---
title: "Trend — percale sheets twin - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/percale-sheets-twin/trend"
last_updated: "2026-08-10T16:54:51.958Z"
locale: en
meta:
  description: "Niche score 47/100 · $35K/yr market · 65K searches/yr · $29.11 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · $35K/yr market · 65K searches/yr · $29.11 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — percale sheets twin - Flapen"
---

# **percale sheets twin**

**Skip it**

A deep review moat (57,052 avg reviews) — this niche doesn't clear our bar today.

Market size 9Growth 57Conversion 23Competition 58Returns 50Price range 95Avg price 95Brand share 56Review moat 0Quality gap 62

**Avg price**

**Incredible****$29.11**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$18.46–$59.62**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Good****+32.0%**

90-day search growth — must beat 0% to launch

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Returns**

**Okay****3.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$35K**

$35K/yr · 65K searches

**Review moat**

**Bad****57,052.23**

avg incumbent reviews — the moat a new listing must climb

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend