---
title: "Scream Birthday Decorations — $19K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/scream-birthday-decorations"
last_updated: "2026-08-09T23:26:54.238Z"
locale: en
meta:
  description: "Niche score 35/100 · $19K/yr market · 115K searches/yr · $14.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 35/100 · $19K/yr market · 115K searches/yr · $14.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Scream Birthday Decorations — $19K/yr Amazon US Niche (2026) - Flapen"
---

# **scream birthday decorations**

**Skip it**

A small market ($19K/yr) — this niche doesn't clear our bar today.

Market size 5Growth 15Conversion 15Competition 37Returns 65Price range 55Avg price 67Brand share 53Review moat 97Quality gap 18

**Review moat**

**Incredible****69.89**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****$14.01**

avg listing price — sweet spot $15–$100

**Returns**

**Good****2.4%**

return rate — above 5% kills the launch gate

**Price range**

**Good****$6.06–$25.88**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****73%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****63%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-19.9%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.2%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$19K**

$19K/yr · 115K searches

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

According to Flapen's Amazon United States niche tracking, scream birthday decorations is a $19K/yr Amazon United States market (115K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 35/100.

Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **scream birthday decorations market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–3K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$28K–$35K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**1.2%**</dd>

<dt>**Avg BSR**</dt><dd>**#3,373**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**44%**</dd>

<dt>**Out of stock**</dt><dd>**16.5%**</dd>

<dt>**Avg brand age**</dt><dd>**27 months**</dd>

<dt>**Avg seller age**</dt><dd>**162 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**16 **▼falling

**Sellers**

**25**

**Top-5 brand share**

**73%**

Top 20: 100%

**Top-5 click share**

**63%**

Top 20: 100%

**Open market**

**23%**

- karg35% - PINUO22% - OKUSUN6% - palasasa6% - Fun World5% - Taeku4%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -19.9% search growth over the last 90 days.

12K8KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 14.9×

[**Open Trend **](https://flapen.com/research/us/home-kitchen/scream-birthday-decorations/trend)

## **Top scream birthday decorations search terms**

- **ghost face birthday decorations**24K/yr-8.8%1.3% conv. - **ghostface party decorations**23K/yr-16.7%1.0% conv. - **ghost face party decorations**19K/yr-15.3%1.3% conv. - **scream decorations**17K/yr-36.8%1.5% conv. - **ghostface decorations**17K/yr-34.3%0.8% conv. - **ghost face decorations**15K/yr-25.2%0.8% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/scream-birthday-decorations/search-terms)

