---
title: "Queen Mattress Cover Waterproof Washable — $45K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/queen-mattress-cover-waterproof-washable"
last_updated: "2026-08-10T05:27:37.667Z"
locale: en
meta:
description: "Niche score 43/100 · $45K/yr market · 22K searches/yr · $23.19 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $45K/yr market · 22K searches/yr · $23.19 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Queen Mattress Cover Waterproof Washable — $45K/yr Amazon US Niche (2026) - Flapen"
---
# **queen mattress cover waterproof washable**
**Skip it**
A deep review moat (40,557 avg reviews) — this niche doesn't clear our bar today.
Market size 11Growth 25Conversion 82Competition 34Returns 77Price range 84Avg price 95Brand share 51Review moat 5Quality gap 28
**Avg price**
**Incredible****$23.19**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$11.36–$36.88**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****8.8%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Great****1.9%**
return rate — above 5% kills the launch gate
**Brand share**
**Good****74%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****65%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-1.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$45K**
$45K/yr · 22K searches
**Review moat**
**Bad****40,557.29**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, queen mattress cover waterproof washable is a $45K/yr Amazon United States market (22K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **queen mattress cover waterproof washable market data**
- **Units sold / yr**
- **3K–3K**
- avg 100–250/product
- **Revenue / yr**
- **$58K–$70K**
- units × avg price
- **Conversion rate**
- **8.8%**
- **Avg BSR**
- **#21**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **63 months**
- **Avg seller age**
- **180 days**
## **Competition & brand share**
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**18**
**Top-5 brand share**
**74%**
Top 20: 100%
**Top-5 click share**
**65%**
Top 20: 100%
**Open market**
**20%**
- BEDLORE38% - SPRINGSPIRIT12% - Utopia Bedding12% - SafeRest7% - PlushDeluxe6% - GOPOONY5%
## **Demand & seasonality**
Weekly Amazon search volume, last 102 weeks — -1.0% search growth over the last 90 days.
2K2KBlack Friday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.0×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/queen-mattress-cover-waterproof-washable/trend)
## **Top queen mattress cover waterproof washable search terms**
- **queen bed waterproof mattress cover**15K/yr+5.3%11.3% conv. - **queen size bed protector waterproof**6K/yr-10.6%7.7% conv. - **queen size bed protector waterproof fitted sheet**931/yr-77.9%0.0% conv. - **water proof mattress cover for queen size bed**112/yr+0.0%12.5% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/queen-mattress-cover-waterproof-washable/search-terms)
## **Top queen mattress cover waterproof washable products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$4K20%$9K30%$13K40%$18K1K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**BEDLORE Waterproof Mattress Protector Queen Size Mattress Pad Noiseless with Deep Pocket 6-18 Depth Soft Breathable Dirt-Proof Bed Mattress Cover Washable for Home Bedroom Hotel (Gray)**BEDLORE**$25.00**4.6★23,362 rev](https://www.amazon.com/dp/B0C1NNYJGB) [2**Queen Mattress Protector Waterproof Cover Absorbent Fitted Sheet up - 18 Deep Pocket Mattress Cover Queen Size Bed Sheets Terry Machine Wash Protection Mattress Protector**SPRINGSPIRIT**$11.36**4.5★17,914 rev](https://www.amazon.com/dp/B08BBZKSTS) [3**Queen Size Mattress Protector Waterproof Premium 200 GSM Terry Mattress Cover Soft & Breathable Bed Cover Fitted Sheet Style Stretchable Deep Pockets 17 by Utopia Bedding (White)**Utopia Bedding**$17.93**4.5★104,639 rev](https://www.amazon.com/dp/B00MRHA96O) [4**SafeRest Waterproof Queen Size Mattress Protector - Fitted with Stretchable Pockets - Machine Washable Cotton Blend Mattress Cover for Bed**SafeRest**$36.22**4.6★280,383 rev](https://www.amazon.com/dp/B003PWNH4Q) [5**PlushDeluxe Bamboo Waterproof Mattress Protector Queen Size Ultra Soft**PlushDeluxe**$36.88**4.6★42,286 rev](https://www.amazon.com/dp/B07HC2WHS1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amazon Basics Waterproof Mattress Protector Fitted Secure Protection Queen White**Amazon Basics**$12.77**1,147 