---
title: "Pizza Pans 18 Inch — $46K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/pizza-pans-18-inch"
last_updated: "2026-08-10T11:43:27.834Z"
locale: en
meta:
description: "Niche score 49/100 · $46K/yr market · 67K searches/yr · $21.14 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:description": "Niche score 49/100 · $46K/yr market · 67K searches/yr · $21.14 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:title": "Pizza Pans 18 Inch — $46K/yr Amazon US Niche (2026) - Flapen"
---
# **pizza pans 18 inch**
**Skip it**
A small market ($46K/yr) — this niche doesn't clear our bar today.
Market size 11Growth 24Conversion 40Competition 77Returns 52Price range 89Avg price 90Brand share 77Review moat 62Quality gap 35
**Avg price**
**Great****$21.14**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.53–$85.66**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****38%**
top-5 click share — an open shelf
**Brand share**
**Great****58%**
top-5 brand share — no brand owns this niche
**Review moat**
**Good****1,021.72**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.9%**
return rate — above 5% kills the launch gate
**Conversion**
**Okay****3.2%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-2.6%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$46K**
$46K/yr · 67K searches
According to Flapen's Amazon United States niche tracking, pizza pans 18 inch is a $46K/yr Amazon United States market (67K searches/yr). The top 5 brands hold 58% of demand. Verdict: Skip it — 49/100.
Data updated Aug 4, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pizza pans 18 inch market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$63K–$85K**
- units × avg price
- **Conversion rate**
- **3.2%**
- **Avg BSR**
- **#512**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **77%**
- **Out of stock**
- **1.3%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **176 days**
## **Competition & brand share**
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.
**Brands**
**24 **▲rising
**Sellers**
**68**
**Top-5 brand share**
**58%**
Top 20: 97%
**Top-5 click share**
**38%**
Top 20: 78%
**Open market**
**37%**
- Winco29% - GoodCook11% - New Star Foodservice7% - NutriChef6% - American Metalcraft6% - Restaurantware5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -2.6% search growth over the last 90 days.
2K1KHoliday '24 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.2×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/pizza-pans-18-inch/trend)
## **Top pizza pans 18 inch search terms**
- **large pizza pan**27K/yr-9.2%1.1% conv. - **18 inch pizza pan**16K/yr+4.5%1.4% conv. - **extra large pizza pan**10K/yr-12.3%0.9% conv. - **18 pizza pan**9K/yr-1.9%1.2% conv. - **pizza pans 18 inch**6K/yr+49.6%1.8% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/pizza-pans-18-inch/search-terms)
## **Top pizza pans 18 inch products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$1K6%$3K9%$4K12%$5K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**GoodCook AirPerfect Nonstick 16 Pizza Pan - Set of 2 - Pizza Trays for Oven Perforated Round Pizza Pan Carbon Steel Baking Pan Homemade Frozen & Leftover Slices**GoodCook**$27.11**4.7★8,508 rev](https://www.amazon.com/dp/B0B72FK83G) [2**Winco Winware 18-Inch Aluminum Pizza Tray with Wide Rim 18 Inch**Winco**$14.42**4.4★858 rev](https://www.amazon.com/dp/B001CI6ZGC) [3**Winco 18 Aluminum Seamless Pizza Screen**Winco**$10.93**4.4★347 rev](https://www.amazon.com/dp/B001CICFB6) [4**NutriChef 3-Piece Pizza Tray Set with Silicone Handles - Round Nonstick Pizza Pan with Perforated Holes Durable Carbon Steel Small Medium Large Sizes - Ideal for Crispy Evenly Baked Pizzas (Gray)**NutriChef**$19.85**4.6★2,338 rev](https://www.amazon.com/dp/B0DKFXRYWL) [5**Kevenal Stainless Steel Pizza Pans 17.75 inch Pizza-Pan for Oven Steel Pizza Tray Round Pizza Plate Pack of 1 (Oversize for 6-person Meal)**Kevenal**$27.26**4.2★102 rev](https://www.amazon.com/dp/B0CWYSD5SK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**FolksField 18 Inch Aluminum Pizza Pan with Wide Rim Heavy Duty 18 Gauge Restaurant Grade Pizza Tray for Baking Serving & Commercial Kitchens Oven Safe Round Pizza Pan (Pack of 2)**FolksField**$29.54**0 rev3mo ago](https://www.amazon.com/dp/B0GZPXNKZK) [**NRAMOOS 17.75 inch Stainless Steel Pizza Pan Large Round Pizza Pan for Oven**NRAMOOS**$27.18**50 rev1y ago](https://www.amazon.com/dp/B0F1Z2Y9GK) [**DecorRack 13 Inch Carbon Steel Pizza Pan Non-Stick Baking Tray (1 Pack)**DecorRack**$10.21**376 rev1y ago](https://www.amazon.com/dp/B0DTJVJS6Q) [**NutriChef 3-Piece Pizza Tray Set with Silicone Handles - Round Nonstick Pizza Pan with Perforated Holes Durable Carbon Steel Small Medium Large Sizes - Ideal for Crispy Evenly Baked Pizzas (Gray)**NutriChef**$19.85**2,338 rev1y ago](https://www.amazon.com/dp/B0DKFXRYWL) [**Bakken Pizza Baking Pan - Round Perforated Carbon Steel Pan with Non-Stick Marble Coating Oversized Silicone Handle Dishwasher Safe High-Temperature Resistant Durable & Easy Cleanup White 2 Pack**BAKKENMASTER**$13.27**998 rev1y ago](https://www.amazon.com/dp/B0DCCK2MZ6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Winco 17 Wide-Rim Aluminum Pizza Pan**Winco**$15.34**4.4★**▲ 437%**](https://www.amazon.com/dp/B001CIEJX8) [**FolksField 18 Inch Aluminum Pizza Pan with Wide Rim Heavy Duty 18 Gauge Restaurant Grade Pizza Tray for Baking Serving & Commercial Kitchens Oven Safe Round Pizza Pan (Pack of 2)**FolksField**$29.54**0.0★**▲ 435%**](https://www.amazon.com/dp/B0GZPXNKZK) [**New Star Foodservice Restaurant-Grade Seamless Aluminum Pizza Baking Screen 18 Inch Pack of 6**New Star Foodservice**$38.13**4.6★**▲ 232%**](https://www.amazon.com/dp/B00EAXW2GS) [**American METALCRAFT Inc. 18718 Pizza Screen 18.05 Length 18 Width Silver**American Metalcraft**$11.18**4.4★**▲ 103%**](https://www.amazon.com/dp/B000SBRJ82) [**HUBERT Perforated Pizza Screen Aluminum - 18Dia**HUBERT**$24.24**4.8★**▲ 78%**](https://www.amazon.com/dp/B01N0QTQTY)
**~~View all trending →~~**
## **What buyers say about pizza pans 18 inch**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**14%
*“Excellent quality”*
**Ease Of Cleaning**9%
*“Cleans up easily”*
**Cooking Experience**9%
*“Cooks evenly”*
**Size-Overall**8%
*“Fits perfect”*
**Crispiness**8%
*“Perfect crispy crunch every time”*
**Value For Money**7%
*“Great value”*
**Baking**7%
*“Nice size of all sorts of baking”*
**Non-Stick Coating**6%
*“The non-stick surface works remarkably well”*
**Advertised Vs Actual Product**5%
*“Exactly as described”*
**Strength**4%
*“They are sturdy”*
### **What buyers complain about **
**Size-Overall**16%
*“too big”*
**Quality-Overall**14%
*“Garbage”*
**Thickness**9%
*“they aren't very thick”*
**Durability**5%
*“Warped during first use”*
**Rusts/Corrodes**5%
*“It started rusting after going in the dishwasher 5 times”*
**Heating**4%
*“It's garbage, it melts whenever it gets hot”*
**Strength**4%
*“kinda flimsy”*
**Ease Of Cleaning**4%
*“Big mess”*
**Thin**3%
*“Very Thin”*
**Weight Heavy**3%
*“It's not very heavy duty”*
### **Top return reasons **
**Size-Overall**66%
**Advertised Vs Actual Product**5%
**Value For Money**3%
**Quality-Overall**3%
**Thin**3%
**Weight Heavy**2%
**Functionality-Overall**2%
**Material Quality**2%
**Handle Quality**2%
**Scratch Resistance**2%
## **Common questions**
- **Is pizza pans 18 inch profitable to sell on Amazon United States?**
- The niche generates $46K/yr across 43 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -2.6%. Flapen's verdict: Skip it (49/100).
- **How competitive is the pizza pans 18 inch niche?**
- 24 brands and 68 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 58% of demand.
- **What do buyers complain about in pizza pans 18 inch?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 2.9%.
- **When does demand for pizza pans 18 inch peak?**
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- **What does it cost to enter the pizza pans 18 inch niche?**
- Listings span $9.53–$85.66; the average listing price is $21.14 (sweet spot $15–$100). The average incumbent carries 1,022 reviews — the moat a new listing must climb.
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