---
title: "Pink Pan — $46K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/pink-pan"
last_updated: "2026-08-10T12:02:32.423Z"
locale: en
meta:
description: "Niche score 45/100 · $46K/yr market · 69K searches/yr · $37.48 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:description": "Niche score 45/100 · $46K/yr market · 69K searches/yr · $37.48 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:title": "Pink Pan — $46K/yr Amazon US Niche (2026) - Flapen"
---
# **pink pan**
**Skip it**
A small market ($46K/yr) — this niche doesn't clear our bar today.
Market size 12Growth 19Conversion 22Competition 62Returns 67Price range 92Avg price 95Brand share 52Review moat 37Quality gap 62
**Avg price**
**Incredible****$37.48**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$14.71–$103.17**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.3%**
return rate — above 5% kills the launch gate
**Competition**
**Good****48%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Good****74%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****2,785.41**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-12.7%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$46K**
$46K/yr · 69K searches
According to Flapen's Amazon United States niche tracking, pink pan is a $46K/yr Amazon United States market (69K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 45/100.
Data updated Aug 5, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pink pan market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$37K–$47K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#155**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **68%**
- **Out of stock**
- **12.4%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **145 days**
## **Competition & brand share**
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▲rising
**Sellers**
**32**
**Top-5 brand share**
**74%**
Top 20: 100%
**Top-5 click share**
**48%**
Top 20: 84%
**Open market**
**20%**
- GreenLife34% - COOK WITH COLOR13% - I-Keukenn11% - Paris Hilton8% - Innerwell8% - SENSARTE6%
## **Demand & seasonality**
Weekly Amazon search volume, last 95 weeks — -12.7% search growth over the last 90 days.
4K3KHoliday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/pink-pan/trend)
## **Top pink pan search terms**
- **pink griddle**22K/yr-14.6%1.0% conv. - **pink frying pan**12K/yr-8.2%1.3% conv. - **pink skillet**10K/yr-10.9%1.5% conv. - **pink electric skillet**7K/yr-13.8%1.4% conv. - **pink wok**5K/yr-18.9%0.3% conv. - **pink electric griddle**4K/yr-12.4%1.1% conv. - **pink griddle electric**5K/yr-13.7%1.3% conv. - **greenlife griddle**3K/yr+2.3%5.8% conv. - **green life griddle**3K/yr-18.5%2.7% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/pink-pan/search-terms)
## **Top pink pan products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$2K10%$5K15%$7K20%$9K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**GreenLife 20 Extra Large Electric Griddle Pink**GreenLife**$47.34**4.4★1,360 rev](https://www.amazon.com/dp/B09RG6JVFH) [2**COOK WITH COLOR Electric Griddle 1200W Nonstick Surface for Pancakes Burgers Eggs & More Removable Temperature Control Slide-Out Drip Tray 10 x 16 Cooking Area Dusty Rose**COOK WITH COLOR**$39.30**4.4★112 rev](https://www.amazon.com/dp/B0D9WMBG6L) [3**Innerwell 8-Inch Pink Nonstick Frying Pan Small Egg Pan Skillet**Innerwell**$14.71**4.4★1,777 rev](https://www.amazon.com/dp/B095NQVPCN) [4**I-Keukenn Small Electric Griddle 10 Inch Mini Ceramic Non-Stick Electric Skillet with Adjustable Thermostat 1200W Single Serve Grill for Breakfast Cooking for Pancakes Eggs Sausage Pink**I-Keukenn**$20.58**2.9★16 rev](https://www.amazon.com/dp/B0GHV1R1V9) [5**GreenLife 12 5QT Electric Skillet Pink**GreenLife**$41.12**4.6★4,542 rev](https://www.amazon.com/dp/B0BMM7HH3Q)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SENSARTE 8Inch Nonstick Ceramic Frying Pan with Lid PFAS/PTFE Free Pink**SENSARTE**$26.71**10,118 rev3mo ago](https://www.amazon.com/dp/B0FWC2H4ZY) [**Wonderful XL Electric Griddle 12x22 Inch 1500W PFOS-PFOA-Free Quantum2 Nonstick Removable Drip Tray (Rose)**Generic**$103.17**0 rev4mo ago](https://www.amazon.com/dp/B0GTTR8Q5X) [**I-Keukenn