rev1y ago](https://www.amazon.com/dp/B0DQKXZHPG) [**Waterproof Queen Size Mattress Protector with Deep Pockets Gray**GOPOONY**$20.68**1,079 rev1y ago](https://www.amazon.com/dp/B0F7QVCWF1) [**OhGeni 100% Waterproof Mattress Protector Queen Size Mattress Soft Pad Pet Hair & Bedwetting Resistant Cooling Breathable Fitted Sheets Washable Bed Cover Over 99 Count Hex Bumps**OhGeni**$21.40**4,230 rev2y ago](https://www.amazon.com/dp/B0CYC6GH4Z) [**MEELUS Padded Queen Mattress Protector Breathable Waterproof Mattress Pad Cover Fitted Deep Pocket 8-21 Soft Noiseless Mattress Cover Washable Cooling for Home Hotel Bedroom White**MEELUS**$25.91**3,487 rev2y ago](https://www.amazon.com/dp/B0D1XG6D6Z) [**2 Pack Waterproof Mattress Protector Queen Size Mattress Pad Noiseless with Deep Pocket Fitted for 6-18 Soft Breathable Dirt-Proof Bed Mattress Cover Washable for Home Bedroom Hotel (Gray)**BEDLORE**$36.68**2,719 rev3y ago](https://www.amazon.com/dp/B0CC2GRC96)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BEDLORE Waterproof Mattress Protector Queen Size Noiseless Mattress Pad with Deep Pocket 6-18 Depth Soft Breathable Bed Mattress Cover Washable for Home Bedroom Hotel (White)**BEDLORE**$25.56**4.6★**▲ 247%**](https://www.amazon.com/dp/B0C1NM42PN) [**Amazon Basics Waterproof Mattress Protector Fitted Secure Protection Queen White**Amazon Basics**$12.77**4.5★**▲ 148%**](https://www.amazon.com/dp/B0DQKXZHPG) [**2 Pack Waterproof Mattress Protector Queen Size Mattress Pad Noiseless with Deep Pocket Fitted for 6-18 Soft Breathable Dirt-Proof Bed Mattress Cover Washable for Home Bedroom Hotel (Gray)**BEDLORE**$36.68**4.7★**▲ 82%**](https://www.amazon.com/dp/B0CC2GRC96) [**BEDLORE Waterproof Mattress Protector Noiseless Queen Size Mattress Pad with Deep Pocket Fitted Up to 6-18 Soft Breathable Dirt-Proof Bed Mattress Cover Washable Bedroom Hotel (Gray)**BEDLORE**$25.00**4.7★**▲ 63%**](https://www.amazon.com/dp/B0C9MK32CZ) [**PlushDeluxe Bamboo Waterproof Mattress Protector Queen Size Ultra Soft**PlushDeluxe**$36.88**4.6★**▲ 51%**](https://www.amazon.com/dp/B07HC2WHS1)
**~~View all trending →~~**
## **What buyers say about queen mattress cover waterproof washable**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**19%
*“Awesome Fit”*
**Quality-Overall**15%
*“Amazing quality”*
**Comfort-Overall**7%
*“This mattress is comfortable”*
**Value For Money**6%
*“Great value”*
**Soft Feel**6%
*“Soft fabric”*
**Water Resistance**5%
*“Water proof mattress cover”*
**Advertised Vs Actual Product**5%
*“Better than expected”*
**Foam**3%
*“Good Mattress Pad”*
**Noise Level**2%
*“No noise”*
**Cushion**2%
*“Perfect cushion for my bed”*
### **What buyers complain about **
**Water Resistance**26%
*“NOT WATERPROOF”*
**Leak-Proof**6%
*“LEAKED”*
**Quality-Overall**5%
*“Bad quality”*
**Thickness**5%
*“Very thin material”*
**Functionality-Overall**4%
*“Didn't work as expected”*
**Size-Overall**4%
*“Its too big”*
**Advertised Vs Actual Product**3%
*“False advertisement”*
**Moist/Dry**2%
*“Mattress was dry”*
**Noise Level**2%
*“Makes so much noise”*
**Durability**2%
*“Fell apart”*
### **Top return reasons **
**Size-Overall**34%
**Material Quality**12%
**Advertised Vs Actual Product**7%
**Value For Money**6%
**Thin**4%
**Quality-Overall**4%
**Noise Level**4%
**Water Resistance**3%
**Thickness**3%
**Cushion**3%
## **Common questions**
- **Is queen mattress cover waterproof washable profitable to sell on Amazon United States?**
- The niche generates $45K/yr across 17 tracked products. 90-day search growth is -1.0%. Flapen's verdict: Skip it (43/100).
- **How competitive is the queen mattress cover waterproof washable niche?**
- 12 brands and 18 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 74% of demand.
- **What do buyers complain about in queen mattress cover waterproof washable?**
- Top complaints mined from reviews: Water Resistance, Leak-Proof, Quality-Overall. The return rate is 1.9%.
- **When does demand for queen mattress cover waterproof washable peak?**
- Demand peaks in Jan–Nov–Dec; the busiest month runs 3.0× the quietest.
- **What does it cost to enter the queen mattress cover waterproof washable niche?**
- Listings span $11.36–$36.88; the average listing price is $23.19 (sweet spot $15–$100). The average incumbent carries 40,557 reviews — the moat a new listing must climb.
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