---
title: "Silicone Bundt Cake Pan — $177K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/silicone-bundt-cake-pan"
last_updated: "2026-08-10T04:17:46.023Z"
locale: en
meta:
description: "Niche score 46/100 · $177K/yr market · 173K searches/yr · $13.30 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:description": "Niche score 46/100 · $177K/yr market · 173K searches/yr · $13.30 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:title": "Silicone Bundt Cake Pan — $177K/yr Amazon US Niche (2026) - Flapen"
---
# **silicone bundt cake pan**
**Skip it**
Soft demand (-20.6% this quarter) — this niche doesn't clear our bar today.
Market size 36Growth 15Conversion 78Competition 35Returns 65Price range 70Avg price 61Brand share 55Review moat 65Quality gap 40
**Conversion**
**Great****7.7%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$4.71–$38.49**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****908.47**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$13.30**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****72%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$177K**
$177K/yr · 173K searches
**Competition**
**Okay****64%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-20.6%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, silicone bundt cake pan is a $177K/yr Amazon United States market (173K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 46/100.
Data updated Aug 4, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **silicone bundt cake pan market data**
- **Units sold / yr**
- **10K–13K**
- avg 500–750/product
- **Revenue / yr**
- **$133K–$166K**
- units × avg price
- **Conversion rate**
- **7.7%**
- **Avg BSR**
- **#62**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **79%**
- **Out of stock**
- **11.7%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **—flat
**Sellers**
**18**
**Top-5 brand share**
**72%**
Top 20: 100%
**Top-5 click share**
**64%**
Top 20: 100%
**Open market**
**24%**
- SOV24% - PADELE24% - Kenond13% - Vinino6% - ASBAYSON4% - AOTASO4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -20.6% search growth over the last 90 days.
6K4KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/silicone-bundt-cake-pan/trend)
## **Top silicone bundt cake pan search terms**
- **silicone bundt cake pan**74K/yr-13.5%6.8% conv. - **silicone bundt pan**42K/yr-26.4%5.4% conv. - **silicone bundt pans for baking**24K/yr-27.3%5.9% conv. - **silicone bundt cake molds**8K/yr+21.7%2.2% conv. - **bundt cake pan silicone**7K/yr-24.2%5.5% conv. - **silicone bundt cake pans**6K/yr-43.6%4.5% conv. - **silicone bundt pans**5K/yr-9.3%3.1% conv. - **silicone bundt pans on sale clearance**4K/yr-46.4%6.7% conv. - **silicone bundt**3K/yr-33.1%5.8% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/silicone-bundt-cake-pan/search-terms)
## **Top silicone bundt cake pan products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$18K20%$35K30%$53K40%$71K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**PADELE 2 Pack Silicone Cake Pan Nonstick 10 Inch Silicone Cake Molds Pound Cake Pan Baking Cake Pan for Jello Gelatin Cake Brownie and BreadPink+Blue**PADELE**$9.98**4.5★1,271 rev](https://www.amazon.com/dp/B0DBV3MNXZ) [2**SOV silicone cake pan silicone Cake Molds Bakeware Non Stick 10 inch Pan for Jello Gelatin cake Silicone Baking Molds for Cakes Round Baking Pan (1 pack)**SOV**$8.00**4.5★1,272 rev](https://www.amazon.com/dp/B0CQ2DR4FY) [3**Kenond Silicone Fluted Pans Non-stick with Sturdy Handle Baking Molds Perfect Bakeware for Cake Jello Gelatin Bread Para Gelatinas 9.5 Inch (Blue)**Kenond**$15.34**4.6★2,093 rev](https://www.amazon.com/dp/B09VBS6T88) [4**Vinino 9.5 Inch Silicone Fluted Tube Cake Pan with Metal Reinforced Frame Pound Cake Pan Mold BPA Free Silicone Bakeware for Cake Bread Jello Gelatin Flan 1 Pack**Vinino**$9.11**4.6★35 rev](https://www.amazon.com/dp/B0GF7LZZ6M) [5**ASBAYSON 10 Inch Round Silicone Cake Pan Non-Stick Silicone Baking Mold Bakeware for Cake Jello Gelatin (Red 1 Pack)**ASBAYSON**$7.88**4.5★554 rev](https://www.amazon.com/dp/B0D91HRBHM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Vinino 9.5 Inch Silicone Fluted Tube Cake Pan with Metal Reinforced Frame Pound Cake Pan Mold BPA Free Silicone Bakeware for Cake Bread Jello Gelatin Flan 1 Pack**Vinino**$9.11**35 rev3mo ago](https://www.amazon.com/dp/B0GF7LZZ6M) [**AOTASO 9.5 Inch Silicone Fluted Tube Cake Pan Non-Stick Round Silicone Cake Mold with Stainless Steel Frame Easy Release Tube Bakeware for Baking Cake Flan Chocoflan Jello Bread (Cream 1 Pack)**AOTASO**$10.71**86 rev3mo ago](https://www.amazon.com/dp/B0GS1SJL3T) [**YOVLOSIN 2 Pack 10 Inch Silicone Cake Pan Nonstick Pound Cake Baking Reusable Silicone Baking Pan for Cake Brownie Bread Jello Gelatin (Blue+Pink)**YOVLOSIN**$9.87**12 rev5mo ago](https://www.amazon.com/dp/B0GQM5FFK8) [**SOV silicone cake pan silicone Cake Molds Bakeware Non Stick 10 inch Pan for Jello Gelatin cake Silicone Baking Molds for Cakes Round Baking Pan (grey+1 pack)**SOV**$8.06**1,272 rev9mo ago](https://www.amazon.com/dp/B0FXGBTFV3) [**AVIDON 9.5inch Cake Pan Fluted Tube Cake Pan for Cupcakes Donuts Muffins 1 packs Non-stick Silicone Baking Molds (9.5 inch pan)**AVIDON**$4.71**84 rev10mo ago](https://www.amazon.com/dp/B0FS6YQ1PS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**AOTASO 9.5 Inch Silicone Fluted Tube Cake Pan Non-Stick Round Silicone Cake Mold with Stainless Steel Frame Easy Release Tube Bakeware for Baking Cake Flan Chocoflan Jello Bread (Cream 1 Pack)**AOTASO**$10.71**4.1★**▲ 358%**](https://www.amazon.com/dp/B0GS1SJL3T) [**Vinino 9.5 Inch Silicone Fluted Tube Cake Pan with Metal Reinforced Frame Pound Cake Pan Mold BPA Free Silicone Bakeware for Cake Bread Jello Gelatin Flan 1 Pack**Vinino**$9.11**4.6★**▲ 357%**](https://www.amazon.com/dp/B0GF7LZZ6M) [**YOVLOSIN 2 Pack 10 Inch Silicone Cake Pan Nonstick Pound Cake Baking Reusable Silicone Baking Pan for Cake Brownie Bread Jello Gelatin (Blue+Pink)**YOVLOSIN**$9.87**5.0★**▲ 355%**](https://www.amazon.com/dp/B0GQM5FFK8) [**SOV silicone cake pan silicone Cake Molds Bakeware Non Stick 10 inch Pan for Jello Gelatin cake Silicone Baking Molds for Cakes Round Baking Pan (grey+1 pack)**SOV**$8.06**4.5★**▲ 320%**](https://www.amazon.com/dp/B0FXGBTFV3) [**AVIDON 9.5inch Cake Pan Fluted Tube Cake Pan for Cupcakes Donuts Muffins 1 packs Non-stick Silicone Baking Molds (9.5 inch pan)**AVIDON**$4.71**4.6★**▲ 49%**](https://www.amazon.com/dp/B0FS6YQ1PS)
**~~View all trending →~~**
## **What buyers say about silicone bundt cake pan**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Baking**17%
*“This pan makes baking almost flawless”*
**Ease Of Cleaning**12%
*“Cleanup is quick”*
**Ease Of Use**11%
*“Easy to use”*
**Quality-Overall**8%
*“Overall, this is an excellent and versatile tube pan”*
**Advertised Vs Actual Product**7%
*“As described”*
**Value For Money**5%
*“Worth the money”*
**Non-Stick Coating**4%
*“The non-stick surface works very well”*
**Cooking Experience**3%
*“It cooked evenly”*
**Color**3%
*“colors are cute”*
**Size-Overall**3%
*“Good size”*
### **What buyers complain about **
**Strength**26%
*“VERY flimsy”*
**Cooking Experience**6%
*“Cakes do not get done with normal cooking time”*
**Thickness**6%
*“Not deep enough”*
**Adhesion/Stickiness**5%
*“After a few uses bunt cakes starts to stick”*
**Ease Of Use**4%
*“a little difficult to work with”*
**Quality-Overall**4%
*“very cheaply made”*
**Functionality-Overall**4%
*“Didn't Work”*
**Color**2%
*“The color is an off-white with little confetti dots on it”*
**Non-Stick Coating**2%
*“I refuse to coat my jello with cooking oil or a cooking spray”*
**Instructions/User Manual/Troubleshooting**2%
*“No instructions with this item”*
### **Top return reasons **
**Size-Overall**42%
**Strength**13%
**Material Quality**9%
**Quality-Overall**7%
**Advertised Vs Actual Product**6%
**Functionality-Overall**4%
**Thin**4%
**Value For Money**3%
**Smell**2%
**Thickness**2%
## **Common questions**
- **Is silicone bundt cake pan profitable to sell on Amazon United States?**
- The niche generates $177K/yr across 19 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -20.6%. Flapen's verdict: Skip it (46/100).
- **How competitive is the silicone bundt cake pan niche?**
- 15 brands and 18 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 72% of demand.
- **What do buyers complain about in silicone bundt cake pan?**
- Top complaints mined from reviews: Strength, Cooking Experience, Thickness. The return rate is 2.4%.
- **When does demand for silicone bundt cake pan peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the silicone bundt cake pan niche?**
- Listings span $4.71–$38.49; the average listing price is $13.30 (sweet spot $15–$100). The average incumbent carries 908 reviews — the moat a new listing must climb.
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