---
title: "Purse Vase — $115K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/purse-vase"
last_updated: "2026-08-10T09:58:43.243Z"
locale: en
meta:
description: "Niche score 57/100 · $115K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 57/100 · $115K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
"og:title": "Purse Vase — $115K/yr Amazon US Niche (2026) - Flapen"
---
# **purse vase**
**Worth a look**
Shows a fragmented shelf (top 5 take 20% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 27Growth 20Conversion 16Competition 95Returns 32Price range 84Avg price 95Brand share 88Review moat 89Quality gap 82
**Competition**
**Incredible****20%**
top-5 click share — an open shelf
**Avg price**
**Incredible****$24.42**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****213.24**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Great****47%**
top-5 brand share — no brand owns this niche
**Price range**
**Great****$6.04–$73.19**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****4.4%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$115K**
$115K/yr · 358K searches
**Growth**
**Bad****-10.5%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, purse vase is a $115K/yr Amazon United States market (358K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Mar–Apr–May. Verdict: Worth a look — 57/100.
Data updated Aug 3, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **purse vase market data**
- **Units sold / yr**
- **6K–8K**
- avg 0–100/product
- **Revenue / yr**
- **$147K–$195K**
- units × avg price
- **Conversion rate**
- **1.3%**
- **Avg BSR**
- **#2,745**
- **Page quality**
- **0%**
- **Prime**
- **82%**
- **Sponsored**
- **87%**
- **Out of stock**
- **22.6%**
- **Avg brand age**
- **28 months**
- **Avg seller age**
- **155 days**
## **Competition & brand share**
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.
**Brands**
**52 **▲rising
**Sellers**
**70**
**Top-5 brand share**
**47%**
Top 20: 80%
**Top-5 click share**
**20%**
Top 20: 50%
**Open market**
**49%**
- Generic17% - USEEKRIL16% - Fixwal5% - Elfex4% - Acellegic4% - OLEEK3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -10.5% search growth over the last 90 days.
18K13KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, May · busiest ÷ quietest = 3.4×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/purse-vase/trend)
## **Top purse vase search terms**
- **glass purse for drinks**62K/yr-2.4%1.7% conv. - **purse vase**54K/yr-4.4%1.2% conv. - **glass purse vase**44K/yr-16.1%1.7% conv. - **glass purse**25K/yr-7.3%1.3% conv. - **purse vase for flowers**23K/yr-15.3%1.3% conv. - **purse glasses for drinks**11K/yr-11.5%1.6% conv. - **purse flower vase**14K/yr+9.9%1.3% conv. - **drink purse**12K/yr+21.9%0.5% conv. - **purse drinking glass**13K/yr-46.3%1.5% conv. - **purse drinking glass with straw**5K/yr+428.4%1.7% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/purse-vase/search-terms)
## **Top purse vase products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$2K4%$5K6%$7K8%$9K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Fixwal Unique Glass Vase for Flowers Clear Bag Vases with Handle**Fixwal**$25.60**4.8★257 rev](https://www.amazon.com/dp/B0CB5G1R9X) [2**Glass Purse for Drinks - 26oz Purse Drinking Glass with Straw Unique Handbag-Shaped Wine Glasses for Juice Tea Flowers Creative Gift for Women(1pcs)**Elfex**$12.61**3.0★14 rev](https://www.amazon.com/dp/B0GVJC2GZ7) [3**USEEKRIL Glass Purse for Drinks Set of 2 24oz Unique Funky Thick Wine Glasses Gifts for Women Party Fish Bowl Vase Creative Unique Drinking Glass for Fruit Juice Tea Matcha Coffee Flowers (Bubbled)**USEEKRIL**$28.09**4.6★48 rev](https://www.amazon.com/dp/B0FHPTJ777) [4**OLEEK Purse vases for Flowers (Handmade) Glass Bag vase -10 Inches- Blue for centerpieces & Fish Bowl - Handbag Unique Flower vase Decorative - Glass Handbag vases for Cute Room Decor**OLEEK**$29.04**4.7★913 rev](https://www.amazon.com/dp/B0BY296G55) [5**Glass Purse for Drinks Unique Handbag Shaped Cocktail Glasses Creative Purse Glasses for Drinks & Fishbowl Vase Cute Glass Purse Centerpiece**EPMANN**$11.67**5.0★2 rev](https://www.amazon.com/dp/B0H2PQWKRK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Glass Purse for Drinks Unique Handbag Shaped Cocktail Glasses Creative Purse Glasses for Drinks & Fishbowl Vase Cute Glass Purse Centerpiece**EPMANN**$11.67**2 rev2mo ago](https://www.amazon.com/dp/B0H2PQWKRK) [**Purse