---
title: "Percolator Coffee Pot Electric — $4.3M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/percolator-coffee-pot-electric"
last_updated: "2026-08-10T15:02:03.786Z"
locale: en
meta:
description: "Niche score 59/100 · $4.3M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 59/100 · $4.3M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
"og:title": "Percolator Coffee Pot Electric — $4.3M/yr Amazon US Niche (2026) - Flapen"
---
# **percolator coffee pot electric**
**Worth a look**
Shows a $4.3M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 97Growth 25Conversion 29Competition 70Returns 24Price range 95Avg price 94Brand share 61Review moat 23Quality gap 85
**Market size**
**Incredible****$4.3M**
$4.3M/yr · 3.9M searches
**Price range**
**Incredible****$16.09–$94.89**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$47.13**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****69%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****2.4%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-0.1%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****5.3%**
return rate — above 5% kills the launch gate
**Review moat**
**Bad****8,219.3**
avg incumbent reviews — the moat a new listing must climb
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, percolator coffee pot electric is a $4.3M/yr Amazon United States market (3.9M searches/yr). The top 5 brands hold 69% of demand. Verdict: Worth a look — 59/100.
Data updated Aug 4, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **percolator coffee pot electric market data**
- **Units sold / yr**
- **80K–100K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$3.8M–$4.7M**
- units × avg price
- **Conversion rate**
- **2.4%**
- **Avg BSR**
- **#9**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **79%**
- **Out of stock**
- **5.2%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **154 days**
## **Competition & brand share**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**18 **▼falling
**Sellers**
**110**
**Top-5 brand share**
**69%**
Top 20: 100%
**Top-5 click share**
**43%**
Top 20: 87%
**Open market**
**26%**
- Farberware25% - Presto17% - COLETTI12% - Elite Gourmet8% - VEVOR6% - Primula6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -0.1% search growth over the last 90 days.
100K60KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/percolator-coffee-pot-electric/trend)
## **Top percolator coffee pot electric search terms**
- **percolator coffee pot**874K/yr+12.6%1.7% conv. - **coffee percolator**534K/yr-3.9%1.5% conv. - **percolator**401K/yr-8.7%1.3% conv. - **electric percolator coffee pot**217K/yr+23.8%2.1% conv. - **percolator coffee pot electric**396K/yr-37.9%2.6% conv. - **coffee percolator electric**320K/yr-14.8%2.6% conv. - **perculators**129K/yr+12.0%1.8% conv. - **electric percolator**144K/yr-9.8%1.7% conv. - **farberware coffee percolator**128K/yr-2.8%7.4% conv. - **glass percolator coffee pot**73K/yr+31.6%0.3% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/percolator-coffee-pot-electric/search-terms)
## **Top percolator coffee pot electric products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$171K8%$342K12%$513K16%$685K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Presto 02811 Stainless Steel 12-Cup Electric Coffee Percolator**Presto**$76.97**4.5★19,600 rev](https://www.amazon.com/dp/B00006IV0Q) [2**Farberware Electric Coffee Percolator Stainless Steel Basket Automatic Keep Warm No-Drip Spout 8 Cup**Farberware**$64.60**4.2★12,673 rev](https://www.amazon.com/dp/B00004R946) [3![COLETTI Bozeman Percolator Coffee Pot NO Aluminum or Plastic [9 cup]](https://m.media-amazon.com/images/I/31hE4XcgwKL.jpg)**COLETTI Bozeman Percolator Coffee Pot NO Aluminum or Plastic \[9 cup\]**COLETTI**$36.22**4.4★12,293 rev](https://www.amazon.com/dp/B01HZYPQVG) [4**Farberware Classic Stainless Steel Yosemite Percolator Coffee Pot 8-Cup Stainless Steel**Farberware**$32.46**4.5★29,544 rev](https://www.amazon.com/dp/B00005NCWQ) [5**Farberware 12-Cup Stainless Steel Coffee Percolator Automatic Keep Warm**Farberware**$55.60**4.3★11,060 rev](https://www.amazon.com/dp/B00008ELEA)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**KIDISLE 10-Cup Electric Percolator Coffee Pot Glass Percolator Coffee Maker with Borosilicate Carafe Stainless Steel Filter Basket 1000W**KIDISLE**$68.26**84 rev4mo ago](https://www.amazon.com/dp/B0GS4SY9ZW) [**KIDISLE Percolator Coffee Pot 10-Cup Electric Percolator Coffee Maker with Premium