---
title: "Trend — shower curtain and liner set - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/shower-curtain-and-liner-set/trend"
last_updated: "2026-07-21T06:15:44.802Z"
locale: en
meta:
  description: "shower curtain and liner set shows no brand lock-in (top 5 brands take 40% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "shower curtain and liner set shows no brand lock-in (top 5 brands take 40% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — shower curtain and liner set - Flapen"
---

# **shower curtain and liner set**

**Worth a look**

Shows no brand lock-in (top 5 brands take 40% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 77Growth 22Conversion 35Competition 87Returns 88Price range 75Avg price 90Brand share 95Review moat 22Quality gap 23

**Brand share**

**Great****40%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$20.81**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.3%**

return rate — above 6% kills the launch gate

**Competition**

**Great****28%**

top-5 click share — an open shelf

**Market size**

**Great****$943K**

$943K/yr · 1.6M searches

**Price range**

**Great****$4.54–$45.74**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****2.8%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-5.7%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****9,343.75**

avg incumbent reviews — the moat a new listing must climb