---
title: "Trend — my melody blanket - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/my-melody-blanket/trend"
last_updated: "2026-08-10T23:48:17.380Z"
locale: en
meta:
  description: "Niche score 40/100 · $16K/yr market · 115K searches/yr · $27.11 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 40/100 · $16K/yr market · 115K searches/yr · $27.11 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — my melody blanket - Flapen"
---

# **my melody blanket**

**Skip it**

A small market ($16K/yr) — this niche doesn't clear our bar today.

Market size 4Growth 16Conversion 6Competition 69Returns 80Price range 91Avg price 95Brand share 27Review moat 78Quality gap 22

**Avg price**

**Incredible****$27.11**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$13.38–$48.56**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****1.8%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****434.36**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****89%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-18.4%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.5%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$16K**

$16K/yr · 115K searches

## Trend