---
title: "shower caddy portable — $1.1M/yr Amazon United States Niche, Score 61/100 - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/shower-caddy-portable"
last_updated: "2026-07-20T19:10:28.571Z"
locale: en
meta:
description: "shower caddy portable clears our launch bar: a $1.1M/yr market growing +75.1% this quarter with returns at 3.0%. Data updated Jul 2026."
"og:description": "shower caddy portable clears our launch bar: a $1.1M/yr market growing +75.1% this quarter with returns at 3.0%. Data updated Jul 2026."
"og:title": "shower caddy portable — $1.1M/yr Amazon United States Niche, Score 61/100 - Flapen"
---
# **shower caddy portable**
**Launch it**
A $1.1M/yr market growing +75.1% this quarter with returns at 3.0% — clears our launch bar.
Market size 79Growth 81Conversion 49Competition 69Returns 50Price range 37Avg price 54Brand share 77Review moat 40Quality gap 25
**Growth**
**Great****+75.1%**
90-day search growth — must beat 0% to launch
**Market size**
**Great****$1.1M**
$1.1M/yr · 2.2M searches
**Brand share**
**Great****58%**
top-5 brand share — no brand owns this niche
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Good****$12.46**
avg listing price — sweet spot $15–$100
**Returns**
**Good****3.0%**
return rate — above 6% kills the launch gate
**Conversion**
**Okay****3.9%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****2,541.39**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Okay****$4.99–$20.79**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, shower caddy portable is a $1.1M/yr Amazon United States market (2.2M searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Launch it — 61/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **80K–100K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$997K–$1.2M**
- units × avg price
- **Launch success**
- **89%**
- 8 of 9 new (360d)
- **Conversion rate**
- **3.9%**
- **Avg BSR**
- **#311**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **93%**
- **Out of stock**
- **2.0%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **166 days**
## **Competition**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**26 **▼falling
**Sellers**
**36**
**Top-5 brand share**
**58%**
Top 20: 95%
**Top-5 click share**
**43%**
Top 20: 81%
**Open market**
**36%**
- Tiawudi13% - EUDELE13% - Lifewit11% - JiatuA11% - rejomiik11% - Attmu6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +75.1% search growth over the last 90 days.
175K125KPrime Day '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 4.7×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/shower-caddy-portable/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$43K8%$87K12%$130K16%$174K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 41 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**EUDELE Mesh Shower Caddy Portable for College Dorm Room Essentials Shower Caddy Dorm with 8-Pocket Large Capacity for Beach Swimming Gym Travel essentials**EUDELE**$10.16**4.6★7,442 rev](https://www.amazon.com/dp/B09SZ9T4MV) [2**JiatuA Plastic Storage Basket with Handle Portable Shower Caddy Tote Organizer Basket Bin for Bathroom Kitchen Dorm Room Bedroom Green**JiatuA**$16.16**4.7★1,514 rev](https://www.amazon.com/dp/B0993C776X) [3**rejomiik Portable Shower Caddy Basket Plastic Cleaning Caddy Organizer Storage Tote with Handle for Bathroom College Dorm Room Essentials White**rejomiik**$15.62**4.6★1,107 rev](https://www.amazon.com/dp/B0C5WR7RP7) [4**Tiawudi Portable Shower Caddy Caddy Organizer with Handle Plastic Shower Basket Hold Soap Shampoo Hair Supplies and Beauty Products Cleaning Supplies Organizer for Home Dorm Shelf and Cabinet**Tiawudi**$11.57**4.8★633 rev](https://www.amazon.com/dp/B0CXDR9ZL4) [5**Lifewit Shower Caddy Portable Caddy Organizer with Handle and Adjustable Dividers Plastic Shower Basket for Dorm Room Essentials College Bathroom White 1 Pack**Lifewit**$13.21**4.4★72 rev](https://www.amazon.com/dp/B0GGMHVQK8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Portable Shower Caddy with Handle Large Capacity Shower Basket Organizer Quick-Drain Bathroom Storage Tote Durable Plastic Shower Organizer for College Dorm Beach Gym Travel Essentials White**PQH**$14.99**54 rev2mo ago](https://www.amazon.com/dp/B0GTQVBFSN) [**Lifewit Mesh Shower Caddy Bag Portable Quick Dry Hanging Bathroom Organizer with PVC Phone Bag College Dorm Room Essentials for Travel Gym Camping Toiletry