---
title: "Pink Coasters — $67K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/pink-coasters"
last_updated: "2026-08-10T11:18:18.297Z"
locale: en
meta:
description: "Niche score 57/100 · $67K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 57/100 · $67K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
"og:title": "Pink Coasters — $67K/yr Amazon US Niche (2026) - Flapen"
---
# **pink coasters**
**Worth a look**
Shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 17Growth 47Conversion 49Competition 80Returns 96Price range 70Avg price 37Brand share 95Review moat 82Quality gap 19
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Brand share**
**Incredible****40%**
top-5 brand share — no brand owns this niche
**Review moat**
**Great****352.09**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****35%**
top-5 click share — an open shelf
**Price range**
**Good****$4.87–$38.29**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****3.9%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+17.2%**
90-day search growth — must beat 0% to launch
**Avg price**
**Okay****$10.43**
avg listing price — sweet spot $15–$100
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$67K**
$67K/yr · 164K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, pink coasters is a $67K/yr Amazon United States market (164K searches/yr). The top 5 brands hold 40% of demand. Demand peaks in Aug. Verdict: Worth a look — 57/100.
Data updated Aug 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pink coasters market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$52K–$63K**
- units × avg price
- **Conversion rate**
- **3.9%**
- **Avg BSR**
- **#1,746**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **87%**
- **Out of stock**
- **3.4%**
- **Avg brand age**
- **24 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
**Brands**
**37 **▼falling
**Sellers**
**40**
**Top-5 brand share**
**40%**
Top 20: 84%
**Top-5 click share**
**35%**
Top 20: 77%
**Open market**
**55%**
- Binoster10% - OGANAZI8% - ALSNWNZ8% - Puluole7% - HIYALOT7% - ZEXOLAP5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +17.2% search growth over the last 90 days.
5K3KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/pink-coasters/trend)
## **Top pink coasters search terms**
- **pink coasters**84K/yr+17.9%2.5% conv. - **pink coaster**29K/yr+10.2%2.3% conv. - **pink coasters for desk**23K/yr+8.0%2.5% conv. - **coasters pink**17K/yr+46.2%2.7% conv. - **coaster pink**6K/yr+12.8%3.0% conv. - **pink coasters for drinks**5K/yr+15.5%2.0% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/pink-coasters/search-terms)
## **Top pink coasters products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2K6%$4K9%$6K12%$8K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Sakura Coffee Cup Mat Kawaii Coaster 2PCS Cute Cherry Blossom PVC Home Tea Mug Pink Flower Pattern Anti-Skid Pot Bowl Pad Placemat for Desk Drink Table Decor Kawaii Accessories (Small)**Binoster**$4.94**4.8★2,452 rev](https://www.amazon.com/dp/B08WYKVQ5B) [2**Pink Coasters Set of 8 with Holder 4 Color Cotton Rope Coaster for Drinks**Puluole**$9.18**4.8★208 rev](https://www.amazon.com/dp/B0F2HV3YNZ) [3**Modern Clear Coaster Set of 5- Glass Coasters for Drinks Clear Pink**OGANAZI**$18.15**4.8★501 rev](https://www.amazon.com/dp/B0DLWMGGJ4) [4**ZEXOLAP Drink Coasters Set of 8 with Holder Cotton Woven Pink**ZEXOLAP**$8.89**4.7★130 rev](https://www.amazon.com/dp/B0GKHBSN8P) [5**Cute Pink Absorbent Coasters Set of 4 Ceramic Coasters with Gold Holder**ALSNWNZ**$9.98**4.9★13 rev](https://www.amazon.com/dp/B0GG6VVB15)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**5 Inch Round Ruffle Velvet Coaster Tabletop Protection Coffee Table & Bar Decoration Drink Coasters Suitable for Home Dining Tables & Kitchen Accessories Set of 4 Pink**Opexscal**$19.71**3 rev3mo ago](https://www.amazon.com/dp/B0GL7QT7WY) [**Classicseali 4Pcs Pink Coaster Cotton Pink Coasters for Desk 4.3 in Coasters Cute Absorbent Handmade Woven Coaster for Drinks Apartment Essentials for Mom from Daughter**Classicseali**$7.46**1 rev4mo