---
title: "Nathan James Bar Stools — $654K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/nathan-james-bar-stools"
last_updated: "2026-08-06T18:28:53.027Z"
locale: en
meta:
description: "Niche score 44/100 · $654K/yr market · 721K searches/yr · $313.11 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $654K/yr market · 721K searches/yr · $313.11 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Nathan James Bar Stools — $654K/yr Amazon US Niche (2026) - Flapen"
---
# **nathan james bar stools**
**Skip it**
Prices mostly outside the sweet spot ($89.20–$1355.43) — this niche doesn't clear our bar today.
Market size 66Growth 25Conversion 4Competition 82Returns 9Price range 1Avg price 29Brand share 34Review moat 86Quality gap 72
**Review moat**
**Great****282.9**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****33%**
top-5 click share — an open shelf
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Market size**
**Good****$654K**
$654K/yr · 721K searches
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Okay****$313.11**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+0.3%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****9.5%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Bad****$89.20–$1355.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, nathan james bar stools is a $654K/yr Amazon United States market (721K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Apr–May–Jun. Verdict: Skip it — 44/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **nathan james bar stools market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$939K–$1.3M**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#566**
- **Page quality**
- **0%**
- **Prime**
- **66%**
- **Sponsored**
- **61%**
- **Out of stock**
- **3.1%**
- **Avg brand age**
- **29 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.
**Brands**
**22 **▲rising
**Sellers**
**45**
**Top-5 brand share**
**84%**
Top 20: 99%
**Top-5 click share**
**33%**
Top 20: 68%
**Open market**
**14%**
- Nathan James71% - TYBOATLE6% - STHOUYN4% - Christopher Knight Home2% - KISLOT2% - bali & pari1% - Open — no brand owns it (16 brands, 14%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +0.3% search growth over the last 90 days.
20K15KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May, Jun · busiest ÷ quietest = 3.5×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/nathan-james-bar-stools/trend)
## **Top nathan james bar stools search terms**
- **rattan bar stools**151K/yr+19.2%0.1% conv. - **nathan james**155K/yr-11.5%0.1% conv. - **nathan james bar stools**82K/yr+28.5%0.6% conv. - **nathan james cabinet**46K/yr-11.6%0.3% conv. - **nathan james furniture**42K/yr-17.1%0.1% conv. - **nathan james counter stool**80K/yr-55.2%0.6% conv. - **rattan counter height bar stools**23K/yr+29.4%0.1% conv. - **christopher knight bar stools**18K/yr+24.7%0.1% conv. - **rattan bar stools set of 3**19K/yr+18.6%0.0% conv. - **walnut counter stools**16K/yr+11.6%0.0% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/nathan-james-bar-stools/search-terms)
## **Top nathan james bar stools products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$20K6%$39K9%$59K12%$79K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Nathan James Cohen Mid-Century Modern Suede Bar Stool Counter Height Chair in Solid Wood Frame with Footrest and Woven Suede Back for Kitchen Natural Brown Set of 2**Nathan James**$416.77**4.1★346 rev](https://www.amazon.com/dp/B0C1KS71QX) [2**Nathan James Beacon Bohemian Boucle Bar Stool Upholstered Counter Height Chair with Solid Wood Frame and Woven Seagrass Back for Kitchen Island Light Brown/Seagrass/Cream Boucle Set of 2**Nathan James**$444.84**4.3★192 rev](https://www.amazon.com/dp/B0CT9WGRDY) [3**Nathan James Gracie Modern Counter Height Bar Stool with Back Counter Stool Upholstered Chair with Natural Flax White Fabric and Brushed Light Brown Wooden Legs Natural Flax/Brown**Nathan James**$172.82**4.0★334 rev](https://www.amazon.com/dp/B0BPV8YZDK) [4**Nathan James Iris Mid-Century Modern Credenza Black TV Stand Living Room Wood Storage Cabinet with Arched Cabinet Doors Black Credenza Cabinet for Kitchen or Living Room Black Oak Set of 4**Nathan James**$1355.43**4.0★78 rev](https://www.amazon.com/dp/B0DCHGB65T) [5**Nathan James Cohen Mid-Century Modern Leather Bar Stool Counter Height Chair in Solid Wood Frame with Footrest and Woven Leather Back for Kitchen Natural Brown 1 count Barstool - 24**Nathan James**$223.43**4.1★346 rev](https://www.amazon.com/dp/B0C1L968KY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Upholstered Wooden Rattan Bar Stools Set of 4 Island Chairs (Cream White)**STHOUYN**$442.51**37 rev3mo ago](https://www.amazon.com/dp/B0GXTXVGGW) [**Daluvenix Farmhouse Rattan Counter Height Bar Stools Set of 3 Chenille Upholstered Barstools with Solid Wood Frame & Legs Chic Kitchen Island Chairs Natural**Daluvenix**$337.88**21 rev3mo ago](https://www.amazon.com/dp/B0GXVM2MKW) [**Rattan Counter Height Bar Stools Set of 3 Upholstered Farmhouse Barstools with Natural Rattan Back Wooden Legs for Kitchen Island Walnut/Linen**KISLOT**$356.85**70 rev11mo ago](https://www.amazon.com/dp/B0FMYCLWRF) [**26 Swivel Rattan Bar Stools Set of 4 Counter Height Barstools White**TYBOATLE**$341.97**57 rev1y ago](https://www.amazon.com/dp/B0FH1GV4KX) [**TYBOATLE 26 BarStools Set of 4 w/Rattan Backrest Swivel Counter Height Bar stools w/Metal Legs Modern Mid-Century Boho Bar stools with Faux Leather for Kitchen Island Dining Room White**TYBOATLE**$327.25**67 rev1y ago](https://www.amazon.com/dp/B0DYNY259J)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Daluvenix Farmhouse Rattan Counter Height Bar Stools Set of 3 Chenille Upholstered Barstools with Solid Wood Frame & Legs Chic Kitchen Island Chairs Natural**Daluvenix**$337.88**4.6★**▲ 288%**](https://www.amazon.com/dp/B0GXVM2MKW) [**Upholstered Wooden Rattan Bar Stools Set of 4 Island Chairs (Cream White)**STHOUYN**$442.51**4.4★**▲ 286%**](https://www.amazon.com/dp/B0GXTXVGGW) [**TYBOATLE 26 BarStools Set of 4 w/Rattan Backrest Swivel Counter Height Bar stools w/Metal Legs Modern Mid-Century Boho Bar stools with Faux Leather for Kitchen Island Dining Room White**TYBOATLE**$327.25**4.5★**▲ 285%**](https://www.amazon.com/dp/B0DYNY259J) [**Nathan James Gracie Modern Counter Height Bar Stool with Back Counter Stool Upholstered Chair with PU Leather and Brushed Wooden Legs Light Brown Set of 2**Nathan James**$367.14**4.0★**▲ 214%**](https://www.amazon.com/dp/B0C9GBSL1T) [**Nathan James Cohen Mid-Century Modern Suede Bar Stool Counter Height Chair in Solid Wood Frame with Footrest and Woven Suede Back for Kitchen Natural Brown Set of 2**Nathan James**$416.77**4.1★**▲ 210%**](https://www.amazon.com/dp/B0C1KS71QX)
**~~View all trending →~~**
## **What buyers say about nathan james bar stools**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**18%
*“Amazing quality”*
**Assembly/Installation**15%
*“Assembly was easy”*
**Comfort-Overall**12%
*“Comfortable and sturdy”*
**Strength**9%
*“Very sturdy chairs”*
**Color**6%
*“True to color”*
**Value For Money**5%
*“Worth the price”*
**Design-Overall**3%
*“It looks beautiful with my decor”*
**Size-Overall**3%
*“Perfect fit, description is accurate”*
**Instructions/User Manual/Troubleshooting**2%
*“great instructions”*
**Cushion**2%
*“The cushion is comfy and is durable”*
### **What buyers complain about **
**Assembly/Installation**13%
*“Assembly isn't super easy”*
**Quality-Overall**12%
*“Not great quality”*
**Color**8%
*“Inconsistent coloring”*
**Value For Money**5%
*“Not inexpensive -”*
**Durability**3%
*“not durable”*
**Size-Overall**3%
*“Mounting holes are drilled too big”*
**Strength**3%
*“But it is very flimsy”*
**Stain Resistance**2%
*“the top has already stained or worn off”*
**Leather Quality**2%
*“The seats are fake leather and wipe clean”*
**Alignment**2%
*“chair alignment off”*
### **Top return reasons **
**Color**32%
**Size-Overall**13%
**Height**6%
**Advertised Vs Actual Product**6%
**Wood Quality**5%
**Quality-Overall**5%
**Comfort-Overall**5%
**Defective Material/Parts**4%
**Material Quality**4%
**Cushion**2%
## **Common questions**
- **Is nathan james bar stools profitable to sell on Amazon United States?**
- The niche generates $654K/yr across 62 tracked products. 6 of 10 products launched in the last 360 days are still selling. 90-day search growth is +0.3%. Flapen's verdict: Skip it (44/100).
- **How competitive is the nathan james bar stools niche?**
- 22 brands and 45 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in nathan james bar stools?**
- Top complaints mined from reviews: Assembly/Installation, Quality-Overall, Color. The return rate is 9.5% — above our launch gate.
- **When does demand for nathan james bar stools peak?**
- Demand peaks in Apr–May–Jun; the busiest month runs 3.5× the quietest.
- **What does it cost to enter the nathan james bar stools niche?**
- Listings span $89.20–$1355.43; the average listing price is $313.11 (sweet spot $15–$100). The average incumbent carries 283 reviews — the moat a new listing must climb.
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