---
title: "Oak End Tables — $26K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/oak-end-tables"
last_updated: "2026-08-10T18:25:00.549Z"
locale: en
meta:
description: "Niche score 46/100 · $26K/yr market · 81K searches/yr · $100.44 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $26K/yr market · 81K searches/yr · $100.44 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Oak End Tables — $26K/yr Amazon US Niche (2026) - Flapen"
---
# **oak end tables**
**Skip it**
Weak search conversion (0.3%) — this niche doesn't clear our bar today.
Market size 6Growth 21Conversion 4Competition 96Returns 48Price range 38Avg price 75Brand share 96Review moat 49Quality gap 45
**Competition**
**Incredible****16%**
top-5 click share — an open shelf
**Brand share**
**Incredible****30%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$100.44**
avg listing price — sweet spot $15–$100
**Review moat**
**Okay****1,619.08**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Okay****3.2%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****$16.44–$237.66**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-7.3%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$26K**
$26K/yr · 81K searches
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, oak end tables is a $26K/yr Amazon United States market (81K searches/yr). The top 5 brands hold 30% of demand. Demand peaks in Jan. Verdict: Skip it — 46/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **oak end tables market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$25K–$50K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#1,499**
- **Page quality**
- **0%**
- **Prime**
- **70%**
- **Sponsored**
- **92%**
- **Out of stock**
- **6.6%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.
**Brands**
**65 **▼falling
**Sellers**
**97**
**Top-5 brand share**
**30%**
Top 20: 64%
**Top-5 click share**
**16%**
Top 20: 44%
**Open market**
**67%**
- Leick Home7% - FROMJBEST7% - Convenience Concepts6% - Roundhill Furniture6% - VASAGLE4% - Furinno3%
## **Demand & seasonality**
Weekly Amazon search volume, last 95 weeks — -7.3% search growth over the last 90 days.
3K2KPrime Day '25Spike '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Jan · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/oak-end-tables/trend)
## **Top oak end tables search terms**
- **oak end tables**13K/yr+4.4%0.2% conv. - **oak end tables living room**13K/yr-18.3%0.2% conv. - **cherry end table**12K/yr-6.2%0.4% conv. - **white oak end table**8K/yr+13.1%0.3% conv. - **cherry wood side table**8K/yr+0.2%0.6% conv. - **reclaimed wood end table**10K/yr-19.7%0.2% conv. - **cherry end tables living room**9K/yr-5.2%0.3% conv. - **cherry wood end table**9K/yr-20.8%0.5% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/oak-end-tables/search-terms)
## **Top oak end tables products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$5204%$1K6%$2K8%$2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**FROMJBEST End Tables Living Room Cherry End Table with Charging Station Nightstand for Bedroom 3 Tier End Table with Storage Shelf for Living Room(Cherry)**FROMJBEST**$62.09**4.6★2,262 rev](https://www.amazon.com/dp/B0CVXBSN84) [2**Roundhill Furniture Perth Contemporary Round End Table with Shelf Espresso**Roundhill Furniture**$62.96**4.7★869 rev](https://www.amazon.com/dp/B0779DD29F) [3**Round End Table Wood Bedside Table Mid Century Modern Nightstand with Open Storage Shelf 3 Tier Small Side Tables for Living Room Bedroom Curved Profile Design Natural Oak(1-Pack)**ONBRILL**$54.30**4.4★46 rev](https://www.amazon.com/dp/B0F2FGZG14) [4**FROMJBEST End Tables Living Room Set of 2 Cherry End Table with Charging Station Side Table Nightstand for Bedroom 3 Tier End Table with Storage Shelf for Living Room(Cherry)**FROMJBEST**$115.28**4.6★2,262 rev](https://www.amazon.com/dp/B0D5YMHMT1) [5**HDDDZSW Farmhouse XXL End Table with Charging Station Narrow Side Table with USB Ports and Outlets Nightstand with 2 Drawers Storage Bedside Tables for Living Room Bedroom Rustic Cherry**HDDDZSW**$111.72**4.2★578 rev](https://www.amazon.com/dp/B0CC5CMPK2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**End Tables Set of 2 for Living Room Narrow Side Tables with Storage Shelves Square End Table for Bedroom Slim Nightstand Skinny Rectangle Accent Table Farmhouse Bedside Table Natural (2 Pieces)**knoworld**$100.21**38 rev11mo ago](https://www.amazon.com/dp/B0FNRR6N84) [**MAHANCRIS End Tables Living Room Set of 2 Cherry End Table with Charging Station Nightstand for Bedroom 3 Tier Side Table with Storage Shelf for Living Room Modern Bedside Table ETWA53E01S2**MAHANCRIS**$50.36**133 rev11mo ago](https://www.amazon.com/dp/B0F9KFYJG7) [**Eclatara Rattan Nightstand Set of 2 Boho Side Table with Round Edge Design Ultra-Thick Legs Bedside End Table with 2 Tier Open Shelves for Bedroom Caramel Oak**Eclatara**$135.69**44 rev11mo ago](https://www.amazon.com/dp/B0FHFKJQ24) [**HOKYHOKY Set of 2 Solid Wood End Table 2-Tier Farmhouse Side Table**HOKYHOKY**$124.94**39 rev1y ago](https://www.amazon.com/dp/B0FJFH29T4) [**Round End Table Wood Bedside Table Mid Century Modern Nightstand with Open Storage Shelf 3 Tier Small Side Tables for Living Room Bedroom Curved Profile Design Natural Oak(1-Pack)**ONBRILL**$54.30**46 rev1y ago](https://www.amazon.com/dp/B0F2FGZG14)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Furniture of America Carys Modern Solid Wood 20-inch Round End Table with Plinth Base Living Room Furniture for Small Space Home Office Oak**Furniture of America**$145.65**5.0★**▲ 191%**](https://www.amazon.com/dp/B0DM1Z6QV4) [**Round End Table Wood Bedside Table Mid Century Modern Nightstand with Open Storage Shelf 3 Tier Small Side Tables for Living Room Bedroom Curved Profile Design Natural Oak(1-Pack)**ONBRILL**$54.30**4.4★**▲ 98%**](https://www.amazon.com/dp/B0F2FGZG14) [**Eclatara Rattan Nightstand Set of 2 Boho Side Table with Round Edge Design Ultra-Thick Legs Bedside End Table with 2 Tier Open Shelves for Bedroom Caramel Oak**Eclatara**$135.69**4.7★**▲ 81%**](https://www.amazon.com/dp/B0FHFKJQ24) [**MAHANCRIS End Tables Living Room Set of 2 Cherry End Table with Charging Station Nightstand for Bedroom 3 Tier Side Table with Storage Shelf for Living Room Modern Bedside Table ETWA53E01S2**MAHANCRIS**$50.36**4.4★**▲ 80%**](https://www.amazon.com/dp/B0F9KFYJG7) [**HOKYHOKY Set of 2 Solid Wood End Table 2-Tier Farmhouse Side Table**HOKYHOKY**$124.94**4.0★**▲ 47%**](https://www.amazon.com/dp/B0FJFH29T4)
**~~View all trending →~~**
## **What buyers say about oak end tables**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Assembly/Installation**23%
*“Easily assembled”*
**Quality-Overall**13%
*“Great quality and easy to put together”*
**Strength**11%
*“This table is sturdy”*
**Value For Money**8%
*“Excellent price”*
**Size-Overall**7%
*“Fits nicely into tight space”*
**Design-Overall**5%
*“The design is attractive”*
**Storage Capacity**4%
*“convenient storage”*
**Wood Quality**4%
*“Beautiful wood”*
**Advertised Vs Actual Product**3%
*“As advertised”*
**Color**2%
*“color is accurate”*
### **What buyers complain about **
**Assembly/Installation**17%
*“annoying to assemble”*
**Size-Overall**10%
*“Somewhat shorter than I had wanted”*
**Quality-Overall**8%
*“quality a little low”*
**Color**4%
*“it was a lot darker”*
**Alignment**4%
*“Holes drilled in the wrong places”*
**Value For Money**4%
*“is just too expensive”*
**Wood Quality**3%
*“Flimsy cheap wood”*
**Instructions/User Manual/Troubleshooting**3%
*“Poor instructions”*
**Advertised Vs Actual Product**2%
*“Its a misleading product”*
**Ease Of Use**1%
*“now I can't use it at all”*
### **Top return reasons **
**Color**33%
**Size-Overall**23%
**Defective Material/Parts**8%
**Assembly/Installation**5%
**Advertised Vs Actual Product**5%
**Quality-Overall**5%
**Wood Quality**5%
**Material Quality**3%
**Height**2%
**Value For Money**1%
## **Common questions**
- **Is oak end tables profitable to sell on Amazon United States?**
- The niche generates $26K/yr across 105 tracked products. 13 of 22 products launched in the last 360 days are still selling. 90-day search growth is -7.3%. Flapen's verdict: Skip it (46/100).
- **How competitive is the oak end tables niche?**
- 65 brands and 97 sellers compete. The top 5 products take 16% of clicks and top 5 brands hold 30% of demand.
- **What do buyers complain about in oak end tables?**
- Top complaints mined from reviews: Assembly/Installation, Size-Overall, Quality-Overall. The return rate is 3.2%.
- **When does demand for oak end tables peak?**
- Demand peaks in Jan; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the oak end tables niche?**
- Listings span $16.44–$237.66; the average listing price is $100.44 (sweet spot $15–$100). The average incumbent carries 1,619 reviews — the moat a new listing must climb.
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