ago](https://www.amazon.com/dp/B0GS9WBGWJ) [**ZEXOLAP Drink Coasters Set of 8 with Holder Cotton Woven Pink**ZEXOLAP**$8.89**130 rev6mo ago](https://www.amazon.com/dp/B0GKHBSN8P) [**Shimmeroo Cute Drink Coasters for Desk Pink Woven Fabric Coasters Absorbent Coaster for Drinks Living Room Table Home Table Home Decor Gift - 4.5 Inch**Shimmeroo**$6.79**2 rev6mo ago](https://www.amazon.com/dp/B0GKGWSY8X) [**Cute Pink Absorbent Coasters Set of 4 Ceramic Coasters with Gold Holder**ALSNWNZ**$9.98**13 rev6mo ago](https://www.amazon.com/dp/B0GG6VVB15)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**5 Inch Round Ruffle Velvet Coaster Tabletop Protection Coffee Table & Bar Decoration Drink Coasters Suitable for Home Dining Tables & Kitchen Accessories Set of 4 Pink**Opexscal**$19.71**5.0★**▲ 244%**](https://www.amazon.com/dp/B0GL7QT7WY) [**ZEXOLAP Drink Coasters Set of 8 with Holder Cotton Woven Pink**ZEXOLAP**$8.89**4.7★**▲ 217%**](https://www.amazon.com/dp/B0GKHBSN8P) [**Classicseali 4Pcs Pink Coaster Cotton Pink Coasters for Desk 4.3 in Coasters Cute Absorbent Handmade Woven Coaster for Drinks Apartment Essentials for Mom from Daughter**Classicseali**$7.46**5.0★**▲ 202%**](https://www.amazon.com/dp/B0GS9WBGWJ) [**Cute Pink Absorbent Coasters Set of 4 Ceramic Coasters with Gold Holder**ALSNWNZ**$9.98**4.9★**▲ 178%**](https://www.amazon.com/dp/B0GG6VVB15) [**Shimmeroo Cute Drink Coasters for Desk Pink Woven Fabric Coasters Absorbent Coaster for Drinks Living Room Table Home Table Home Decor Gift - 4.5 Inch**Shimmeroo**$6.79**5.0★**▲ 156%**](https://www.amazon.com/dp/B0GKGWSY8X)
**~~View all trending →~~**
## **What buyers say about pink coasters**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**16%
*“Good quality”*
**Color**12%
*“Beautiful colors”*
**Design-Overall**11%
*“The design is adorable”*
**Advertised Vs Actual Product**9%
*“Exactly what I wanted”*
**Size-Overall**7%
*“Good size”*
**Value For Money**7%
*“Good for the price”*
**Ease Of Cleaning**5%
*“The surface is smooth and easy to wipe clean, and it works well for mugs and glasses”*
**Durability**4%
*“The coasters are durable”*
**Gifting Purpose**3%
*“Pretty, versatile & giftable”*
**Ease Of Use**3%
*“Comes in handy”*
### **What buyers complain about **
**Size-Overall**32%
*“Very small”*
**Adhesion/Stickiness**5%
*“Flimsy and stick to drinks”*
**Advertised Vs Actual Product**4%
*“Fail Advertising claiming to be 4pcs but its only 2pcs”*
**Color**3%
*“The color does not give out overtime either”*
**Material Quality**2%
*“Plastic”*
**Flatness**2%
*“There is also an issue with its use as it is flat on one side yet curved on the other”*
**Design-Overall**2%
*“mine came with the design defective”*
**Fun/Entertainment Experience**2%
*“Boring”*
**Functionality-Overall**2%
*“Looks pretty doesn't do the job”*
**Weight Heavy**2%
*“Its a little top heavy when its all folded up”*
### **Top return reasons **
**Size-Overall**49%
**Color**20%
**Advertised Vs Actual Product**9%
**Quality-Overall**4%
**Material Quality**3%
**Value For Money**3%
**Scratch Resistance**1%
**Display Colors**1%
**Defective Material/Parts**1%
**Compatibility-Overall**1%
## **Common questions**
- **Is pink coasters profitable to sell on Amazon United States?**
- The niche generates $67K/yr across 45 tracked products. 1 of 18 products launched in the last 360 days are still selling. 90-day search growth is +17.2%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the pink coasters niche?**
- 37 brands and 40 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 40% of demand.
- **What do buyers complain about in pink coasters?**
- Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness, Advertised Vs Actual Product. The return rate is 0.9%.
- **When does demand for pink coasters peak?**
- Demand peaks in Aug; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the pink coasters niche?**
- Listings span $4.87–$38.29; the average listing price is $10.43 (sweet spot $15–$100). The average incumbent carries 352 reviews — the moat a new listing must climb.
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