---
title: "Reviews — peonies - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/peonies/reviews"
last_updated: "2026-08-10T17:00:54.309Z"
locale: en
meta:
  description: "Niche score 59/100 · $274K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $274K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — peonies - Flapen"
---

# **peonies**

**Worth a look**

Shows no brand lock-in (top 5 brands take 35% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 50Growth 17Conversion 22Competition 91Returns 45Price range 82Avg price 94Brand share 96Review moat 50Quality gap 73

**Brand share**

**Incredible****35%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$22.49**

avg listing price — sweet spot $15–$100

**Competition**

**Great****24%**

top-5 click share — an open shelf

**Price range**

**Great****$4.57–$70.32**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$274K**

$274K/yr · 705K searches

**Review moat**

**Okay****1,542.89**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****3.4%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****1.7%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-15.8%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Reviews