---
title: "Search terms — purple and gold balloons - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/purple-and-gold-balloons/search-terms"
last_updated: "2026-08-06T01:36:37.210Z"
locale: en
meta:
  description: "Niche score 50/100 · $40K/yr market · 61K searches/yr. Prices mostly outside the sweet spot ($6.02–$14.42) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $40K/yr market · 61K searches/yr. Prices mostly outside the sweet spot ($6.02–$14.42) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — purple and gold balloons - Flapen"
---

# **purple and gold balloons**

**Worth a look**

Shows no brand lock-in (top 5 brands take 53% of clicks), but prices mostly outside the sweet spot ($6.02–$14.42) keeps it on the watch list.

Market size 10Growth 62Conversion 74Competition 61Returns 64Price range 0Avg price 31Brand share 82Review moat 68Quality gap 27

**Brand share**

**Great****53%**

top-5 brand share — no brand owns this niche

**Conversion**

**Good****6.8%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****776.14**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Good****2.5%**

return rate — above 5% kills the launch gate

**Growth**

**Good****+39.1%**

90-day search growth — must beat 0% to launch

**Competition**

**Good****48%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Okay****$9.67**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$40K**

$40K/yr · 61K searches

**Price range**

**Bad****$6.02–$14.42**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms