https://www.amazon.com/dp/B0DT9FDBXR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**haakaa Collapsible Silicone Microwave Splatter Cover for Food 11.5 Inch Vented Microwave Plate Cover with Easy-Lift Grip Dishwasher Safe Heat Resistant**haakaa**$17.80**4.5★**▲ 321%**](https://www.amazon.com/dp/B0GQ9T4K5C) [**Tovolo Microwave Splatter Cover for Food Medium Blue Haze Dishwasher Safe Collapsible Reusable Cover for Food in Microwave Uses BPA Free Safe Silicone 10 inch Vented Microwave Cover**Tovolo**$9.31**4.6★**▲ 294%**](https://www.amazon.com/dp/B0FH5LL8R2) [**Tovolo 3-Piece Silicone Microwave Splatter Lid Set Blue Haze Small Medium Large Set of 3 Collapsible Dishwasher Safe BPA Free Vented Silicone Microwave Splatter Cover Set for Food Reheating**Tovolo**$25.08**4.6★**▲ 252%**](https://www.amazon.com/dp/B0FH5L9JS2) [**Silicone Lids for Bowl 3 Pack Microwave Splatter Cover with 3 Sizes Reusable Heat Resistant Lids Fits Bowls Plates Pots Pans Skillets Stove Top Oven Fridge Dishwasher Safe**GUANCI**$9.83**4.5★**▲ 236%**](https://www.amazon.com/dp/B0G6D4278W) [**Microwave Splatter Cover 10.5 - Foldable Silicone Microwave Cover for Food**Bagean**$14.82**4.6★**▲ 183%**](https://www.amazon.com/dp/B0DNGNLW5D)
**~~View all trending →~~**
## **What buyers say about silicone microwave cover**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Cleaning**18%
*“Cleans easy”*
**Quality-Overall**13%
*“Excellent product”*
**Ease Of Use**7%
*“Its easy to pop open”*
**Size-Overall**7%
*“nice variety of sizes”*
**Advertised Vs Actual Product**6%
*“As described”*
**Value For Money**6%
*“Great Value”*
**Efficiency**5%
*“Works well for a variety of plate sizes”*
**Material Quality**3%
*“The silicone material is durable”*
**Microwave Safe**3%
*“Love using this in microwave”*
**Durability**3%
*“Very durable”*
### **What buyers complain about **
**Size-Overall**14%
*“Too small”*
**Durability**8%
*“broke easily”*
**Ease Of Use**7%
*“a little hard to get off at times”*
**Quality-Overall**7%
*“Poor quality control”*
**Ease Of Cleaning**4%
*“Doesn't clean easily”*
**Microwave Safe**4%
*“this product is not microwave safe”*
**Handle Quality**4%
*“Handle keeps popping out”*
**Heating**3%
*“items overheat very quickly”*
**Advertised Vs Actual Product**3%
*“Looks deceiving”*
**Material Quality**3%
*“Its ok just not a soft material as I expected the Silicone to be”*
### **Top return reasons **
**Size-Overall**48%
**Material Quality**10%
**Advertised Vs Actual Product**8%
**Microwave Safe**5%
**Value For Money**3%
**Quality-Overall**3%
**Functionality-Overall**2%
**Handle Quality**2%
**Weight Heavy**2%
**Mechanism Issues**2%
## **Common questions**
- **Is silicone microwave cover profitable to sell on Amazon United States?**
- The niche generates $167K/yr across 24 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -0.2%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the silicone microwave cover niche?**
- 17 brands and 28 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 68% of demand.
- **What do buyers complain about in silicone microwave cover?**
- Top complaints mined from reviews: Size-Overall, Durability, Ease Of Use. The return rate is 1.8%.
- **When does demand for silicone microwave cover peak?**
- Demand peaks in Jan; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the silicone microwave cover niche?**
- Listings span $7.53–$34.31; the average listing price is $16.66 (sweet spot $15–$100). The average incumbent carries 16,084 reviews — the moat a new listing must climb.
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