---
title: "Trend — ninjago birthday party supplies - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/ninjago-birthday-party-supplies/trend"
last_updated: "2026-08-10T18:03:49.645Z"
locale: en
meta:
  description: "Niche score 56/100 · $107K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · $107K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — ninjago birthday party supplies - Flapen"
---

# **ninjago birthday party supplies**

**Worth a look**

Shows a thin review moat (37 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 26Growth 34Conversion 51Competition 70Returns 62Price range 75Avg price 81Brand share 76Review moat 98Quality gap 47

**Review moat**

**Incredible****36.69**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****$17.22**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****59%**

top-5 brand share — no brand owns this niche

**Price range**

**Great****$8.41–$35.33**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Good****2.5%**

return rate — above 5% kills the launch gate

**Conversion**

**Good****4.1%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+6.9%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$107K**

$107K/yr · 151K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Trend