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sale",{"topic":734,"percentOfMentions":735,"verbatims":736},"Material Quality",0.0282,[737,738,739],"the material was awful","Material weak","A bit disappointed in quality of fabric",{"topic":639,"percentOfMentions":735,"verbatims":741},[742,743,744],"the actual color is darker","color off","It's also not purple",{"topic":746,"percentOfMentions":747,"verbatims":748},"Durability",0.0154,[749,750,751],"it came apart","Doesnt hold up well with frequent use","Cons: not durable",{"topic":753,"percentOfMentions":747,"verbatims":754},"Breathability",[755],"Really too warm for me it doesnt breathe",{"topic":757,"percentOfMentions":747,"verbatims":758},"Smell",[759,760,761],"The blanket reeked upon arrival. chemical smell","It smelled horrible","Blanket also had a musty odor",[763,765,767,769,771,772,774,777,779,781],{"reason":681,"pct":764},0.257,{"reason":639,"pct":766},0.2349,{"reason":716,"pct":768},0.1424,{"reason":734,"pct":770},0.0867,{"reason":688,"pct":552},{"reason":646,"pct":773},0.039900000000000005,{"reason":775,"pct":776},"Display Colors",0.0323,{"reason":667,"pct":778},0.031,{"reason":703,"pct":780},0.0264,{"reason":674,"pct":782},0.011000000000000001,[784,788,793,798,803,808,813,818,823,828],{"term":33,"volume":785,"growthQoq":786,"conversionRate":787},290743,-0.1958,0.0211,{"term":789,"volume":790,"growthQoq":791,"conversionRate":792},"purple throw blanket",215036,-0.1051,0.0256,{"term":794,"volume":795,"growthQoq":796,"conversionRate":797},"lavender throw blanket",52754,-0.0668,0.0183,{"term":799,"volume":800,"growthQoq":801,"conversionRate":802},"lavender blanket",36573,-0.1552,0.0124,{"term":804,"volume":805,"growthQoq":806,"conversionRate":807},"purple 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candles","\u002Fresearch\u002Fus\u002Fhome-kitchen\u002Ffall-candles",620395.33,1.5587,[869,876,883,890,893,900,907,914,921,928,935,942,949,956,963,970,977,984,991,997],{"nodeId":870,"label":871,"slug":872,"href":873,"nichesTracked":874,"marketSizeTotal":875},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":877,"label":878,"slug":879,"href":880,"nichesTracked":881,"marketSizeTotal":882},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":884,"label":885,"slug":886,"href":887,"nichesTracked":888,"marketSizeTotal":889},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":891,"marketSizeTotal":892},11250,6171847188,{"nodeId":894,"label":895,"slug":896,"href":897,"nichesTracked":898,"marketSizeTotal":899},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":901,"label":902,"slug":903,"href":904,"nichesTracked":905,"marketSizeTotal":906},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":908,"label":909,"slug":910,"href":911,"nichesTracked":912,"marketSizeTotal":913},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":915,"label":916,"slug":917,"href":918,"nichesTracked":919,"marketSizeTotal":920},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":922,"label":923,"slug":924,"href":925,"nichesTracked":926,"marketSizeTotal":927},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":929,"label":930,"slug":931,"href":932,"nichesTracked":933,"marketSizeTotal":934},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":936,"label":937,"slug":938,"href":939,"nichesTracked":940,"marketSizeTotal":941},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":943,"label":944,"slug":945,"href":946,"nichesTracked":947,"marketSizeTotal":948},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":950,"label":951,"slug":952,"href":953,"nichesTracked":954,"marketSizeTotal":955},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":957,"label":958,"slug":959,"href":960,"nichesTracked":961,"marketSizeTotal":962},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":964,"label":965,"slug":966,"href":967,"nichesTracked":968,"marketSizeTotal":969},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":971,"label":972,"slug":973,"href":974,"nichesTracked":975,"marketSizeTotal":976},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":978,"label":979,"slug":980,"href":981,"nichesTracked":982,"marketSizeTotal":983},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":985,"label":986,"slug":987,"href":988,"nichesTracked":989,"marketSizeTotal":990},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":992,"label":993,"slug":994,"href":995,"nichesTracked":444,"marketSizeTotal":996},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",1511091,{"nodeId":998,"label":999,"slug":1000,"href":1001,"nichesTracked":1002,"marketSizeTotal":1003},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675]