## **Top scream birthday decorations products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$2K20%$4K30%$6K40%$8K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 18 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Scream Birthday Backdrop Horror Movie Theme Party Decorations Includes 18 Balloons Cake Topper 24 Cupcake Toppers](https://m.media-amazon.com/images/I/61EOPhocr+L.jpg)**Scream Birthday Backdrop Horror Movie Theme Party Decorations Includes 18 Balloons Cake Topper 24 Cupcake Toppers**karg**$21.88**4.7★20 rev](https://www.amazon.com/dp/B0G35HFX6S) [2![Scream Movie Party Decorations Birthday Party Supplies For Horror Movie Party Supplies Includes Banner - Cake Topper - 24 Cupcake Toppers - 18 Balloons](https://m.media-amazon.com/images/I/51kkZIsQo+L.jpg)**Scream Movie Party Decorations Birthday Party Supplies For Horror Movie Party Supplies Includes Banner - Cake Topper - 24 Cupcake Toppers - 18 Balloons**PINUO**$20.60**4.7★20 rev](https://www.amazon.com/dp/B0FLNJ149H) [3![Scream Movie Party Decorations Birthday Party Supplies For Horror Movie Party Supplies Includes Banner - Cake Topper - 24 Cupcake Toppers - 18 Balloons](https://m.media-amazon.com/images/I/71Y5LYHa9ML.jpg)**Scream Movie Party Decorations Birthday Party Supplies For Horror Movie Party Supplies Includes Banner - Cake Topper - 24 Cupcake Toppers - 18 Balloons**PINUO**$19.59**4.5★23 rev](https://www.amazon.com/dp/B0FLP1WTBY) [4![Pinkc Scream Happy Birthday Backdrop Scream Movie Banner Poster for Horror Theme Party Decorations Birthday Supplies Background Studio Shoot Photo Props Booth](https://m.media-amazon.com/images/I/511VawZVstL.jpg)**Pinkc Scream Happy Birthday Backdrop Scream Movie Banner Poster for Horror Theme Party Decorations Birthday Supplies Background Studio Shoot Photo Props Booth**karg**$15.40**4.5★11 rev](https://www.amazon.com/dp/B0G2QWYJ45) [5![Movie Night Party Decoration Do You Like Scary Movies Banner Hallow Horror Movies Night Party Decor Have a Killer Scream Party Decor Halloween Bloody Slayer Murder theme Spooky Creepy Event](https://m.media-amazon.com/images/I/41jMLMsf53L.jpg)**Movie Night Party Decoration Do You Like Scary Movies Banner Hallow Horror Movies Night Party Decor Have a Killer Scream Party Decor Halloween Bloody Slayer Murder theme Spooky Creepy Event**OKUSUN**$8.55**4.8★181 rev](https://www.amazon.com/dp/B0CDG8KYGY)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Pink Scream Birthday Party Decorations Horror Movie Banner Theme Party Decorations for Fans Indoor Outdoor Birthday Party Supplies Backdrop 5 * 3FT)](https://m.media-amazon.com/images/I/61sv1rwK3rL.jpg)**Pink Scream Birthday Party Decorations Horror Movie Banner Theme Party Decorations for Fans Indoor Outdoor Birthday Party Supplies Backdrop 5 * 3FT)**PRISIA**$11.17**0 rev3mo ago](https://www.amazon.com/dp/B0GX6R26Z8) [![8Pcs Scream Honeycomb Table Centerpiece Scream Birthday Party Supplies Table Decorations for Kids Party Decorations](https://m.media-amazon.com/images/I/51ZE5AoOxpL.jpg)**8Pcs Scream Honeycomb Table Centerpiece Scream Birthday Party Supplies Table Decorations for Kids Party Decorations**FFGJA**$16.02**2 rev4mo ago](https://www.amazon.com/dp/B0GQTCGCSG) [![Scream Birthday Backdrop Horror Movie Theme Party Decorations Includes 18 Balloons Cake Topper 24 Cupcake Toppers](https://m.media-amazon.com/images/I/61EOPhocr+L.jpg)**Scream Birthday Backdrop Horror Movie Theme Party Decorations Includes 18 Balloons Cake Topper 24 Cupcake Toppers**karg**$21.88**20 rev8mo ago](https://www.amazon.com/dp/B0G35HFX6S) [![Pinkc Scream Happy Birthday Backdrop Scream Movie Banner Poster for Horror Theme Party Decorations Birthday Supplies Background Studio Shoot Photo Props Booth](https://m.media-amazon.com/images/I/511VawZVstL.jpg)**Pinkc Scream Happy Birthday Backdrop Scream Movie Banner Poster for Horror Theme Party Decorations Birthday Supplies Background Studio Shoot Photo Props Booth**karg**$15.40**11 rev8mo ago](https://www.amazon.com/dp/B0G2QWYJ45) [![Allenjoy Pink Horror Skeleton Phone Movie Birthday Party Supplies Sets - 1pc 59 x 35 Backdrop 2pcs Paper Headwear 8pcs Photo Booth Props](https://m.media-amazon.com/images/I/51XzJQBVN2L.jpg)**Allenjoy Pink Horror Skeleton Phone Movie Birthday Party Supplies Sets - 1pc 59 x 35 Backdrop 2pcs Paper Headwear 8pcs Photo Booth Props**Allenjoy**$19.69**3 rev9mo ago](https://www.amazon.com/dp/B0FWQ4C5L4)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Pink Scream Birthday Party Decorations Horror Movie Banner Theme Party Decorations for Fans Indoor Outdoor Birthday Party Supplies Backdrop 5 * 3FT)](https://m.media-amazon.com/images/I/61sv1rwK3rL.jpg)**Pink Scream Birthday Party Decorations Horror Movie Banner Theme Party Decorations for Fans Indoor Outdoor Birthday Party Supplies Backdrop 5 * 3FT)**PRISIA**$11.17**0.0★**▲ 238%**](https://www.amazon.com/dp/B0GX6R26Z8) [![Scream Movie Birthday Party Decoration Photo Background 5 x 3 FT 18 Pcs Balloons Horror Movie Merch Party Backdrop Supplies](https://m.media-amazon.com/images/I/51BY8re92NL.jpg)**Scream Movie Birthday Party Decoration Photo Background 5 x 3 FT 18 Pcs Balloons Horror Movie Merch Party Backdrop Supplies**ELZEM**$10.32**0.0★**▲ 236%**](https://www.amazon.com/dp/B0GWCLD2D6) [![8Pcs Scream Honeycomb Table Centerpiece Scream Birthday Party Supplies Table Decorations for Kids Party Decorations](https://m.media-amazon.com/images/I/51ZE5AoOxpL.jpg)**8Pcs Scream Honeycomb Table Centerpiece Scream Birthday Party Supplies Table Decorations for Kids Party Decorations**FFGJA**$16.02**5.0★**▲ 187%**](https://www.amazon.com/dp/B0GQTCGCSG) [![Have a Killer Birthday Cake Topper Halloween Themed Birthday Cake Decorations Horror Movie Party Decor Halloween Zombie Vampire Bday Party Decorations Glitter](https://m.media-amazon.com/images/I/51f1+SmYOyL.jpg)**Have a Killer Birthday Cake Topper Halloween Themed Birthday Cake Decorations Horror Movie Party Decor Halloween Zombie Vampire Bday Party Decorations Glitter**Jenrtvis**$8.01**5.0★**▲ 118%**](https://www.amazon.com/dp/B0FKMPNW57) [![Scream Birthday Backdrop Horror Movie Theme Party Decorations Includes 18 Balloons Cake Topper 24 Cupcake Toppers](https://m.media-amazon.com/images/I/61EOPhocr+L.jpg)**Scream Birthday Backdrop Horror Movie Theme Party Decorations Includes 18 Balloons Cake Topper 24 Cupcake Toppers**karg**$21.88**4.7★**▲ 75%**](https://www.amazon.com/dp/B0G35HFX6S)

