---
title: "Plastic Skulls — $21K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/plastic-skulls"
last_updated: "2026-08-10T10:08:18.477Z"
locale: en
meta:
description: "Niche score 53/100 · $21K/yr market · 77K searches/yr · $15.58 avg price. A small market ($21K/yr) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 53/100 · $21K/yr market · 77K searches/yr · $15.58 avg price. A small market ($21K/yr) keeps it on the watch list. Data updated Aug 2026."
"og:title": "Plastic Skulls — $21K/yr Amazon US Niche (2026) - Flapen"
---
# **plastic skulls**
**Worth a look**
Shows a thin review moat (296 avg reviews), but a small market ($21K/yr) keeps it on the watch list.
Market size 5Growth 80Conversion 21Competition 63Returns 25Price range 58Avg price 76Brand share 77Review moat 85Quality gap 80
**Review moat**
**Great****295.89**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Great****+71.9%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Great****58%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$15.58**
avg listing price — sweet spot $15–$100
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****$3.39–$31.11**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Bad****5.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****1.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$21K**
$21K/yr · 77K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, plastic skulls is a $21K/yr Amazon United States market (77K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Aug–Sep–Oct–Nov. Verdict: Worth a look — 53/100.
Data updated Aug 2, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **plastic skulls market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$31K–$39K**
- units × avg price
- **Conversion rate**
- **1.7%**
- **Avg BSR**
- **#2,123**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **74%**
- **Out of stock**
- **32.9%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **173 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**27 **▼falling
**Sellers**
**38**
**Top-5 brand share**
**58%**
Top 20: 94%
**Top-5 click share**
**47%**
Top 20: 88%
**Open market**
**36%**
- Boao14% - MOKRY PARTY14% - Fun Express11% - Junware11% - KIMOBER7% - hanaiette6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +71.9% search growth over the last 90 days.
7K5KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 21.0×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/plastic-skulls/trend)
## **Top plastic skulls search terms**
- **plastic skulls**27K/yr+52.9%1.8% conv. - **skeleton heads**17K/yr+133.6%1.3% conv. - **halloween skull decorations**6K/yr+416.0%0.3% conv. - **bag of skulls**6K/yr+94.2%1.0% conv. - **skulls bulk**4K/yr+106.6%1.3% conv. - **plastic skulls life size**5K/yr-69.8%1.1% conv. - **calaveras de halloween**8K/yr-38.5%0.0% conv. - **skeleton heads for halloween**5K/yr+20.0%0.0% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/plastic-skulls/search-terms)
## **Top plastic skulls products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$6166%$1K9%$2K12%$2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Boao 10 Pieces Halloween Skeleton Head Small Mini Skulls for Halloween Party Decoration Props Table Decor**Boao**$13.03**4.5★516 rev](https://www.amazon.com/dp/B07X3575XR) [2**Fun Express White Plastic Realistic Skeleton Skulls 5 Inch for Halloween Party Bar and Table Decorations 12 Pack**Fun Express**$24.71**4.5★358 rev](https://www.amazon.com/dp/B074F3CFKG) [3**Junware 20 Pcs Halloween Skulls Realistic Looking Skulls Skeleton Head for Halloween Bar Home Table Decoration Model Human Skeleton Statue (1.6 x 1.8 x 2.3 Inches)**Junware**$11.87**4.2★57 rev](https://www.amazon.com/dp/B0FF5GZ6B7) [4**KIMOBER 8PCS Halloween Skull Heads Decor Plastic Realistic Human Skeleton Skulls Head Prank Props for Party Bar Home Table Decorations (2 x 2.4 x 3 Inches)**KIMOBER**$10.37**4.5★150 rev](https://www.amazon.com/dp/B0C23YCH8N) [5**12 PCS Mini Skull Heads 2 Inch Realistic Plastic Skeleton Skulls for Halloween Decor Gothic Home Decor Haunted House Props DIY Crafts & Party Table Decor**MOKRY PARTY**$13.68**5.0★3 rev](https://www.amazon.com/dp/B0GR9J4YQQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**6 Pack 5 Inch Mini Skulls Halloween Decor Plastic Fake Skeleton Skulls Realistic Human Skull Heads for Halloween Crafts Outdoor Decorations and Party Supplies**Generic**$23.61**1 rev4mo ago](https://www.amazon.com/dp/B0GV7RC9Z2) [**12 PCS Mini Skull Heads 2 Inch Realistic Plastic Skeleton Skulls for Halloween Decor Gothic Home Decor Haunted House Props DIY Crafts & Party Table Decor**MOKRY PARTY**$13.68**3 rev5mo ago](https://www.amazon.com/dp/B0GR9J4YQQ) [**Stacknovo Halloween Skull Decoration - Realistic 7.9 Inch Life Size Skeleton Head Prop for Indoor & Outdoor Durable Plastic Skull Statue for Haunted House Party Gift**Stacknovo**$19.05**35 rev8mo ago](https://www.amazon.com/dp/B0G3VHVF4H) [**24 PCS Mini Skull Heads Miniature Skeleton Heads Figurines Tiny Resin Skulls for Crafts Halloween Party Micro Landscape Cake Topper Plants Outdoor Decoration**VICROIC**$8.31**23 rev10mo ago](https://www.amazon.com/dp/B0FRXMMGCK) [**SHUS LIVE Skull Decor Resin Realistic Skeleton Head Statue for Halloween Fake Human Bone Skull Model for Halloween Decoration Home Party Table Bookshelf**SHUS LIVE**$9.69**20 rev11mo ago](https://www.amazon.com/dp/B0FNWPDRF4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**6 Pack 5 Inch Mini Skulls Halloween Decor Plastic Fake Skeleton Skulls Realistic Human Skull Heads for Halloween Crafts Outdoor Decorations and Party Supplies**Generic**$23.61**4.0★**▲ 863%**](https://www.amazon.com/dp/B0GV7RC9Z2) [**12 PCS Mini Skull Heads 2 Inch Realistic Plastic Skeleton Skulls for Halloween Decor Gothic Home Decor Haunted House Props DIY Crafts & Party Table Decor**MOKRY PARTY**$13.68**5.0★**▲ 809%**](https://www.amazon.com/dp/B0GR9J4YQQ) [**Stacknovo Halloween Skull Decoration - Realistic 7.9 Inch Life Size Skeleton Head Prop for Indoor & Outdoor Durable Plastic Skull Statue for Haunted House Party Gift**Stacknovo**$19.05**4.0★**▲ 673%**](https://www.amazon.com/dp/B0G3VHVF4H) [**24 PCS Mini Skull Heads Miniature Skeleton Heads Figurines Tiny Resin Skulls for Crafts Halloween Party Micro Landscape Cake Topper Plants Outdoor Decoration**VICROIC**$8.31**4.6★**▲ 568%**](https://www.amazon.com/dp/B0FRXMMGCK) [**Aoriher 20 Pieces Halloween Skull Plastic Realistic Looking Skeleton Skull Human Skeleton Head Fake Decor Miniatures for Crafts Halloween Decorations for Home Table Bar Decor 3 Sizes(Large)**Aoriher**$28.61**4.2★**▲ 417%**](https://www.amazon.com/dp/B0FG22TZKF)
**~~View all trending →~~**
## **What buyers say about plastic skulls**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“Overall, I have no complaints and think its a fair value for the price”*
**Size-Overall**19%
*“Love these, all sizes”*
**Value For Money**13%
*“value for your money is great”*
**Advertised Vs Actual Product**7%
*“Just as Advertised”*
**Durability**6%
*“its extremely durable”*
**Design-Overall**5%
*“It has so many cool details in the design”*
**Material Quality**4%
*“It's made really well from realistic looking resin materials, the colors, lines and marking are all so real looking”*
**Strength**3%
*“Its very sturdy”*
**Color**2%
*“their coloring is great”*
**Weight Heavy**1%
*“heavy enough to enjoy”*
### **What buyers complain about **
**Size-Overall**34%
*“These are small”*
**Quality-Overall**8%
*“Worst quality ever”*
**Weight Heavy**7%
*“He's actually heavier than anticipated”*
**Advertised Vs Actual Product**6%
*“It only bears a vague resemblance to the product listing”*
**Material Quality**5%
*“Plastic definitely not resin made”*
**Strap/String Quality**3%
*“Looks cool, used for a couple weeks, metal adjuster and clip for strap broke”*
**Add-Ons/Attachments**3%
*“Do not attempt to attach Jaw”*
**Strength**3%
*“Very brittle”*
**Paint Quality**2%
*“The dark paint was a bit gloppy/puddly/drippy: someone was in a hurry: not great”*
**Stitch/Finish/Polish**2%
*“It seams kind of cheap when you see it in front of you”*
### **Top return reasons **
**Size-Overall**66%
**Advertised Vs Actual Product**9%
**Defective Material/Parts**4%
**Material Quality**4%
**Color**3%
**Weight Heavy**2%
**Quality-Overall**2%
**Value For Money**2%
**Functionality-Overall**2%
**Add-Ons/Attachments**1%
## **Common questions**
- **Is plastic skulls profitable to sell on Amazon United States?**
- The niche generates $21K/yr across 35 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +71.9%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the plastic skulls niche?**
- 27 brands and 38 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 58% of demand.
- **What do buyers complain about in plastic skulls?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Weight Heavy. The return rate is 5.1% — above our launch gate.
- **When does demand for plastic skulls peak?**
- Demand peaks in Aug–Sep–Oct–Nov; the busiest month runs 21.0× the quietest.
- **What does it cost to enter the plastic skulls niche?**
- Listings span $3.39–$31.11; the average listing price is $15.58 (sweet spot $15–$100). The average incumbent carries 296 reviews — the moat a new listing must climb.
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