Small Electric Griddle 10 Inch Mini Ceramic Non-Stick Electric Skillet with Adjustable Thermostat 1200W Single Serve Grill for Breakfast Cooking for Pancakes Eggs Sausage Pink**I-Keukenn**$20.58**16 rev6mo ago](https://www.amazon.com/dp/B0GHV1R1V9) [**I-Keukenn 12 Ceramic Nonstick Electric Skillet with Tempered Vented Glass Lid Scratch-Resistant Surface Cool-Touch Handles Removable Easy-to-Clean Design 1200W Vibrant Pink**I-Keukenn**$34.85**66 rev6mo ago](https://www.amazon.com/dp/B0GHXM635F) [**I-Keukenn 12 Ceramic Nonstick Electric Skillet with Tempered Vented Glass Lid Scratch-Resistant Surface Cool-Touch Handles Removable Easy-to-Clean 120V 1200W 60Hz Pink**I-Keukenn**$33.47**10 rev8mo ago](https://www.amazon.com/dp/B0G2BXJLWG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SENSARTE 8Inch Nonstick Ceramic Frying Pan with Lid PFAS/PTFE Free Pink**SENSARTE**$26.71**4.4★**▲ 340%**](https://www.amazon.com/dp/B0FWC2H4ZY) [**Wonderful XL Electric Griddle 12x22 Inch 1500W PFOS-PFOA-Free Quantum2 Nonstick Removable Drip Tray (Rose)**Generic**$103.17**0.0★**▲ 330%**](https://www.amazon.com/dp/B0GTTR8Q5X) [**I-Keukenn Small Electric Griddle 10 Inch Mini Ceramic Non-Stick Electric Skillet with Adjustable Thermostat 1200W Single Serve Grill for Breakfast Cooking for Pancakes Eggs Sausage Pink**I-Keukenn**$20.58**2.9★**▲ 185%**](https://www.amazon.com/dp/B0GHV1R1V9) [**Xuanying 10 Inch Non Stick Frying Pans with Lid - 100% PFOA PFAS Free Super Nonstick All Stovetop Compatible Induction Gas Electric Omelette & Egg Pan Dishwasher Safe Eco-Friendly Pink Pan**Xuanying**$27.90**5.0★**▲ 162%**](https://www.amazon.com/dp/B0F7R3D6V3) [**I-Keukenn 12 Ceramic Nonstick Electric Skillet with Tempered Vented Glass Lid Scratch-Resistant Surface Cool-Touch Handles Removable Easy-to-Clean Design 1200W Vibrant Pink**I-Keukenn**$34.85**4.4★**▲ 160%**](https://www.amazon.com/dp/B0GHXM635F)
**~~View all trending →~~**
## **What buyers say about pink pan**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Cleaning**15%
*“cleans up nice”*
**Quality-Overall**13%
*“good quality pan”*
**Color**12%
*“Color is so cute”*
**Value For Money**7%
*“Excellent value”*
**Cooking Experience**7%
*“Cooks evenly”*
**Non-Stick Coating**5%
*“Best non stick pan I've ever bought”*
**Ease Of Use**4%
*“Easy to use handles”*
**Size-Overall**4%
*“The Perfect Portion Size”*
**Baking**3%
*“cooking with it is pure joy”*
**Storage Capacity**2%
*“Easy storage”*
### **What buyers complain about **
**Durability**10%
*“Invest in something more durable”*
**Adhesion/Stickiness**9%
*“definitely not non stick”*
**Quality-Overall**7%
*“Not pleased with performance”*
**Heating**6%
*“The heat is uneven”*
**Size-Overall**6%
*“small not much fits”*
**Color**5%
*“Dont get pink”*
**Cooking Experience**4%
*“It does not cook evenly”*
**Non-Stick Coating**3%
*“the coating is chipping off”*
**Value For Money**3%
*“about 30 dollars cheaper”*
**Ease Of Cleaning**3%
*“not easy to clean”*
### **Top return reasons **
**Size-Overall**33%
**Heating**9%
**Color**8%
**Advertised Vs Actual Product**5%
**Value For Money**5%
**Functionality-Overall**4%
**Scratch Resistance**4%
**Quality-Overall**4%
**Product Condition**4%
**Handle Quality**3%
## **Common questions**
- **Is pink pan profitable to sell on Amazon United States?**
- The niche generates $46K/yr across 34 tracked products. 5 of 10 products launched in the last 360 days are still selling. 90-day search growth is -12.7%. Flapen's verdict: Skip it (45/100).
- **How competitive is the pink pan niche?**
- 17 brands and 32 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 74% of demand.
- **What do buyers complain about in pink pan?**
- Top complaints mined from reviews: Durability, Adhesion/Stickiness, Quality-Overall. The return rate is 2.3%.
- **When does demand for pink pan peak?**
- Demand peaks in Jan–Nov–Dec; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the pink pan niche?**
- Listings span $14.71–$103.17; the average listing price is $37.48 (sweet spot $15–$100). The average incumbent carries 2,785 reviews — the moat a new listing must climb.
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