---
title: "My Hero Academia Blanket — $31K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/my-hero-academia-blanket"
last_updated: "2026-08-11T03:58:09.376Z"
locale: en
meta:
description: "Niche score 44/100 · $31K/yr market · 73K searches/yr · $32.28 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $31K/yr market · 73K searches/yr · $32.28 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "My Hero Academia Blanket — $31K/yr Amazon US Niche (2026) - Flapen"
---
# **my hero academia blanket**
**Skip it**
A small market ($31K/yr) — this niche doesn't clear our bar today.
Market size 8Growth 20Conversion 17Competition 71Returns 96Price range 92Avg price 95Brand share 24Review moat 86Quality gap 21
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$32.28**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$13.05–$64.58**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****287.63**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Bad****90%**
top-5 brand share — brand-locked demand
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-9.7%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.3%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$31K**
$31K/yr · 73K searches
According to Flapen's Amazon United States niche tracking, my hero academia blanket is a $31K/yr Amazon United States market (73K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **my hero academia blanket market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$32K–$40K**
- units × avg price
- **Conversion rate**
- **1.3%**
- **Avg BSR**
- **#5,524**
- **Page quality**
- **0%**
- **Prime**
- **77%**
- **Sponsored**
- **57%**
- **Out of stock**
- **28.9%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▼falling
**Sellers**
**21**
**Top-5 brand share**
**90%**
Top 20: 100%
**Top-5 click share**
**42%**
Top 20: 89%
**Open market**
**5%**
- JUST FUNKY28% - Great Eastern Entertainment23% - Jay Franco14% - Juejuezi13% - Allenjoy12% - Surreal Entertainment4% - Open — no brand owns it (4 brands, 5%)
## **Demand & seasonality**
Weekly Amazon search volume, last 100 weeks — -9.7% search growth over the last 90 days.
6K4KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 5.7×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/my-hero-academia-blanket/trend)
## **Top my hero academia blanket search terms**
- **my hero academia blanket**33K/yr-13.7%1.5% conv. - **mha blanket**17K/yr-2.6%0.3% conv. - **bakugo blanket**13K/yr+2.0%0.3% conv. - **my hero academia bedding**10K/yr-27.6%1.2% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/my-hero-academia-blanket/search-terms)
## **Top my hero academia blanket products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$9436%$2K9%$3K12%$4K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Allenjoy Hero Academy Blanket Japanese Anime Throw Blankets Couch Bed Living Room Decor Soft Durable Washable 57 X 50 SC00343-004**Allenjoy**$24.88**0.0★0 rev](https://www.amazon.com/dp/B0F5MFV3Q3) [2**Juejuezi Hooded Wearable Blanket Hoodie Throw Blanket Cloak Cosplay Costume Shawl Wrap Nap Quilt 160x100 cm/63x40in(Light Blue One Size)**Juejuezi**$28.42**4.6★339 rev](https://www.amazon.com/dp/B0BTVN2FDW) [3**JUST FUNKY My Hero Academia Heroes Collage Large Anime Fleece Throw Blanket | Official My Hero Academia Throw Blanket | Collectible Anime Throw Blanket | Measures 60 x 45 Inches**JUST FUNKY**$39.14**4.3★57 rev](https://www.amazon.com/dp/B08HCHK3QT) [4**Jay Franco Kids Bed Set Black My Hero Academia 5 Piece Twin**Jay Franco**$64.58**4.8★793 rev](https://www.amazon.com/dp/B0DQQNPHQW) [5**JUST FUNKY My Hero Academia All Might 45 x 60 Inch Fleece Throw Blanket**JUST FUNKY**$30.33**4.6★152 rev](https://www.amazon.com/dp/B074H5JW43)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**My Hero Academia Izuku Midoriya Soft Plush Lightweight Throw Blanket 45 X 60**Surreal Entertainment**$25.51**4 rev8mo ago](https://www.amazon.com/dp/B0G5HSYN5F) [**Great