---
title: "Myrrh Powder — $46K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/myrrh-powder"
last_updated: "2026-08-10T23:08:48.826Z"
locale: en
meta:
description: "Niche score 44/100 · $46K/yr market · 45K searches/yr · $17.32 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:description": "Niche score 44/100 · $46K/yr market · 45K searches/yr · $17.32 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:title": "Myrrh Powder — $46K/yr Amazon US Niche (2026) - Flapen"
---
# **myrrh powder**
**Skip it**
Soft demand (-35.9% this quarter) — this niche doesn't clear our bar today.
Market size 11Growth 7Conversion 66Competition 28Returns 98Price range 76Avg price 81Brand share 51Review moat 70Quality gap 45
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$17.32**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.21–$36.92**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****717.65**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****5.9%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****74%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****68%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Bad****$46K**
$46K/yr · 45K searches
**Growth**
**Bad****-35.9%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, myrrh powder is a $46K/yr Amazon United States market (45K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Feb–Dec. Verdict: Skip it — 44/100.
Data updated Aug 2, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **myrrh powder market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$35K–$43K**
- units × avg price
- **Conversion rate**
- **5.9%**
- **Avg BSR**
- **#3,096**
- **Page quality**
- **0%**
- **Prime**
- **71%**
- **Sponsored**
- **76%**
- **Out of stock**
- **9.8%**
- **Avg brand age**
- **74 months**
- **Avg seller age**
- **166 days**
## **Competition & brand share**
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**40**
**Top-5 brand share**
**74%**
Top 20: 100%
**Top-5 click share**
**68%**
Top 20: 100%
**Open market**
**20%**
- Starwest Botanicals28% - Emir&Odin16% - Frontier Co-op13% - Nature's Way12% - Best Botanicals5% - Nature's Answer5%
## **Demand & seasonality**
Weekly Amazon search volume, last 77 weeks — -35.9% search growth over the last 90 days.
2K1KPrime Day '25Spike '25Black Friday '25Holiday '25Spike '26 seasonMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Feb, Dec · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/myrrh-powder/trend)
## **Top myrrh powder search terms**
- **myrrh powder**16K/yr-31.5%3.8% conv. - **myrrh gum**11K/yr-19.6%5.5% conv. - **myrrh gum resin powder organic**8K/yr-44.3%3.7% conv. - **myrrh powder organic**4K/yr-37.5%4.9% conv. - **myrrh gum powder**4K/yr-57.3%3.7% conv. - **myrrh gum resin powder**2K/yr-64.5%5.4% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/myrrh-powder/search-terms)
## **Top myrrh powder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$5K20%$9K30%$14K40%$18K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Starwest Botanicals Myrrh Gum Resin Powder - Use for Crafts Incense & Natural Herbal Blends Crafted from Pure Tree Sap Resin Commiphora Molmol Certified Kosher Wildcrafted - 4 oz Pouch**Starwest Botanicals**$22.63**4.5★327 rev](https://www.amazon.com/dp/B004DHK22W) [2**Myrrh Gum Myrrh Pure Tree %100 Natural (170 Grams 6 Ounces)**Emir&Odin**$18.62**4.3★67 rev](https://www.amazon.com/dp/B0GF2H78QX) [3**Frontier Co-op Ground Myrrh Gum 1lb**Frontier Co-op**$36.92**4.4★310 rev](https://www.amazon.com/dp/B000UYFKVK) [4**Natures Way Myrrh Gum Tree Resin Traditional Digestive Support* 100 ct**Nature's Way**$8.29**4.6★1,082 rev](https://www.amazon.com/dp/B000S86T5E) [5**Natures Answer Myrrh Ole-Gum-Resin | Promotes Overall Health & Well-Being | Helps Aid in Digestion & Arthritis Pain | Organic Alcohol Vegan & Kosher Certified 1oz**Nature's Answer**$12.59**4.5★205 rev](https://www.amazon.com/dp/B0011YZOGE)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Dr. Sebis