---
title: "Ohio State Decanter — $83K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/ohio-state-decanter"
last_updated: "2026-08-10T16:00:04.446Z"
locale: en
meta:
description: "Niche score 30/100 · $83K/yr market · 35K searches/yr · $94.65 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:description": "Niche score 30/100 · $83K/yr market · 35K searches/yr · $94.65 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:title": "Ohio State Decanter — $83K/yr Amazon US Niche (2026) - Flapen"
---
# **ohio state decanter**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 21Growth 21Conversion 31Competition 0Returns 76Price range 58Avg price 77Brand share 0Review moat 86Quality gap 20
**Review moat**
**Great****272.25**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****$94.65**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.9%**
return rate — above 5% kills the launch gate
**Price range**
**Good****$51.21–$135.49**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****2.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$83K**
$83K/yr · 35K searches
**Growth**
**Bad****-7.4%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, ohio state decanter is a $83K/yr Amazon United States market (35K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 30/100.
Data updated Aug 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **ohio state decanter market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$24K–$47K**
- units × avg price
- **Conversion rate**
- **2.5%**
- **Avg BSR**
- **#6,856**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **50%**
- **Out of stock**
- **15.9%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **232 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **—flat
**Sellers**
**7**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- Heritage Pewter63% - The Memory Company21% - LuxuryBar16%
## **Demand**
Weekly Amazon search volume, last 34 weeks — -7.4% search growth over the last 90 days.
5K4KSpike '26Dec '25Jan '26Feb '26Mar '26May '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/us/home-kitchen/ohio-state-decanter/trend)
## **Top ohio state decanter search terms**
- **ohio state decanter**15K/yr+2.1%1.1% conv. - **ohio state whiskey decanter**5K/yr-4.4%0.8% conv. - **ohio state whiskey bottle**9K/yr-46.4%0.0% conv. - **ohio state bourbon bottle**3K/yr-53.8%0.0% conv. - **ohio state buckeyes whiskey bottle**3K/yr>1,000%0.0% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/ohio-state-decanter/search-terms)
## **Top ohio state decanter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$12K30%$25K45%$37K60%$50K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 4 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Heritage Pewter Ohio State Capitol Decanter | 24 OZ Whiskey Decanter for Liquor with Airtight Stopper | Expertly Crafted Pewter Glass Clear**Heritage Pewter**$134.89**4.9★730 rev](https://www.amazon.com/dp/B005QRYN0U) [2**The Memory Company Officially Licensed Decanter with Mascot Stopper Ohio State University**The Memory Company**$51.21**4.5★31 rev](https://www.amazon.com/dp/B0D5WXG4R1) [3**Ohio State Buckeyes National Championship 24-25 Football Capitol Decanter | 24 OZ Whiskey Decanter for Liquor with Airtight Stopper | Expertly Crafted Pewter Glass**Heritage Pewter**$135.49**4.8★9 rev](https://www.amazon.com/dp/B0DTKVN9N5) [4**Football Whiskey Decanter Set with Spout Chiller 47oz Decanter Sets for Men**LuxuryBar**$57.01**4.5★319 rev](https://www.amazon.com/dp/B09YYMH8KY)
### **Newest**
by launch date
[**Ohio State Buckeyes National Championship 24-25 Football Capitol Decanter | 24 OZ Whiskey Decanter for Liquor with Airtight Stopper | Expertly Crafted Pewter Glass**Heritage Pewter**$135.49**9 rev1y ago](https://www.amazon.com/dp/B0DTKVN9N5) [**The Memory Company Officially Licensed Decanter with Mascot Stopper Ohio State University**The Memory Company**$51.21**31 rev2y ago](https://www.amazon.com/dp/B0D5WXG4R1) [**Football Whiskey Decanter Set with Spout Chiller 47oz Decanter Sets for Men**LuxuryBar**$57.01**319 rev4y ago](https://www.amazon.com/dp/B09YYMH8KY) [**Heritage Pewter Ohio State Capitol Decanter | 24 OZ Whiskey Decanter for Liquor with Airtight Stopper | Expertly Crafted Pewter Glass Clear**Heritage Pewter**$134.89**730 rev15y ago](https://www.amazon.com/dp/B005QRYN0U)
### **Trending**
90-day click momentum
[**Ohio State Buckeyes National Championship 24-25 Football Capitol Decanter | 24 OZ Whiskey Decanter for Liquor with Airtight Stopper | Expertly Crafted Pewter Glass**Heritage Pewter**$135.49**4.8★**▲ 34%**](https://www.amazon.com/dp/B0DTKVN9N5) [**Heritage Pewter Ohio State Capitol Decanter | 24 OZ Whiskey Decanter for Liquor with Airtight Stopper | Expertly Crafted Pewter Glass Clear**Heritage Pewter**$134.89**4.9★**— 1%**](https://www.amazon.com/dp/B005QRYN0U) [**The Memory Company Officially Licensed Decanter with Mascot Stopper Ohio State University**The Memory Company**$51.21**4.5★**— 9%**](https://www.amazon.com/dp/B0D5WXG4R1) [**Football Whiskey Decanter Set with Spout Chiller 47oz Decanter Sets for Men**LuxuryBar**$57.01**4.5★**▼ 15%**](https://www.amazon.com/dp/B09YYMH8KY)
## **What buyers say about ohio state decanter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**33%
*“Nice quality”*
**Gifting Purpose**25%
*“Great Christmas present”*
**Display-Overall**17%
*“But it was nice on display”*
**Material Quality**8%
*“I really liked the material because it is quite thick glass”*
**Design-Overall**4%
*“It's nice and decorative,”*
### **What buyers complain about **
**Leak-Proof**42%
*“it leaks around the plastic stopper where your drink comes out”*
**Size-Overall**17%
*“I think it would have been nice if the piece had a better fit”*
**Mechanism Issues**17%
*“Spout issue”*
**Value For Money**8%
*“Too expensive for the problems”*
**Durability**8%
*“It fell apart a couple of days ago”*
### **Top return reasons **
**Size-Overall**44%
**Quality-Overall**11%
**Durability**11%
**Functionality-Overall**11%
**Mechanism Issues**11%
**Leak-Proof**11%
## **Common questions**
- **Is ohio state decanter profitable to sell on Amazon United States?**
- The niche generates $83K/yr across 4 tracked products. 90-day search growth is -7.4%. Flapen's verdict: Skip it (30/100).
- **How competitive is the ohio state decanter niche?**
- 3 brands and 7 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in ohio state decanter?**
- Top complaints mined from reviews: Leak-Proof, Size-Overall, Mechanism Issues. The return rate is 1.9%.
- **What does it cost to enter the ohio state decanter niche?**
- Listings span $51.21–$135.49; the average listing price is $94.65 (sweet spot $15–$100). The average incumbent carries 272 reviews — the moat a new listing must climb.
## **Related niches in Home & Kitchen**
- 74 [**graduation centerpieces for tables 2023**](https://flapen.com/research/us/home-kitchen/graduation-centerpieces-for-tables-2023)$368K/yr+228.8%**Worth a look**- 74 [**artificial hanging flowers for outdoors**](https://flapen.com/research/us/home-kitchen/artificial-hanging-flowers-for-outdoors)$1.2M/yr+77.3%**Launch it**- 74 [**5th grade graduation decorations**](https://flapen.com/research/us/home-kitchen/5th-grade-graduation-decorations)$149K/yr+666.7%**Worth a look**- 75 [**4th of july party supplies**](https://flapen.com/research/us/home-kitchen/4th-of-july-party-supplies)$240K/yr>1,000%**Worth a look**- 75 [**desk goose**](https://flapen.com/research/us/home-kitchen/desk-goose)$2.2M/yr+40.7%**Launch it**- 75 [**fall candles**](https://flapen.com/research/us/home-kitchen/fall-candles)$620K/yr+155.9%**Worth a look**[**All Home & Kitchen niches **](https://flapen.com/research/us/home-kitchen)