Eastern Entertainment My Hero Academia Youre Next - Key Visual Blanket 46 W x 60**Great Eastern Entertainment**$38.63**2 rev8mo ago](https://www.amazon.com/dp/B0FY9HVF8Y) [**Allenjoy Hero Academy Blanket Japanese Anime Throw Blankets Couch Bed Living Room Decor Soft Durable Washable 57 X 50 SC00343-004**Allenjoy**$24.88**0 rev1y ago](https://www.amazon.com/dp/B0F5MFV3Q3) [**Jay Franco Kids Bed Set Black My Hero Academia 5 Piece Twin**Jay Franco**$64.58**793 rev1y ago](https://www.amazon.com/dp/B0DQQNPHQW) [**Jay Franco Kids Bed Set Black My Hero Academia 7 Piece Full**Jay Franco**$63.58**793 rev1y ago](https://www.amazon.com/dp/B0DQQZGCX7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Allenjoy Hero Academy Blanket Japanese Anime Throw Blankets Couch Bed Living Room Decor Soft Durable Washable 57 X 50 SC00343-004**Allenjoy**$24.88**0.0★**▲ 267%**](https://www.amazon.com/dp/B0F5MFV3Q3) [**Juejuezi Blanket Hoodie Cosplay Wearable Throw Blanket Hooded Cloak Cape Shawl Soft Pajamas Unisex(S FUG-Red)**Juejuezi**$26.84**4.8★**▲ 257%**](https://www.amazon.com/dp/B0DP9H52Y9) [**Juejuezi Hooded Wearable Blanket Hoodie Throw Blanket Cloak Cosplay Costume Shawl Wrap Nap Quilt 160x100 cm/63x40in(Green One Size)**Juejuezi**$28.40**4.6★**▲ 161%**](https://www.amazon.com/dp/B0BTVKG11X) [**Juejuezi Hooded Wearable Blanket Hoodie Throw Blanket Cloak Cosplay Costume Shawl Wrap Nap Quilt 160x100 cm/63x40in(Light Blue One Size)**Juejuezi**$28.42**4.6★**▲ 154%**](https://www.amazon.com/dp/B0BTVN2FDW) [**Great Eastern Entertainment My Hero Academia Youre Next - Key Visual Blanket 46 W x 60**Great Eastern Entertainment**$38.63**4.5★**▲ 125%**](https://www.amazon.com/dp/B0FY9HVF8Y)
**~~View all trending →~~**
## **What buyers say about my hero academia blanket**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**32%
*“The posters are attractive and well-made”*
**Gifting Purpose**11%
*“Great gift”*
**Comfort-Overall**9%
*“Yall this is so comfortable thats all I gotta say”*
**Color**7%
*“The colors are bright”*
**Value For Money**6%
*“great price for great product”*
**Soft Feel**6%
*“So soft”*
**Advertised Vs Actual Product**5%
*“product was as advertised”*
**Brightness/Shine/Glow**4%
*“Bright and beautiful”*
**Strength**4%
*“Holding strong with my teenager”*
**Size-Overall**3%
*“fits me well”*
### **What buyers complain about **
**Advertised Vs Actual Product**15%
*“Poster don't match the picture shown”*
**Size-Overall**15%
*“they don't fit like cosplay wear”*
**Thickness**11%
*“Could be thicker”*
**Durability**10%
*“it broke easily”*
**Value For Money**8%
*“cheap”*
**Comfort-Overall**3%
*“Only thing missing is a comforter”*
**Material Quality**3%
*“Thin cheap material”*
**Quality-Overall**3%
*“Cheaply made and so small”*
### **Top return reasons **
**Size-Overall**35%
**Advertised Vs Actual Product**12%
**Defective Material/Parts**9%
**Material Quality**7%
**Gap/Hole**6%
**Quality-Overall**4%
**Length**4%
**Smell**2%
**Thin**2%
**Ease Of Use**2%
## **Common questions**
- **Is my hero academia blanket profitable to sell on Amazon United States?**
- The niche generates $31K/yr across 30 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -9.7%. Flapen's verdict: Skip it (44/100).
- **How competitive is the my hero academia blanket niche?**
- 10 brands and 21 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in my hero academia blanket?**
- Top complaints mined from reviews: Advertised Vs Actual Product, Size-Overall, Thickness. The return rate is 0.9%.
- **When does demand for my hero academia blanket peak?**
- Demand peaks in Nov–Dec; the busiest month runs 5.7× the quietest.
- **What does it cost to enter the my hero academia blanket niche?**
- Listings span $13.05–$64.58; the average listing price is $32.28 (sweet spot $15–$100). The average incumbent carries 288 reviews — the moat a new listing must climb.
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