Tooth Powder Wildcrafted Herbal Formula with Myrrh Gum Encino & Cuachalalate Fluoride-Free Non-Toxic 1.6 oz**Dr. Sebi's Cell Food**$24.05**2 rev2mo ago](https://www.amazon.com/dp/B0H12QZNMX) [**(Myrrh Gum 50 Grams) 100% Natural Tree Gum for Incense**Emir&Odin**$9.98**13 rev4mo ago](https://www.amazon.com/dp/B0GRVR3R6J) [**Myrrh Gum Myrrh Pure Tree %100 Natural (170 Grams 6 Ounces)**Emir&Odin**$18.62**67 rev6mo ago](https://www.amazon.com/dp/B0GF2H78QX) [**7 Ounce Myrrh Extract 20:1 Extract Powder**Bright sunlight**$23.78**1 rev10mo ago](https://www.amazon.com/dp/B0FS6FKDQ8) [**Pura Herba Organic Myrrh Liquid Extract - Alcohol-Free Tincture Drops | Non-GMO Vegan Gluten-Free Herbal Supplement | 2 Fl Oz | Made in USA**Pura Herba**$17.74**253 rev1y ago](https://www.amazon.com/dp/B0DJ1TPS5Z)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Dr. Sebis Tooth Powder Wildcrafted Herbal Formula with Myrrh Gum Encino & Cuachalalate Fluoride-Free Non-Toxic 1.6 oz**Dr. Sebi's Cell Food**$24.05**5.0★**▲ 381%**](https://www.amazon.com/dp/B0H12QZNMX) [**(Myrrh Gum 50 Grams) 100% Natural Tree Gum for Incense**Emir&Odin**$9.98**4.0★**▲ 367%**](https://www.amazon.com/dp/B0GRVR3R6J) [**Myrrh Gum Myrrh Pure Tree %100 Natural (170 Grams 6 Ounces)**Emir&Odin**$18.62**4.3★**▲ 125%**](https://www.amazon.com/dp/B0GF2H78QX) [**7 Ounce Myrrh Extract 20:1 Extract Powder**Bright sunlight**$23.78**5.0★**▲ 110%**](https://www.amazon.com/dp/B0FS6FKDQ8) [**Best Botanicals Myrrh Gum Cut 4 oz.**Best Botanicals**$17.27**4.4★**▲ 56%**](https://www.amazon.com/dp/B01AYH0OS6)
**~~View all trending →~~**
## **What buyers say about myrrh powder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**18%
*“Overall, it's a decent product, especially for those who enjoy the scent of myrrh,”*
**Smell**17%
*“Nice aroma”*
**Tooth Brightening**10%
*“I also has made my smile brighter”*
**Cleansing**10%
*“Makes my teeth feel clean”*
**Advertised Vs Actual Product**7%
*“As advertised”*
**Value For Money**6%
*“I think a good value for the money”*
**Tooth Sensitivity**3%
*“Great product for sensitive teeth”*
**Breathability**3%
*“super fresh breathe”*
**Ease Of Cleaning**2%
*“clean to use”*
**Gifting Purpose**2%
*“Also thanks for gift”*
### **What buyers complain about **
**Smell**14%
*“Now it smells like crap”*
**Value For Money**10%
*“I just wasted my money”*
**Ease Of Use**7%
*“It took a few days to get used to it”*
**Ease Of Cleaning**6%
*“Doesn't seem to clean much”*
**Quality-Overall**6%
*“Garbage”*
**Hard Feel**5%
*“Hard Pass”*
**Color Fading/Discoloration**4%
*“Seems to whiten”*
**Taste-Overall**4%
*“The taste is not very strong at all”*
**Allergies**3%
*“Sensitivity”*
**Sensitivity-Overall**3%
*“Not good for sensitive mouths”*
### **Top return reasons **
**Smell**18%
**Advertised Vs Actual Product**15%
**Size-Overall**12%
**Functionality-Overall**7%
**Value For Money**7%
**Leak-Proof**7%
**Defective Material/Parts**5%
**Material Quality**3%
**Comfort-Overall**3%
**Ingredients-Overall**3%
## **Common questions**
- **Is myrrh powder profitable to sell on Amazon United States?**
- The niche generates $46K/yr across 17 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -35.9%. Flapen's verdict: Skip it (44/100).
- **How competitive is the myrrh powder niche?**
- 14 brands and 40 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 74% of demand.
- **What do buyers complain about in myrrh powder?**
- Top complaints mined from reviews: Smell, Value For Money, Ease Of Use. The return rate is 0.4%.
- **When does demand for myrrh powder peak?**
- Demand peaks in Feb–Dec; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the myrrh powder niche?**
- Listings span $8.21–$36.92; the average listing price is $17.32 (sweet spot $15–$100). The average incumbent carries 718 reviews — the moat a new listing must climb.
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