Drinking Glass Glass Purse for Drinks Unique Wine Glasses with Straw Decorative Fish Bowl Vase with Straw Handbag Vases for Cute Room Decor for Fruit Juice Tea Flowers(1pc)**Generic**$10.03**2 rev3mo ago](https://www.amazon.com/dp/B0GWJNJ7BD) [**Unique Purse-Shaped Drinking Glass Set of 2 24oz Thick Wine Glasses for Women Funky Fish Bowl Vase Creative Cup for Juice Tea Matcha Coffee Flowers (Bubbled)**WMYQZXDF**$27.25**4 rev4mo ago](https://www.amazon.com/dp/B0GVXVCBPS) [**Glass Purse for Drinks with Straw Purse Drinking Glass Cute Handbag Shaped Cocktail Glasses Cups Unique Wine Glasses Vase for Drinks Handbag Vases with Handle for Fruit Juice Flowers Fish Tank**Generic**$19.40**23 rev4mo ago](https://www.amazon.com/dp/B0GVN368WM) [**Glass Purse for Drinks - 26oz Purse Drinking Glass with Straw Unique Handbag-Shaped Wine Glasses for Juice Tea Flowers Creative Gift for Women(1pcs)**Elfex**$12.61**14 rev4mo ago](https://www.amazon.com/dp/B0GVJC2GZ7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Glass Purse for Drinks 26oz Unique Handbag Shaped Cocktail Glasses Creative Purse Glasses for Drinks & Fishbowl Vase Cute Glass Purse Centerpiece (transparent)**Generic**$13.30**2.4★**▲ 124%**](https://www.amazon.com/dp/B0GVDM1H31) [**Glass Purse for Drinks Unique Handbag Shaped Cocktail Glasses Creative Purse Glasses for Drinks & Fishbowl Vase Cute Glass Purse Centerpiece**EPMANN**$11.67**5.0★**▲ 123%**](https://www.amazon.com/dp/B0H2PQWKRK) [**Glass Purse for Drinks - 26oz Purse Drinking Glass with Straw Unique Handbag-Shaped Wine Glasses for Juice Tea Flowers Creative Gift for Women(1pcs)**Elfex**$12.61**3.0★**▲ 122%**](https://www.amazon.com/dp/B0GVJC2GZ7) [**USEEKRIL Glass Purse for Drinks Set of 4 24oz Unique Funky Thick Wine Glasses Gifts for Women Party Fish Bowl Vase Creative Unique Drinking Glass for Fruit Juice Tea Flowers (Bubbled)**USEEKRIL**$43.83**3.5★**▲ 122%**](https://www.amazon.com/dp/B0GTYCL2XR) [**Purse Drinking Glass Glass Purse for Drinks Unique Wine Glasses with Straw Decorative Fish Bowl Vase with Straw Handbag Vases for Cute Room Decor for Fruit Juice Tea Flowers(1pc)**Generic**$10.03**5.0★**▲ 122%**](https://www.amazon.com/dp/B0GWJNJ7BD)
**~~View all trending →~~**
## **What buyers say about purse vase**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**16%
*“Perfect size”*
**Quality-Overall**15%
*“Good quality”*
**Strength**7%
*“The glass feels sturdy”*
**Advertised Vs Actual Product**6%
*“As advertised”*
**Thickness**5%
*“The glass is thick”*
**Color**5%
*“The colors are vibrant”*
**Design-Overall**5%
*“the design is elegant”*
**Pockets/Compartments**4%
*“the phone pocket is great”*
**Value For Money**4%
*“Worth it”*
**Gifting Purpose**4%
*“Fun Gift Idea”*
### **What buyers complain about **
**Size-Overall**20%
*“Too small”*
**Strength**10%
*“Extremely fragile”*
**Durability**8%
*“Broke”*
**Strap/String Quality**7%
*“Missing Strap”*
**Thickness**7%
*“The glass needs to be thicker”*
**Handle Quality**6%
*“a handle came off”*
**Quality-Overall**5%
*“Not a good item to buy quality is poor the glasses where chipped all of them”*
**Value For Money**4%
*“Slightly Flawed. and Pricey”*
**Ease Of Use**3%
*“Maybe not for everyday use”*
**Color**3%
*“Not the best color”*
### **Top return reasons **
**Size-Overall**66%
**Value For Money**4%
**Advertised Vs Actual Product**3%
**Quality-Overall**3%
**Material Quality**3%
**Shape/Style**2%
**Color**2%
**Strap/String Quality**2%
**Defective Material/Parts**2%
**Weight Heavy**2%
## **Common questions**
- **Is purse vase profitable to sell on Amazon United States?**
- The niche generates $115K/yr across 97 tracked products. 4 of 61 products launched in the last 360 days are still selling. 90-day search growth is -10.5%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the purse vase niche?**
- 52 brands and 70 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 47% of demand.
- **What do buyers complain about in purse vase?**
- Top complaints mined from reviews: Size-Overall, Strength, Durability. The return rate is 4.4%.
- **When does demand for purse vase peak?**
- Demand peaks in Mar–Apr–May; the busiest month runs 3.4× the quietest.
- **What does it cost to enter the purse vase niche?**
- Listings span $6.04–$73.19; the average listing price is $24.42 (sweet spot $15–$100). The average incumbent carries 213 reviews — the moat a new listing must climb.
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