Stainless Steel Filter & Food-Grade Borosilicate Glass Auto Keep Warm No-Drip Spout Stay-Cool Handle**KIDISLE**$72.85**136 rev6mo ago](https://www.amazon.com/dp/B0GHF39KZN) [**NONNA 2.0 Glass Coffee Percolator - Borosilicate Glass & Stainless Steel Retro Percolator | Eco Friendly Coffee Gift | BPA Free | Stovetop Glass Coffee Percolator (1 Unit)**NONNA**$70.18**97 rev10mo ago](https://www.amazon.com/dp/B0FRYGYK43) [**Elite Gourmet EC924 Electric 12-Cup Coffee Percolator BPA-Free**Elite Gourmet**$39.68**761 rev1y ago](https://www.amazon.com/dp/B0DWQRFNLK) [**VEVOR 12-Cup Electric Percolator Coffee Pot 304 Stainless Steel Body Coffee Percolator with Keep Warm Function & Heat-Resistant Handle Classic Coffee Maker Quick Brew & Easy-Pour Spout Silver**VEVOR**$38.32**822 rev2y ago](https://www.amazon.com/dp/B0DCJDRDMT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**KIDISLE 10-Cup Electric Percolator Coffee Pot Glass Percolator Coffee Maker with Borosilicate Carafe Stainless Steel Filter Basket 1000W**KIDISLE**$68.26**3.6★**▲ 254%**](https://www.amazon.com/dp/B0GS4SY9ZW) [**Eurolux Percolator Coffee Maker Pot - 12 Cups | Durable Stainless Steel Material | Brew Coffee On Fire Grill or Stovetop | No Electricity No Bad Plastic Taste | Ideal for Home Camping & Travel**Eurolux**$35.33**4.4★**▲ 230%**](https://www.amazon.com/dp/B09BF3J96J) [**KIDISLE Percolator Coffee Pot 10-Cup Electric Percolator Coffee Maker with Premium Stainless Steel Filter & Food-Grade Borosilicate Glass Auto Keep Warm No-Drip Spout Stay-Cool Handle**KIDISLE**$72.85**3.4★**▲ 182%**](https://www.amazon.com/dp/B0GHF39KZN) [**NONNA 2.0 Glass Coffee Percolator - Borosilicate Glass & Stainless Steel Retro Percolator | Eco Friendly Coffee Gift | BPA Free | Stovetop Glass Coffee Percolator (1 Unit)**NONNA**$70.18**3.8★**▲ 44%**](https://www.amazon.com/dp/B0FRYGYK43) [**VEVOR 12-Cup Electric Percolator Coffee Pot 304 Stainless Steel Body Coffee Percolator with Keep Warm Function & Heat-Resistant Handle Classic Coffee Maker Quick Brew & Easy-Pour Spout Silver**VEVOR**$38.32**4.3★**▲ 43%**](https://www.amazon.com/dp/B0DCJDRDMT)
**~~View all trending →~~**
## **What buyers say about percolator coffee pot electric**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“A great price for a quality device”*
**Ease Of Cleaning**11%
*“Easy to rinse clean”*
**Ease Of Use**10%
*“easy to operate”*
**Value For Money**7%
*“Good Price”*
**Advertised Vs Actual Product**4%
*“exactly as pictured”*
**Temperature Retention**4%
*“keeps coffee warm once coffee is ready”*
**Heating**4%
*“Heats quickly”*
**Size-Overall**4%
*“Good fit”*
**Material Quality**3%
*“This stovetop percolator is bult with high quality materials”*
**Strength**3%
*“Sturdy construction”*
### **What buyers complain about **
**Durability**21%
*“Didnt last”*
**Leak-Proof**9%
*“leaks”*
**Quality-Overall**8%
*“the quality is flimsy”*
**Functionality-Overall**6%
*“Does NOT function well”*
**Heating**5%
*“The heating element stopped working”*
**Strength**4%
*“The lid is very flimsy”*
**Size-Overall**4%
*“This thing is huge”*
**Value For Money**3%
*“It is not even worth half the price”*
**Rusts/Corrodes**3%
*“They rust”*
**Ease Of Cleaning**2%
*“Made a huge mess”*
### **Top return reasons **
**Size-Overall**24%
**Functionality-Overall**17%
**Advertised Vs Actual Product**8%
**Heating**7%
**Leak-Proof**5%
**Product Condition**4%
**Quality-Overall**4%
**Material Quality**3%
**Strength**2%
**Filtration**2%
## **Common questions**
- **Is percolator coffee pot electric profitable to sell on Amazon United States?**
- The niche generates $4.3M/yr across 33 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -0.1%. Flapen's verdict: Worth a look (59/100).
- **How competitive is the percolator coffee pot electric niche?**
- 18 brands and 110 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 69% of demand.
- **What do buyers complain about in percolator coffee pot electric?**
- Top complaints mined from reviews: Durability, Leak-Proof, Quality-Overall. The return rate is 5.3% — above our launch gate.
- **When does demand for percolator coffee pot electric peak?**
- Demand is steady year-round — the busiest month runs 1.7× the quietest.
- **What does it cost to enter the percolator coffee pot electric niche?**
- Listings span $16.09–$94.89; the average listing price is $47.13 (sweet spot $15–$100). The average incumbent carries 8,219 reviews — the moat a new listing must climb.
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