---
title: "Search terms — pool party balloons - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/pool-party-balloons/search-terms"
last_updated: "2026-08-07T00:48:21.484Z"
locale: en
meta:
  description: "Niche score 60/100 · $70K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · $70K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — pool party balloons - Flapen"
---

# **pool party balloons**

**Worth a look**

Shows no brand lock-in (top 5 brands take 33% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 18Growth 78Conversion 47Competition 87Returns 48Price range 37Avg price 47Brand share 96Review moat 83Quality gap 52

**Brand share**

**Incredible****33%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****28%**

top-5 click share — an open shelf

**Review moat**

**Great****340.7**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Great****+66.8%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****3.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Okay****3.8%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Okay****$11.69**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****$5.93–$20.26**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Bad****$70K**

$70K/yr · 159K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms