---
title: "Naruto Birthday Party Supplies — $61K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/naruto-birthday-party-supplies"
last_updated: "2026-08-07T13:49:41.801Z"
locale: en
meta:
description: "Niche score 45/100 · $61K/yr market · 189K searches/yr · $13.70 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $61K/yr market · 189K searches/yr · $13.70 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Naruto Birthday Party Supplies — $61K/yr Amazon US Niche (2026) - Flapen"
---
# **naruto birthday party supplies**
**Skip it**
A small market ($61K/yr) — this niche doesn't clear our bar today.
Market size 15Growth 24Conversion 30Competition 67Returns 80Price range 52Avg price 64Brand share 65Review moat 69Quality gap 21
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****728.58**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****45%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****66%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Good****$13.70**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$6.54–$24.30**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****2.4%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-1.8%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$61K**
$61K/yr · 189K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, naruto birthday party supplies is a $61K/yr Amazon United States market (189K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 45/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **naruto birthday party supplies market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$41K–$55K**
- units × avg price
- **Conversion rate**
- **2.4%**
- **Avg BSR**
- **#4,656**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **73%**
- **Out of stock**
- **9.4%**
- **Avg brand age**
- **28 months**
- **Avg seller age**
- **161 days**
## **Competition & brand share**
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**22 **▼falling
**Sellers**
**80**
**Top-5 brand share**
**66%**
Top 20: 99%
**Top-5 click share**
**45%**
Top 20: 86%
**Open market**
**28%**
- Amscan16% - AI PARTY15% - Naruto13% - ISWAYSTORE13% - Senliart9% - Nintendo6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -1.8% search growth over the last 90 days.
6K4KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/naruto-birthday-party-supplies/trend)
## **Top naruto birthday party supplies search terms**
- **naruto birthday decorations**92K/yr-5.1%1.3% conv. - **naruto party decorations**31K/yr+0.9%1.2% conv. - **naruto birthday**15K/yr+15.6%1.6% conv. - **naruto decorations**12K/yr+30.1%0.9% conv. - **naruto balloons**8K/yr+7.3%0.3% conv. - **naruto birthday party supplies**13K/yr-31.0%1.1% conv. - **naruto party**6K/yr-2.1%1.7% conv. - **naruto party supplies**7K/yr-19.9%1.2% conv. - **naruto backdrop**5K/yr+17.3%0.3% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/naruto-birthday-party-supplies/search-terms)
## **Top naruto birthday party supplies products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$2K8%$5K12%$7K16%$10K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Birthday Party Supplies Set Includes Happy Banner - Cake&Cupcake Toppers - 24 Latex Balloons for Kids Theme Birthday Party Decoration**AI PARTY**$20.48**4.7★280 rev](https://www.amazon.com/dp/B0CN2R1PV8) [2**Naruto Treat Boxes Set for Celebrations - Bundle with 12 Party Favor Boxes and 12 Mini Posters for Birthdays Prizes Plus Stickers More | Naruto Party Favors for Boys Girls**Naruto**$17.96**4.9★20 rev](https://www.amazon.com/dp/B0FT6BC5MB) [3**Cartoon Theme Birthday Party Supplies Decorations Including Banner Backdrop Hanging Swirls Tablecloth Balloons Cake Toppers Plates Forks Knives Spoons for Birthday Party**ISWAYSTORE**$21.25**4.8★99 rev](https://www.amazon.com/dp/B0FHHF2XCL) [4**40pack Anime Birthday Party Supplies Blue and Orange Plates and Napkins Supplies for Baby Shower Decorations Anime Birthday Party Decorations**Senliart**$11.76**4.7★17 rev](https://www.amazon.com/dp/B0FMJ6WWBW) [5**Multicolor Naruto Plastic Table Cover (54 x 96) Pack of 1 - Perfect for Birthdays & Kids Parties**Amscan**$12.63**4.7★86 rev](https://www.amazon.com/dp/B0D7NZK5VF)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Senliart 2pcs Anime Tablecloth Party Supplies Disposable Ninja Tablecover 86.6 x 51.1 Blue and Orange Party Decorations for Baby Shower Rectangle Anime Table Covers Decorations**Senliart**$10.13**2 rev4mo ago](https://www.amazon.com/dp/B0GRYGPV9G) [**50 PCS Stranger Party Supplies Birthday Decorations Set Includes Banner Balloons Hanging Swirls Cake Cupcake Toppers Tablecloth for Boys Girls Theme Party**Teeo Deeo**$21.86**57 rev7mo ago](https://www.amazon.com/dp/B0GG9YTW33) [**Anime Theme Birthday Banner Cake Topper Latex Balloons Purple**karg**$14.86**20 rev8mo ago](https://www.amazon.com/dp/B0G35KP15J) [**Naruto Treat Boxes Set for Celebrations - Bundle with 12 Party Favor Boxes and 12 Mini Posters for Birthdays Prizes Plus Stickers More | Naruto Party Favors for Boys Girls**Naruto**$17.96**20 rev9mo ago](https://www.amazon.com/dp/B0FT6BC5MB) [**Orange and Blue Balloons with Star Foil Balloons Orange Dark Royal Light Blue Confetti Latex Balloons for Boy Girl Birthday Party Decorations Baby Shower Graduation Backdrop**FunHot**$9.10**175 rev11mo ago](https://www.amazon.com/dp/B0FNN19RF7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Senliart 2pcs Anime Tablecloth Party Supplies Disposable Ninja Tablecover 86.6 x 51.1 Blue and Orange Party Decorations for Baby Shower Rectangle Anime Table Covers Decorations**Senliart**$10.13**5.0★**▲ 297%**](https://www.amazon.com/dp/B0GRYGPV9G) [**Senliart 42pcs Dart War Party Supplies Battle War Theme Birthday Decorations Orange Cartoon Battle Birthday Party Decorations**Senliart**$15.98**5.0★**▲ 274%**](https://www.amazon.com/dp/B0FMK23BW2) [**50 PCS Stranger Party Supplies Birthday Decorations Set Includes Banner Balloons Hanging Swirls Cake Cupcake Toppers Tablecloth for Boys Girls Theme Party**Teeo Deeo**$21.86**4.6★**▲ 186%**](https://www.amazon.com/dp/B0GG9YTW33) [**42Pcs Dart Battle Birthday Party Decorations Include Dart Battle Theme Balloons Banner Backdrop Cake Toppers Cupcake Toppers for Birthday Party Decorations**Generic**$16.34**4.7★**▲ 166%**](https://www.amazon.com/dp/B0F1FFDJ8G) [**Amscan White & Red Naruto Round Paper Plates (7) Pack of 8 - Vibrant Party Tableware for Birthdays Celebrations & Events**Amscan**$7.93**4.5★**▲ 161%**](https://www.amazon.com/dp/B0DB6KLFR9)
**~~View all trending →~~**
## **What buyers say about naruto birthday party supplies**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**26%
*“this is a quality candle”*
**Value For Money**13%
*“Great value”*
**Gifting Purpose**6%
*“Good gift for my son”*
**Advertised Vs Actual Product**6%
*“Everything was as pictured”*
**Size-Overall**5%
*“Perfect size”*
**Color**5%
*“The colors are bright”*
**Design-Overall**4%
*“The design is cute”*
**Ease Of Use**4%
*“it was very easy”*
**Fun/Entertainment Experience**3%
*“add a fun touch to any celebration”*
**Assembly/Installation**3%
*“Everything was easy to set up”*
### **What buyers complain about **
**Size-Overall**24%
*“Small”*
**Quality-Overall**13%
*“Not the highest quality set”*
**Smell**8%
*“Chemically smell”*
**Value For Money**5%
*“the value is garbage for $25”*
**Assembly/Installation**3%
*“I spent hours putting this crap together”*
**Fun/Entertainment Experience**3%
*“That wasn't fun”*
**Ease Of Use**3%
*“It wasnt easy to take them out of the book it came it”*
**Color**3%
*“But I am taking away one star because the colors in the decorations were very dull”*
**Inflation/Deflation**3%
*“The balloons were deflated within HOURS”*
**Thickness**2%
*“Very thin be carful when separating them”*
### **Top return reasons **
**Size-Overall**28%
**Advertised Vs Actual Product**25%
**Value For Money**13%
**Color**9%
**Quality-Overall**8%
**Defective Material/Parts**4%
**Gifting Purpose**2%
**Product Condition**2%
**Smell**1%
**Design-Overall**1%
## **Common questions**
- **Is naruto birthday party supplies profitable to sell on Amazon United States?**
- The niche generates $61K/yr across 33 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -1.8%. Flapen's verdict: Skip it (45/100).
- **How competitive is the naruto birthday party supplies niche?**
- 22 brands and 80 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 66% of demand.
- **What do buyers complain about in naruto birthday party supplies?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Smell. The return rate is 1.7%.
- **When does demand for naruto birthday party supplies peak?**
- Demand peaks in Aug–Sep; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the naruto birthday party supplies niche?**
- Listings span $6.54–$24.30; the average listing price is $13.70 (sweet spot $15–$100). The average incumbent carries 729 reviews — the moat a new listing must climb.
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