---
title: "Search terms — paw patrol birthday decorations - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/paw-patrol-birthday-decorations/search-terms"
last_updated: "2026-08-09T22:04:23.992Z"
locale: en
meta:
  description: "Niche score 62/100 · $2.5M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · $2.5M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — paw patrol birthday decorations - Flapen"
---

# **paw patrol birthday decorations**

**Worth a look**

Shows a $2.5M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 95Growth 19Conversion 46Competition 86Returns 86Price range 69Avg price 83Brand share 62Review moat 64Quality gap 17

**Market size**

**Incredible****$2.5M**

$2.5M/yr · 3.7M searches

**Competition**

**Great****29%**

top-5 click share — an open shelf

**Returns**

**Great****1.5%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$18.04**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$2.88–$42.26**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****928.43**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****68%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****3.7%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-12.7%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

## Search terms