**~~View all trending →~~**

## **What buyers say about scream birthday decorations**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**29%

*“Awesome, great quality & exactly as pictured”*

**Advertised Vs Actual Product**17%

*“better than I expected”*

**Material Quality**7%

*“Good material”*

**Value For Money**7%

*“fair price”*

**Size-Overall**6%

*“Great size”*

**Assembly/Installation**5%

*“Extremely easy to assemble”*

**Baking**4%

*“Great addition to my sisters bento box cake”*

**Color**4%

*“Colors are perfect”*

**Design-Overall**3%

*“Awesome decor”*

**Adhesion/Stickiness**3%

*“Love the sticker adhesive on the back for hanging”*

### **What buyers complain about **

**Adhesion/Stickiness**24%

*“Broken stick”*

**Size-Overall**18%

*“Balloons were small”*

**Assembly/Installation**12%

*“Have to assemble everything yourself”*

**Thickness**7%

*“Very thin”*

**Quality-Overall**6%

*“not the best”*

**Gifting Purpose**6%

*“Don's great birthday gift”*

**Value For Money**3%

*“For the price I thought it would be a little more to it”*

**Material Quality**3%

*“it is plastic”*

**Color**3%

*“Colors are great hard to keep up”*

**Display Colors**1%

*“With light off it's just dark”*

### **Top return reasons **

**Color**18%

**Size-Overall**16%

**Value For Money**15%

**Advertised Vs Actual Product**10%

**Adhesion/Stickiness**10%

**Product Condition**6%

**Defective Material/Parts**5%

**Durability**5%

**Quality-Overall**2%

**Thin**2%

## **Common questions**

<dl>

<dt>**Is scream birthday decorations profitable to sell on Amazon United States?**</dt><dd>The niche generates $19K/yr across 18 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -19.9%. Flapen's verdict: Skip it (35/100).</dd>

<dt>**How competitive is the scream birthday decorations niche?**</dt><dd>16 brands and 25 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 73% of demand.</dd>

<dt>**What do buyers complain about in scream birthday decorations?**</dt><dd>Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Assembly/Installation. The return rate is 2.4%.</dd>

<dt>**When does demand for scream birthday decorations peak?**</dt><dd>Demand peaks in Sep–Oct; the busiest month runs 14.9× the quietest.</dd>

<dt>**What does it cost to enter the scream birthday decorations niche?**</dt><dd>Listings span $6.06–$25.88; the average listing price is $14.01 (sweet spot $15–$100). The average incumbent carries 70 reviews — the moat a new listing must climb.</dd>

</dl>

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