Tote for Women Men Medium Black**Lifewit**$14.34**49 rev3mo ago](https://www.amazon.com/dp/B0G5Y5QD5F) [**Lifewit Shower Caddy Portable Caddy Organizer with Handle and Adjustable Dividers Plastic Shower Basket for Dorm Room Essentials College Bathroom White 1 Pack**Lifewit**$13.21**72 rev3mo ago](https://www.amazon.com/dp/B0GGMHVQK8) [**GWXGWX Mesh Shower Caddy Portable with 8 Upgraded Deeper Pockets Hanging Caddy Dorm Basket Quick Dry Shower Bag**GWXGWX**$4.99**49 rev3mo ago](https://www.amazon.com/dp/B0GR5YPCQX) [**Fammart Portable Shower Caddy Tote Collapsible Plastic Basket with Handles Foldable Storage Organizer for Bathroom Kitchen College Dorm Gym Travel & Camping Gray**Fammart**$9.94**38 rev5mo ago](https://www.amazon.com/dp/B0FP4NXVFX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**GWXGWX Mesh Shower Caddy Portable with 8 Upgraded Deeper Pockets Hanging Caddy Dorm Basket Quick Dry Shower Bag**GWXGWX**$4.99**4.3★**▲ 248%**](https://www.amazon.com/dp/B0GR5YPCQX) [**Portable Shower Caddy with Handle Large Capacity Shower Basket Organizer Quick-Drain Bathroom Storage Tote Durable Plastic Shower Organizer for College Dorm Beach Gym Travel Essentials White**PQH**$14.99**5.0★**▲ 247%**](https://www.amazon.com/dp/B0GTQVBFSN) [**Lifewit Shower Caddy Portable Caddy Organizer with Handle and Adjustable Dividers Plastic Shower Basket for Dorm Room Essentials College Bathroom White 1 Pack**Lifewit**$13.21**4.4★**▲ 246%**](https://www.amazon.com/dp/B0GGMHVQK8) [**Lifewit Mesh Shower Caddy Bag Portable Quick Dry Hanging Bathroom Organizer with PVC Phone Bag College Dorm Room Essentials for Travel Gym Camping Toiletry Tote for Women Men Medium Black**Lifewit**$14.34**4.5★**▲ 245%**](https://www.amazon.com/dp/B0G5Y5QD5F) [**Fammart Portable Shower Caddy Tote Collapsible Plastic Basket with Handles Foldable Storage Organizer for Bathroom Kitchen College Dorm Gym Travel & Camping Gray**Fammart**$9.94**4.6★**▲ 241%**](https://www.amazon.com/dp/B0FP4NXVFX)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Strength**10%
*“The construction is sturdy”*
**Size-Overall**9%
*“Great fit”*
**Storage Capacity**9%
*“easy to store”*
**Quality-Overall**9%
*“Affordable quality”*
**Ease Of Use**7%
*“Easy to use”*
**Durability**5%
*“The handles seem durable”*
**Value For Money**5%
*“Worth it”*
**Advertised Vs Actual Product**4%
*“As advertised”*
**Organizing Capabilities**4%
*“this keeps everything organized”*
**Portability**4%
*“easy to carry”*
### **What buyers complain about **
**Size-Overall**25%
*“Bag is short”*
**Smell**7%
*“Strong Chemical Odor”*
**Strength**7%
*“Too flimsy”*
**Quality-Overall**5%
*“I don't think it's sufficient quality to be worth any money”*
**Durability**2%
*“Broke on me after a couple of months”*
**Material Quality**2%
*“Cheap, flimsy plastic”*
**Value For Money**2%
*“This is very cheaply made and overpriced”*
**Defective Material/Parts**1%
*“The top corner of the caddy was broken off upon arrival”*
**Advertised Vs Actual Product**1%
*“Its nowhere near as nice as the pictures”*
**Ease Of Use**1%
*“That makes it awkward to load and unload, since you need two hands just to keep it open”*
### **Top return reasons **
**Size-Overall**59%
**Strength**7%
**Material Quality**5%
**Value For Money**5%
**Advertised Vs Actual Product**4%
**Quality-Overall**4%
**Smell**3%
**Defective Material/Parts**3%
**Color**2%
**Functionality-Overall**1%
## **Common questions**
- **Is shower caddy portable profitable to sell on Amazon United States?**
- The niche generates $1.1M/yr across 41 tracked products. 8 of 9 products launched in the last 360 days are still selling. 90-day search growth is +75.1%. Flapen's verdict: Launch it (61/100).
- **How competitive is the shower caddy portable niche?**
- 26 brands and 36 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 58% of demand.
- **What do buyers complain about in shower caddy portable?**
- Top complaints mined from reviews: Size-Overall, Smell, Strength. The return rate is 3.0%.
- **When does demand for shower caddy portable peak?**
- Demand peaks in Jun–Jul–Aug; the busiest month runs 4.7× the quietest.
- **What does it cost to enter the shower caddy portable niche?**
- Listings span $4.99–$20.79; the average listing price is $12.46 (sweet spot $15–$100). The average incumbent carries 2,541 reviews — the moat a new listing must climb.
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